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Winter book out today

Does anyone who is not Hispanic, employed in Hispanic radio, or advertising to that audience really care about what the Hispanic/Latino stations are doing in the ratings?
 
omega said:
YOU SEE DAVID EDUARDO IM NOT THE ONLY ONE WHO HAS THIS CONSEPT! ANYWAYS NICE TO KNOW YOUR ON THE BOARD PITUFO GOOD LUCK IN ABQ!!
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Thanks, "OMEGA" the entire KEGL staff and I appreciate the support. As we did in Dallas so it will be done here in Albuquerque. The system and formula works. All in all Mr. Eduardo whether it was Network or Local programming the FACT IS THAT KEGL beat KLNO...was it pretty was it ugly WHO CARES it is CLEAR as in CLEARCHANNEL that KLNO has a 2.7 and LA PRECIOSA has a 3.1!!! Again CONGRATS EVERYONE!!!
 
Hey Jose I can appreciate your support of Omar. I don't have anything personal against the guy. Just think he isn't right for the station and his ratings were not good....your people who work the numbers have told me so...They basically say your a 6a-3p station. They confirm D.Ed's analysis.
 
D.E should be taken with a megawash of salt. KEGL did very well and KLNO took a bruising. Time to move on before he huffs and puffs in here again.
 
JoseMarquez said:
Thanks, "OMEGA" the entire KEGL staff and I appreciate the support. As we did in Dallas so it will be done here in Albuquerque. The system and formula works. All in all Mr. Eduardo whether it was Network or Local programming the FACT IS THAT KEGL beat KLNO...was it pretty was it ugly WHO CARES it is CLEAR as in CLEARCHANNEL that KLNO has a 2.7 and LA PRECIOSA has a 3.1!!! Again CONGRATS EVERYONE!!!
Click to expand...

2.7 and 3.1 are both within the margin of error of the Arbitron sample size.
 
My question is 'is DE right'?

Am I the only one here that thinks it's important to see how individual dayparts are doing?

If DE is right, and all of their ratings are coming from dayparts that are programmed from California or wherever, it doesn't speak highly of the local talent or the local management, etc...

If both stations are within the 'wobble' of a 2.9, I'd like to see the breakdowns by daypart...And see if he has a legitimate point...

I know a bunch of you guys have an issue with that DE dude for whatever reasons in the past, but is that stopping you from taking what he has to say seriously?
 
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