Correction
> > Who would do oldies on a city grade stick? I don't see CC
>
> > making any changes to their stations, especially when they
>
> > have FM 4 stations in the top 10, and if Kiss FM gets
> > dropped, they're more likely to try something other than
> > oldies, and I don't see their oldies station on the AM to
> be
> > tweaked anytime soon, should CC decide to keep it the way
> it
> > is now. Bonneville isn't going to try it since The Drive
> is
> > doing well for them, and the Drive may pick up some of the
>
> > oldies listeners since it's the closest thing to oldies
> and
> > gain a few points in the ratings. WTMX is also doing well
>
> > for them, and bills the most for the cluster, so that's
> out
> > of the question. WILV is doing well for now, but with
> > format flips common on that station, who knows, but
> > Bonneville may have found something that'll work for once,
>
> > especially with WLIT sounding more like a Hot AC station
> > trying to compete with sister station WTMX. I also don't
> > see ABC taking over the oldies format. I just don't see
> any
> > city grade station picking up the format. If it does
> become
> > available again in the Chicago market, it'll be on a weak
> > suburban stick, and for now, I don't see the Nine-FM
> > trimulcast picking it up.
>
> As Robert Feder told us on June 7th, Oldies 104.3 was the
>
> #11 station in the 12+ Arbitrons with a cumulative weekly
> audience of 722, 200. Oldies was also among this market`s
>
> 15 highest billing stations, with revenue in excess of
> 16.5 Million dollars.
>
> Here`s my three scenarios for possible Oldies in the next
>
> six months.
>
> #1--WCKG, after 01/06. Concurrent with the departure of
> Howard Stern from terrestrial radio, Oldies 105.9
> premieres. What makes this theory so compelling is the
> fact that Infinity has retained the entire Oldies
> airstaff, ostensibly for a simulcast and HD Radio
> broadcast that will be a fraction of that cherished
> 722,200 figure for weekly audience.
>
> #2--9-FM trimulcast. After valiantly trying to fight
> off the major-market 104.3 JACK-FM, 9-FM throws in
> the towel and Harvey Wells decides to go full-tilt
> oldies. We already know NewsWeb Radio Group has the
> oldies library to pull it off from the interim
> programming that was implemented on AM850 while
> waiting for Air America Radio to begin.
>
> #3--ABC Radio division sells out and the 94.7
> frequency becomes available to a new conglomerate.
> The current stance of WZZN as "America`s hardest
> rock station" seems to shedding more listeners
> every month and perhaps oldies will be seen as a
> liferaft. I rate this one as option #3 because it`s
> the least likely to occur, but it`s also not
> impossible.
>
> In the final analysis, dave73 may be right and
> oldies may never return to the FM dial in
> Chicago, but there are still a few options
> left, far-fetched as they may seem.
Correction to option #1, it should read:
"ostensibly for a webstream and HD Radio
broadcast that will be a fraction of that
cherished 722,200 figure for weekly
audience.."