Hi Josh,
I know you are not affiliated with WIBG nor own it, I was responding to Ralph's post about. I have said in a number of posts about WIBG
that they could be a very good station if they had a couple of folks there that really knew what they were doing. I under stand getting good talent is a money thing. The music choice is almost the easiest part. It's the manner in which is played that needs to be done right. The slapped together wherever they feel like inserting liners are a major problem.
This last book was an "older book" which is why they showed a small share. If you look close, the stations that showed the most increases were the AM older audience formats, so it wasn't their programming that did it.
BTW Josh, what type of station do you own, a non profit or something like that?
Seth
I know you are not affiliated with WIBG nor own it, I was responding to Ralph's post about. I have said in a number of posts about WIBG
that they could be a very good station if they had a couple of folks there that really knew what they were doing. I under stand getting good talent is a money thing. The music choice is almost the easiest part. It's the manner in which is played that needs to be done right. The slapped together wherever they feel like inserting liners are a major problem.
This last book was an "older book" which is why they showed a small share. If you look close, the stations that showed the most increases were the AM older audience formats, so it wasn't their programming that did it.
BTW Josh, what type of station do you own, a non profit or something like that?
Seth