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Why Does LAZER Suck!?

Why is it when I listen to the LAZER that they say, "Everything that Rocks!", but then right after they say that, they play something like George Thorogood? What the? Are you serious? I heard them play Jimi Hendrix the other day. Granted Jimi Hendrix is good, but for a supposedly hard rock station? What is their demo, 65+? I think it is official that KGGO plays newer music than the LAZER! If the LAZER is going to be a classic rock station, I have a great slogan, "Central Iowa's Classic Rock, LAZER 103.3!" Don't tell me that you play new music because all I hear when I listen is: Rush, which sucks, Pink Floyd, Jimi Hendrix, George Thorogood, Guns n Roses, etc. Seriously, none of these bands rock. Also, why is it that you add new music about 6 months after other Iowa stations do? I mean, seriously, no wonder why they are losing listeners. No wonder why I noticed a change when Michael Cross left. LAZER just plain sucks now! Hey LAZER, the 90's were over about 7 years ago. Get a new Music Director that is younger than 40 years old that may know something about what younger people like to hear in Des Moines! I'd rather drill a hole in my leg with one of those old hand drills than listen to the LAZER right now. If I misspelled anything here, it's because I can't even think as to why I spent my time listening to the LAZER in the past when I could spend it on something more enjoyable!
 
1. Every Active Rock station (which Lazer is) mixes in the Pink Floyd, GNR, etc. 93X in the Twin Cities does it, so does KC's 98 Rock. In fact, as far as I remember, Lazer has always mixed in the harder classic rock.

2. IIRC, Saga, which owns the Des Moines Radio Group, owns the trade right to "Everything that Rocks". If you don't like that liner, you can probably blame "Jack" and all it's clones. Also, last year, Saga up in Milwaukee shited the long time Lazer 103 up there to an "Everything that Rocks" format. This "everything that rocks" phrase and it's clones, just like Jack last year, are sweeping the country as evidenced by flips in KC, Omaha, Columbus, OH and Milwaukee's The Brew & The Hog.

3. A couple of month's ago, Des Moines Radio Group bought ad space in the Des Moines Register touting it's ratings and according to that ad, Lazer is doing quite well in their targeted 25-34 year old male demographic.

4. Andy Hall is Lazer's current Music Director. http://desmoinesradiogroup.com/lazer.shtml

> Why is it when I listen to the LAZER that they say,
> "Everything that Rocks!", but then right after they say
> that, they play something like George Thorogood? What the?
> Are you serious? I heard them play Jimi Hendrix the other
> day. Granted Jimi Hendrix is good, but for a supposedly
> hard rock station? What is their demo, 65+? I think it is
> official that KGGO plays newer music than the LAZER! If the
> LAZER is going to be a classic rock station, I have a great
> slogan, "Central Iowa's Classic Rock, LAZER 103.3!" Don't
> tell me that you play new music because all I hear when I
> listen is: Rush, which sucks, Pink Floyd, Jimi Hendrix,
> George Thorogood, Guns n Roses, etc. Seriously, none of
> these bands rock. Also, why is it that you add new music
> about 6 months after other Iowa stations do? I mean,
> seriously, no wonder why they are losing listeners. No
> wonder why I noticed a change when Michael Cross left.
> LAZER just plain sucks now! Hey LAZER, the 90's were over
> about 7 years ago. Get a new Music Director that is younger
> than 40 years old that may know something about what younger
> people like to hear in Des Moines! I'd rather drill a hole
> in my leg with one of those old hand drills than listen to
> the LAZER right now. If I misspelled anything here, it's
> because I can't even think as to why I spent my time
> listening to the LAZER in the past when I could spend it on
> something more enjoyable!
>
 
All of those statements (by garn91) may be true, but the original post had some good points...the station has gotten really boring to listen to musically. The point about adding music way late is true and is also true with sister station KSTZ in many cases. They are playing it way too safe which makes for more lackluster radio.

With the "BUS" now going after KGGO, does Lazer need to also? If they tried hard enough, I think they could find their own niche without having to go after KGGO.


> 1. Every Active Rock station (which Lazer is) mixes in the
> Pink Floyd, GNR, etc. 93X in the Twin Cities does it, so
> does KC's 98 Rock. In fact, as far as I remember, Lazer has
> always mixed in the harder classic rock.
>
> 2. IIRC, Saga, which owns the Des Moines Radio Group owns
> the traderight to "Everything that Rocks".
>
> 3. A couple of month's ago, Des Moines Radio Group bought
> ad space in the Des Moines Register touting it's ratings and
> according to that ad, Lazer is doing quite well in their
> targeted 18-34 year old male demographic.
>
> 4. Andy Hall is Lazer's current Music Director.
> http://desmoinesradiogroup.com/lazer.shtml
>
> > Why is it when I listen to the LAZER that they say,
> > "Everything that Rocks!", but then right after they say
> > that, they play something like George Thorogood? What
> the?
> > Are you serious? I heard them play Jimi Hendrix the other
>
> > day. Granted Jimi Hendrix is good, but for a supposedly
> > hard rock station? What is their demo, 65+? I think it
> is
> > official that KGGO plays newer music than the LAZER! If
> the
> > LAZER is going to be a classic rock station, I have a
> great
> > slogan, "Central Iowa's Classic Rock, LAZER 103.3!" Don't
>
> > tell me that you play new music because all I hear when I
> > listen is: Rush, which sucks, Pink Floyd, Jimi Hendrix,
> > George Thorogood, Guns n Roses, etc. Seriously, none of
> > these bands rock. Also, why is it that you add new music
> > about 6 months after other Iowa stations do? I mean,
> > seriously, no wonder why they are losing listeners. No
> > wonder why I noticed a change when Michael Cross left.
> > LAZER just plain sucks now! Hey LAZER, the 90's were over
>
> > about 7 years ago. Get a new Music Director that is
> younger
> > than 40 years old that may know something about what
> younger
> > people like to hear in Des Moines! I'd rather drill a
> hole
> > in my leg with one of those old hand drills than listen to
>
> > the LAZER right now. If I misspelled anything here, it's
> > because I can't even think as to why I spent my time
> > listening to the LAZER in the past when I could spend it
> on
> > something more enjoyable!
> >
>
 
I completely disagree that Lazer is adding music "6 months later." In fact, Lazer breaks many bands and songs in Central Iowa. They are right in line with all Active Rock stations in the country (it's called BDS, check it Drizzle).

Your comments about the age of the music director and your obvious lack of knowledge of the active rock format were overall laughable. Just because you don't care for a station, you don't have to pull out the overexaggeration card.

Also, the active rock format has been pretty stale as of late. Many of the core artists have been quiet or touring and not releasing new material. Which is why you saw a lot less movement in the charts both nationaly and on Lazer. Now with core artists like Pearl Jam, Red Hot Chili Peppers, Rob Zombie and Tool releasing new albums, Lazer is going to be overloaded with new, great music for the format.

> All of those statements (by garn91) may be true, but the
> original post had some good points...the station has gotten
> really boring to listen to musically. The point about
> adding music way late is true and is also true with sister
> station KSTZ in many cases. They are playing it way too
> safe which makes for more lackluster radio.
>
> With the "BUS" now going after KGGO, does Lazer need to
> also? If they tried hard enough, I think they could find
> their own niche without having to go after KGGO.
>
>
> > 1. Every Active Rock station (which Lazer is) mixes in
> the
> > Pink Floyd, GNR, etc. 93X in the Twin Cities does it, so
> > does KC's 98 Rock. In fact, as far as I remember, Lazer
> has
> > always mixed in the harder classic rock.
> >
> > 2. IIRC, Saga, which owns the Des Moines Radio Group owns
>
> > the traderight to "Everything that Rocks".
> >
> > 3. A couple of month's ago, Des Moines Radio Group bought
>
> > ad space in the Des Moines Register touting it's ratings
> and
> > according to that ad, Lazer is doing quite well in their
> > targeted 18-34 year old male demographic.
> >
> > 4. Andy Hall is Lazer's current Music Director.
> > http://desmoinesradiogroup.com/lazer.shtml
> >
> > > Why is it when I listen to the LAZER that they say,
> > > "Everything that Rocks!", but then right after they say
> > > that, they play something like George Thorogood? What
> > the?
> > > Are you serious? I heard them play Jimi Hendrix the
> other
> >
> > > day. Granted Jimi Hendrix is good, but for a supposedly
>
> > > hard rock station? What is their demo, 65+? I think it
>
> > is
> > > official that KGGO plays newer music than the LAZER! If
>
> > the
> > > LAZER is going to be a classic rock station, I have a
> > great
> > > slogan, "Central Iowa's Classic Rock, LAZER 103.3!"
> Don't
> >
> > > tell me that you play new music because all I hear when
> I
> > > listen is: Rush, which sucks, Pink Floyd, Jimi Hendrix,
> > > George Thorogood, Guns n Roses, etc. Seriously, none of
>
> > > these bands rock. Also, why is it that you add new
> music
> > > about 6 months after other Iowa stations do? I mean,
> > > seriously, no wonder why they are losing listeners. No
> > > wonder why I noticed a change when Michael Cross left.
> > > LAZER just plain sucks now! Hey LAZER, the 90's were
> over
> >
> > > about 7 years ago. Get a new Music Director that is
> > younger
> > > than 40 years old that may know something about what
> > younger
> > > people like to hear in Des Moines! I'd rather drill a
> > hole
> > > in my leg with one of those old hand drills than listen
> to
> >
> > > the LAZER right now. If I misspelled anything here,
> it's
> > > because I can't even think as to why I spent my time
> > > listening to the LAZER in the past when I could spend it
>
> > on
> > > something more enjoyable!
> > >
> >
>
 
It looks like they are tring to reach a older male demo. I do agree with them playing less new music. They added all the for sure bands like Godsmack, Pearl Jam, and Rob Zombie. According to R&R, they haven't kept up with songs like "Coming Undone" from Korn or "Fall Into Sleep" from Mudvayne. I see no spins for System Of A Down at all. That station comes in once in a while where I live and it just sounds too busy and the kinda boring. It seems to me the last thing they are worried about is playing everything that rocks. I could be wrong though. That is just what it looks like and sounds like when I hear Lazer.

> I completely disagree that Lazer is adding music "6 months
> later." In fact, Lazer breaks many bands and songs in
> Central Iowa. They are right in line with all Active Rock
> stations in the country (it's called BDS, check it Drizzle).
>
>
> Your comments about the age of the music director and your
> obvious lack of knowledge of the active rock format were
> overall laughable. Just because you don't care for a
> station, you don't have to pull out the overexaggeration
> card.
>
> Also, the active rock format has been pretty stale as of
> late. Many of the core artists have been quiet or touring
> and not releasing new material. Which is why you saw a lot
> less movement in the charts both nationaly and on Lazer.
> Now with core artists like Pearl Jam, Red Hot Chili Peppers,
> Rob Zombie and Tool releasing new albums, Lazer is going to
> be overloaded with new, great music for the format.


>
> > All of those statements (by garn91) may be true, but the
> > original post had some good points...the station has
> gotten
> > really boring to listen to musically. The point about
> > adding music way late is true and is also true with sister
>
> > station KSTZ in many cases. They are playing it way too
> > safe which makes for more lackluster radio.
> >
> > With the "BUS" now going after KGGO, does Lazer need to
> > also? If they tried hard enough, I think they could find
> > their own niche without having to go after KGGO.
> >
> >
> > > 1. Every Active Rock station (which Lazer is) mixes in
> > the
> > > Pink Floyd, GNR, etc. 93X in the Twin Cities does it,
> so
> > > does KC's 98 Rock. In fact, as far as I remember, Lazer
>
> > has
> > > always mixed in the harder classic rock.
> > >
> > > 2. IIRC, Saga, which owns the Des Moines Radio Group
> owns
> >
> > > the traderight to "Everything that Rocks".
> > >
> > > 3. A couple of month's ago, Des Moines Radio Group
> bought
> >
> > > ad space in the Des Moines Register touting it's ratings
>
> > and
> > > according to that ad, Lazer is doing quite well in their
>
> > > targeted 18-34 year old male demographic.
> > >
> > > 4. Andy Hall is Lazer's current Music Director.
> > > http://desmoinesradiogroup.com/lazer.shtml
> > >
> > > > Why is it when I listen to the LAZER that they say,
> > > > "Everything that Rocks!", but then right after they
> say
> > > > that, they play something like George Thorogood? What
>
> > > the?
> > > > Are you serious? I heard them play Jimi Hendrix the
> > other
> > >
> > > > day. Granted Jimi Hendrix is good, but for a
> supposedly
> >
> > > > hard rock station? What is their demo, 65+? I think
> it
> >
> > > is
> > > > official that KGGO plays newer music than the LAZER!
> If
> >
> > > the
> > > > LAZER is going to be a classic rock station, I have a
> > > great
> > > > slogan, "Central Iowa's Classic Rock, LAZER 103.3!"
> > Don't
> > >
> > > > tell me that you play new music because all I hear
> when
> > I
> > > > listen is: Rush, which sucks, Pink Floyd, Jimi
> Hendrix,
> > > > George Thorogood, Guns n Roses, etc. Seriously, none
> of
> >
> > > > these bands rock. Also, why is it that you add new
> > music
> > > > about 6 months after other Iowa stations do? I mean,
> > > > seriously, no wonder why they are losing listeners.
> No
> > > > wonder why I noticed a change when Michael Cross left.
>
> > > > LAZER just plain sucks now! Hey LAZER, the 90's were
> > over
> > >
> > > > about 7 years ago. Get a new Music Director that is
> > > younger
> > > > than 40 years old that may know something about what
> > > younger
> > > > people like to hear in Des Moines! I'd rather drill a
>
> > > hole
> > > > in my leg with one of those old hand drills than
> listen
> > to
> > >
> > > > the LAZER right now. If I misspelled anything here,
> > it's
> > > > because I can't even think as to why I spent my time
> > > > listening to the LAZER in the past when I could spend
> it
> >
> > > on
> > > > something more enjoyable!
> > > >
> > >
> >
>
 
While some of this is true, it's also true that Lazer has shifted lately to a bit older demographic. Also, I do notice KFMW, KCCQ and 93X breaking songs alot sooner than Lazer.

The charts stuff I agree on though.

> I completely disagree that Lazer is adding music "6 months
> later." In fact, Lazer breaks many bands and songs in
> Central Iowa. They are right in line with all Active Rock
> stations in the country (it's called BDS, check it Drizzle).
>
>
> Your comments about the age of the music director and your
> obvious lack of knowledge of the active rock format were
> overall laughable. Just because you don't care for a
> station, you don't have to pull out the overexaggeration
> card.
>
> Also, the active rock format has been pretty stale as of
> late. Many of the core artists have been quiet or touring
> and not releasing new material. Which is why you saw a lot
> less movement in the charts both nationaly and on Lazer.
> Now with core artists like Pearl Jam, Red Hot Chili Peppers,
> Rob Zombie and Tool releasing new albums, Lazer is going to
> be overloaded with new, great music for the format.
>
 
I don't think I am wrong about this. I too have not heard a new Korn song other than "Twisted Transistor," no have I heard that Mudvayne track. Also, I just heard the other day that they were playing Evans Blue, when another Iowa station was playing that track about 3-4 months ago. I agree that System of a Down is rarely played.

There is new music out there, LAZER just doesn't play it. There is a band called Hurt that I am sure won't get played on the LAZER for another couple of months even though I have already heard it on another station. I haven't heard any Flyleaf or Nonpoint. If they do play them, those bands should get more spins than the core bands.

My brother was listening the other day and said he heard Guns n Roses when he shut his radio off and he turned it back on an hour later and heard Guns n Roses again...a different song from the same album!

Serioulsy, LAZER has lost it's edge. They need to hang it up and have a pizza party and try again next season.

By the way, no one wants to hear new Pearl Jam and quite frankly, the new Rob Zombie doesn't impress me either. Take a risk and play a band that most of us have not heard of, then maybe you will gain a little respect.

They just couldn't keep up with KGGO so they had to play older music. That's all. You can tell what kind of people listen to it when they play junk for their all request lunch hour and the 5:00 stuff. I don't know who in their right mind would request: Seven Mary Three, Guns n Roses, Pink Floyd, Candlebox, and Nirvana. Don't you think they would request something newer?

If I were music director, I could think of about 100 songs I could add that would make LAZER sound like a rock station. Take a risk LAZER...that's what Rock is all about. "Everything that sucks, LAZER 103.3!"

I'm only here to help, not hurt. Sometimes the truth does damage egos though.
 
> I don't think I am wrong about this. I too have not heard a
> new Korn song other than "Twisted Transistor," no have I
> heard that Mudvayne track. Also, I just heard the other day
> that they were playing Evans Blue, when another Iowa station
> was playing that track about 3-4 months ago. I agree that
> System of a Down is rarely played.
>
> There is new music out there, LAZER just doesn't play it.
> There is a band called Hurt that I am sure won't get played
> on the LAZER for another couple of months even though I have
> already heard it on another station. I haven't heard any
> Flyleaf or Nonpoint. If they do play them, those bands
> should get more spins than the core bands.
>
> My brother was listening the other day and said he heard
> Guns n Roses when he shut his radio off and he turned it
> back on an hour later and heard Guns n Roses again...a
> different song from the same album!
>
> Serioulsy, LAZER has lost it's edge. They need to hang it
> up and have a pizza party and try again next season.
>
> By the way, no one wants to hear new Pearl Jam and quite
> frankly, the new Rob Zombie doesn't impress me either. Take
> a risk and play a band that most of us have not heard of,
> then maybe you will gain a little respect.

Honestly, it doesn't matter about respect...it's about the ALMIGHTY DOLLAR. So that's why they stick with nice safe tested songs.

>
> They just couldn't keep up with KGGO so they had to play
> older music. That's all. You can tell what kind of people
> listen to it when they play junk for their all request lunch
> hour and the 5:00 stuff. I don't know who in their right
> mind would request: Seven Mary Three, Guns n Roses, Pink
> Floyd, Candlebox, and Nirvana. Don't you think they would
> request something newer?
>
> If I were music director, I could think of about 100 songs I
> could add that would make LAZER sound like a rock station.
> Take a risk LAZER...that's what Rock is all about.
> "Everything that sucks, LAZER 103.3!"

Stations aren't about taking a risk...especially if they are corporate owned....

>
> I'm only here to help, not hurt. Sometimes the truth does
> damage egos though.
>
 
> Why is it when I listen to the LAZER that they say,
> "Everything that Rocks!", but then right after they say
> that, they play something like George Thorogood? What the?
> Are you serious? I heard them play Jimi Hendrix the other
> day. Granted Jimi Hendrix is good, but for a supposedly
> hard rock station? What is their demo, 65+? I think it is
> official that KGGO plays newer music than the LAZER! If the
> LAZER is going to be a classic rock station, I have a great
> slogan, "Central Iowa's Classic Rock, LAZER 103.3!" Don't
> tell me that you play new music because all I hear when I
> listen is: Rush, which sucks, Pink Floyd, Jimi Hendrix,
> George Thorogood, Guns n Roses, etc. Seriously, none of
> these bands rock. Also, why is it that you add new music
> about 6 months after other Iowa stations do? I mean,
> seriously, no wonder why they are losing listeners. No
> wonder why I noticed a change when Michael Cross left.
> LAZER just plain sucks now! Hey LAZER, the 90's were over
> about 7 years ago. Get a new Music Director that is younger
> than 40 years old that may know something about what younger
> people like to hear in Des Moines! I'd rather drill a hole
> in my leg with one of those old hand drills than listen to
> the LAZER right now. If I misspelled anything here, it's
> because I can't even think as to why I spent my time
> listening to the LAZER in the past when I could spend it on
> something more enjoyable!



Being a 40 something program director at very progressive active rock station in wyoming i always find it amusing when amateur programmers shoot their mouths off about what a station is doing wrong. while i agree corporate stations of any format are about as limp as a wet spaghetti noodle. they do have to consider the entire picture not just the one sided view of a single individual who has never programmed a station. he is only looking at this from his perspective while the programmer has to look at it from the company's perspective, the clients perspective and the listeners as a whole perspective. the boys at corporate would have a field day telling me all the things we shouldn't be doing. yet our 12 plus share is a 29 and we dominate. we also have a large female audience which is amazing since you can not only hear system of a down, slipknot and mudvayne all day long on our station. you can also hear lamb of god, god forbid and himsa as well. plus all the hurt, flyleaf and nonpoint you need as well. in addition we also play pink floyd, hendrix, zeppelin and guns n roses as well. we probably play more "hair" bands than even the so called 80's stations play. it's called variety and our listeners love it. i would point out to this young man that the pink floyds and zeppelins still outsell many of todays new groups so there is obviously still an audience for them. i have one particular 17 year old that calls at least twice a week to hear "paint it black". no not the gob version but the original stones version. he also calls for slipknot on a regular basis. if you'd like more info about our station our website is www.basinsradio.com. click on the edge page. in addition go to our message board and check out the "edge music" thread. there is a list there of every single artist we play. i do feel sorry for you if you are stuck listening to "corporate" stations. unfortunately it sounds like that is your only choices in des moines. by the way i spent 18 years doing radio in iowa so i know the state very well. glad to be a part of the board.

big dave
>
 
That's my point...you never hear any Lamb of God, God Forbid, or Himsa on the LAZER. They don't play it, or at least I have never heard it. I'm sure when the new Guns n Roses album comes out they will play the Hell out of that though. It's not personal preference, it's a fact, LAZER really does suck now days.
>
>
>
> Being a 40 something program director at very progressive
> active rock station in wyoming i always find it amusing when
> amateur programmers shoot their mouths off about what a
> station is doing wrong. while i agree corporate stations of
> any format are about as limp as a wet spaghetti noodle. they
> do have to consider the entire picture not just the one
> sided view of a single individual who has never programmed a
> station. he is only looking at this from his perspective
> while the programmer has to look at it from the company's
> perspective, the clients perspective and the listeners as a
> whole perspective. the boys at corporate would have a field
> day telling me all the things we shouldn't be doing. yet our
> 12 plus share is a 29 and we dominate. we also have a large
> female audience which is amazing since you can not only hear
> system of a down, slipknot and mudvayne all day long on our
> station. you can also hear lamb of god, god forbid and himsa
> as well. plus all the hurt, flyleaf and nonpoint you need as
> well. in addition we also play pink floyd, hendrix, zeppelin
> and guns n roses as well. we probably play more "hair" bands
> than even the so called 80's stations play. it's called
> variety and our listeners love it. i would point out to this
> young man that the pink floyds and zeppelins still outsell
> many of todays new groups so there is obviously still an
> audience for them. i have one particular 17 year old that
> calls at least twice a week to hear "paint it black". no not
> the gob version but the original stones version. he also
> calls for slipknot on a regular basis. if you'd like more
> info about our station our website is www.basinsradio.com.
> click on the edge page. in addition go to our message board
> and check out the "edge music" thread. there is a list there
> of every single artist we play. i do feel sorry for you if
> you are stuck listening to "corporate" stations.
> unfortunately it sounds like that is your only choices in
> des moines. by the way i spent 18 years doing radio in iowa
> so i know the state very well. glad to be a part of the
> board.
>
> big dave
> >
>
 
lol hey man my bad. i should not be posting late at night when i'm on vacation after partying. i think i went off when i saw your comment about getting a program director younger than 40. not all of us are stuck in the 70s. i hear ya my friend. corporate radio is such a joke. i do understand the need to provide balance but don't claim to be one format when you have morphed into another. i agree with your point about them regressing. just always keep in mind you are not the only listener and your opinion is just one of many. sadly, when it comes to stations like this nobody's opinion matters.


> That's my point...you never hear any Lamb of God, God
> Forbid, or Himsa on the LAZER. They don't play it, or at
> least I have never heard it. I'm sure when the new Guns n
> Roses album comes out they will play the Hell out of that
> though. It's not personal preference, it's a fact, LAZER
> really does suck now days.
> >
> >
> >
> > Being a 40 something program director at very progressive
> > active rock station in wyoming i always find it amusing
> when
> > amateur programmers shoot their mouths off about what a
> > station is doing wrong. while i agree corporate stations
> of
> > any format are about as limp as a wet spaghetti noodle.
> they
> > do have to consider the entire picture not just the one
> > sided view of a single individual who has never programmed
> a
> > station. he is only looking at this from his perspective
> > while the programmer has to look at it from the company's
> > perspective, the clients perspective and the listeners as
> a
> > whole perspective. the boys at corporate would have a
> field
> > day telling me all the things we shouldn't be doing. yet
> our
> > 12 plus share is a 29 and we dominate. we also have a
> large
> > female audience which is amazing since you can not only
> hear
> > system of a down, slipknot and mudvayne all day long on
> our
> > station. you can also hear lamb of god, god forbid and
> himsa
> > as well. plus all the hurt, flyleaf and nonpoint you need
> as
> > well. in addition we also play pink floyd, hendrix,
> zeppelin
> > and guns n roses as well. we probably play more "hair"
> bands
> > than even the so called 80's stations play. it's called
> > variety and our listeners love it. i would point out to
> this
> > young man that the pink floyds and zeppelins still outsell
>
> > many of todays new groups so there is obviously still an
> > audience for them. i have one particular 17 year old that
> > calls at least twice a week to hear "paint it black". no
> not
> > the gob version but the original stones version. he also
> > calls for slipknot on a regular basis. if you'd like more
> > info about our station our website is www.basinsradio.com.
>
> > click on the edge page. in addition go to our message
> board
> > and check out the "edge music" thread. there is a list
> there
> > of every single artist we play. i do feel sorry for you if
>
> > you are stuck listening to "corporate" stations.
> > unfortunately it sounds like that is your only choices in
> > des moines. by the way i spent 18 years doing radio in
> iowa
> > so i know the state very well. glad to be a part of the
> > board.
> >
> > big dave
> > >
> >
>
 
That's quite alright. Corporate radio does play the safe card, but they need to realize that there is a line to cross as far as music selection goes. Once LAZER crosses that line, they will dominate again. I realize that some of the older program/music directors are not stuck in the 70's or 80's or even the 90's when grunge was big, but that's how it seems with the LAZER. Grunge is over, it was cool when it first came out though.

It does sound like you have something good going on for your station. I checked out your website and I am impressed, not by the website, but by some of the bands/songs you play. I can fully understand why you are dominating because you play stuff that we in Iowa don't hear very often on our stations, except for Rock 108, which is, in my opinion, one of the best stations I have heard in a while.

LAZER is losing listeners and they need to figure out a way to keep them...FAST!

> lol hey man my bad. i should not be posting late at night
> when i'm on vacation after partying. i think i went off when
> i saw your comment about getting a program director younger
> than 40. not all of us are stuck in the 70s. i hear ya my
> friend. corporate radio is such a joke. i do understand the
> need to provide balance but don't claim to be one format
> when you have morphed into another. i agree with your point
> about them regressing. just always keep in mind you are not
> the only listener and your opinion is just one of many.
> sadly, when it comes to stations like this nobody's opinion
> matters.
>
>
> > That's my point...you never hear any Lamb of God, God
> > Forbid, or Himsa on the LAZER. They don't play it, or at
> > least I have never heard it. I'm sure when the new Guns n
>
> > Roses album comes out they will play the Hell out of that
> > though. It's not personal preference, it's a fact, LAZER
> > really does suck now days.
> > >
> > >
> > >
> > > Being a 40 something program director at very
> progressive
> > > active rock station in wyoming i always find it amusing
> > when
> > > amateur programmers shoot their mouths off about what a
> > > station is doing wrong. while i agree corporate stations
>
> > of
> > > any format are about as limp as a wet spaghetti noodle.
> > they
> > > do have to consider the entire picture not just the one
> > > sided view of a single individual who has never
> programmed
> > a
> > > station. he is only looking at this from his perspective
>
> > > while the programmer has to look at it from the
> company's
> > > perspective, the clients perspective and the listeners
> as
> > a
> > > whole perspective. the boys at corporate would have a
> > field
> > > day telling me all the things we shouldn't be doing. yet
>
> > our
> > > 12 plus share is a 29 and we dominate. we also have a
> > large
> > > female audience which is amazing since you can not only
> > hear
> > > system of a down, slipknot and mudvayne all day long on
> > our
> > > station. you can also hear lamb of god, god forbid and
> > himsa
> > > as well. plus all the hurt, flyleaf and nonpoint you
> need
> > as
> > > well. in addition we also play pink floyd, hendrix,
> > zeppelin
> > > and guns n roses as well. we probably play more "hair"
> > bands
> > > than even the so called 80's stations play. it's called
> > > variety and our listeners love it. i would point out to
> > this
> > > young man that the pink floyds and zeppelins still
> outsell
> >
> > > many of todays new groups so there is obviously still an
>
> > > audience for them. i have one particular 17 year old
> that
> > > calls at least twice a week to hear "paint it black". no
>
> > not
> > > the gob version but the original stones version. he also
>
> > > calls for slipknot on a regular basis. if you'd like
> more
> > > info about our station our website is
> www.basinsradio.com.
> >
> > > click on the edge page. in addition go to our message
> > board
> > > and check out the "edge music" thread. there is a list
> > there
> > > of every single artist we play. i do feel sorry for you
> if
> >
> > > you are stuck listening to "corporate" stations.
> > > unfortunately it sounds like that is your only choices
> in
> > > des moines. by the way i spent 18 years doing radio in
> > iowa
> > > so i know the state very well. glad to be a part of the
> > > board.
> > >
> > > big dave
> > > >
> > >
> >
>
 
> That's quite alright. Corporate radio does play the safe
> card, but they need to realize that there is a line to cross
> as far as music selection goes. Once LAZER crosses that
> line, they will dominate again. I realize that some of the
> older program/music directors are not stuck in the 70's or
> 80's or even the 90's when grunge was big, but that's how it
> seems with the LAZER. Grunge is over, it was cool when it
> first came out though.
>
> It does sound like you have something good going on for your
> station. I checked out your website and I am impressed, not
> by the website, but by some of the bands/songs you play. I
> can fully understand why you are dominating because you play
> stuff that we in Iowa don't hear very often on our stations,
> except for Rock 108, which is, in my opinion, one of the
> best stations I have heard in a while.

Have you heard the "Almighty" Rock 108 recently??? They've moved their "Pure Rock Pit" from 9pm to 11pm weeknights. They've moved Mandatory Metallica to one night a week - Saturday nights at 11pm. And in the past two weeks, I have heard "Kryptonite" from Three Doors Down, "Mama I'm Coming Home" from Ozzy, and "Open Up Your Eyes" from Tonic several times. Not exactly what I'd call "blazing" a path. Yeah, they're playing the new Rob Zombie, Hurt, and Korn. But it appears that they've softened things up a bit. I haven't seen numbers, but I would guess that a loss in ratings might cause this kind of reaction. Thoughts???


>
> LAZER is losing listeners and they need to figure out a way
> to keep them...FAST!
>
> > lol hey man my bad. i should not be posting late at night
> > when i'm on vacation after partying. i think i went off
> when
> > i saw your comment about getting a program director
> younger
> > than 40. not all of us are stuck in the 70s. i hear ya my
> > friend. corporate radio is such a joke. i do understand
> the
> > need to provide balance but don't claim to be one format
> > when you have morphed into another. i agree with your
> point
> > about them regressing. just always keep in mind you are
> not
> > the only listener and your opinion is just one of many.
> > sadly, when it comes to stations like this nobody's
> opinion
> > matters.
> >
> >
> > > That's my point...you never hear any Lamb of God, God
> > > Forbid, or Himsa on the LAZER. They don't play it, or
> at
> > > least I have never heard it. I'm sure when the new Guns
> n
> >
> > > Roses album comes out they will play the Hell out of
> that
> > > though. It's not personal preference, it's a fact,
> LAZER
> > > really does suck now days.
> > > >
> > > >
> > > >
> > > > Being a 40 something program director at very
> > progressive
> > > > active rock station in wyoming i always find it
> amusing
> > > when
> > > > amateur programmers shoot their mouths off about what
> a
> > > > station is doing wrong. while i agree corporate
> stations
> >
> > > of
> > > > any format are about as limp as a wet spaghetti
> noodle.
> > > they
> > > > do have to consider the entire picture not just the
> one
> > > > sided view of a single individual who has never
> > programmed
> > > a
> > > > station. he is only looking at this from his
> perspective
> >
> > > > while the programmer has to look at it from the
> > company's
> > > > perspective, the clients perspective and the listeners
>
> > as
> > > a
> > > > whole perspective. the boys at corporate would have a
> > > field
> > > > day telling me all the things we shouldn't be doing.
> yet
> >
> > > our
> > > > 12 plus share is a 29 and we dominate. we also have a
> > > large
> > > > female audience which is amazing since you can not
> only
> > > hear
> > > > system of a down, slipknot and mudvayne all day long
> on
> > > our
> > > > station. you can also hear lamb of god, god forbid and
>
> > > himsa
> > > > as well. plus all the hurt, flyleaf and nonpoint you
> > need
> > > as
> > > > well. in addition we also play pink floyd, hendrix,
> > > zeppelin
> > > > and guns n roses as well. we probably play more "hair"
>
> > > bands
> > > > than even the so called 80's stations play. it's
> called
> > > > variety and our listeners love it. i would point out
> to
> > > this
> > > > young man that the pink floyds and zeppelins still
> > outsell
> > >
> > > > many of todays new groups so there is obviously still
> an
> >
> > > > audience for them. i have one particular 17 year old
> > that
> > > > calls at least twice a week to hear "paint it black".
> no
> >
> > > not
> > > > the gob version but the original stones version. he
> also
> >
> > > > calls for slipknot on a regular basis. if you'd like
> > more
> > > > info about our station our website is
> > www.basinsradio.com.
> > >
> > > > click on the edge page. in addition go to our message
> > > board
> > > > and check out the "edge music" thread. there is a list
>
> > > there
> > > > of every single artist we play. i do feel sorry for
> you
> > if
> > >
> > > > you are stuck listening to "corporate" stations.
> > > > unfortunately it sounds like that is your only choices
>
> > in
> > > > des moines. by the way i spent 18 years doing radio in
>
> > > iowa
> > > > so i know the state very well. glad to be a part of
> the
> > > > board.
> > > >
> > > > big dave
> > > > >
> > > >
> > >
> >
>
 
I mean you're bothering the hell out of me.

The Active Rock format has been having issues for the past YEAR! Just because a band puts a song out, doesn't mean it's going to, by default, get picked up, because guess what? Just because a song has a band's name on it, doesn't mean it's a GOOD dong. Product has been more than lack luster in the format and I'm sure LAZER is just rolling with those punches.

I love keeping up on LAZER. They have awesome contests, I love their air talent, Moose especially. It's my P3 on my radio, after STAR and KISS. Explain that.

Just pull your head out of THERE and wisen up. People do this for a living, and LAZER was a landmark when it came on the air. Smart people work in that building, and smart people are making decisions involving that radio station. Just because they aren't playing your MOST FAVORITE SONG OH MY GOD HAVE YOU HEARD THIS SONG I WANT 4 COPIES OF THE CD IT'S SOOOO GOOD, doesn't mean they've fallen out of sync with the audience.

Check yourself and your facts before you start bashing on what people are passionate about, because I'm sure some LAZER staff read this.

Now I'm going to have to come to the McDonald's you work at and, in an uninformed manner, bash YOUR front counter service.
 
Interesting...what's wrong with working at Mickey Deez? I don't know what you do in your free time, but if you like to use dongs with bands names on them, hey that's fine by me.

I'm not talking about one particular song or band. There are a lot of new songs out there that I have simply not heard on LAZER. LAZER was a landmark when they first came on the air when they had Michael Cross, but since he left, I am sorry, they just don't have the edge that they used to. You can tell just by comparing LAZER to Rock 108. The facts are, if you look at LAZER's playlist, that they are weak. People in Des Moines are being deprived of new music and bands because of this.

I am sure that people who work at the LAZER do read this...they need to.

I don't mean to bother anyone, I'm just stating the truth and the truth is the LAZER is not as good as what people think.
 
Dongs...with band names on them....right. So you just turned 12 or 13?

Anyways, last thing I'll say is: truth is never the same thing as opinion. Just try to keep that in mind.
 
> Interesting...what's wrong with working at Mickey Deez? I
> don't know what you do in your free time, but if you like to
> use dongs with bands names on them, hey that's fine by me.
>
>
> I'm not talking about one particular song or band. There
> are a lot of new songs out there that I have simply not
> heard on LAZER. LAZER was a landmark when they first came
> on the air when they had Michael Cross, but since he left, I
> am sorry, they just don't have the edge that they used to.
> You can tell just by comparing LAZER to Rock 108. The facts
> are, if you look at LAZER's playlist, that they are weak.
> People in Des Moines are being deprived of new music and
> bands because of this.

People in Des Moines are being deprived of new music because Lazer is playing a Pink Floyd song or a Guns n Roses song every now and then?? That's laughable. Last I looked, new music was also available on the internet, television, satellite radio, and in cd stores! You keep bringing up Michael Cross and "since he left the station hasn't been the same." I am not sure, but I think Michael Cross left Lazer in 1998!! That's eight years! And you're posting like this is some sort of epiphany right now. As far as I know, Troy Hansen was programming Lazer back then, so Michael Cross working for them has NOTHING to do with it...unless he's your father and was bringing home the paycheck.

When a station is bad...it usually means the ratings are bad. I haven't seen Des Moines or Waterloo/Cedar Rapids numbers for the last ratings. But I have heard that Rock 108 did pretty darn crappy. As for Lazer, I have been told they held their own in a time when a lot of Active Rock stations saw a decline in numbers. Hmm...go figure.


> I don't mean to bother anyone, I'm just stating the truth
> and the truth is the LAZER is not as good as what people
> think.
>
 
The M 18-34 demo has become almost non-existant, due to technology advances, among other things...That's the real reason the format, in general, is suffering. I haven't heard Lazer much in the last few years, but I imagine they're following the same pattern of other rock and alternative stations around the country.

It only makes sense that Lazer would cater more toward the M 25-34 part of the 18-34. That means more GNR, less new stuff. People that consume stuff like Flyleaf and Nonpoint aren't listening to the radio anymore, unfortunately. They've got they're fancy little white earbuds from their iPods shoved in so far that they've forgotten what FM is.

Some of the world's best programmers are having very tough times with their Actives and Alts. You can't sell to someone who doesn't exist.
 
It doesn't matter who is programming a station, the DJs still have a say of what goes on somewhat during their show. I mention Mr. Cross because he has the right formula going on for Rock 108 and yes, I am sure he helped LAZER when he was there. Let me break it down for you:

a = hard rock
b = new hard rock
c = listener demand

a + b + c = Rock 108

Okay, here is another one for you:

(a + b + c) * 0 = LAZER

I just can't think of anyone in their right mind who thinks that the LAZER is good right now, I'm sorry, I just don't see it. LAZER is just not what it used to be.

Now, how can LAZER improve?
 
The real question is...

Why do they misspell laser? So much for the Iowa education system. I guess they must do something edgy in order to make up for the potential that they may not be able to satisfy their spouses. Contracts work well for that.
 
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