Does anyone know what's going on with WLOU in the west end or have any info?
Leanradio10
Leanradio10
-
Get involved.
We want your input!
Apply for Membership and join the conversations about everything related to broadcasting.
After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
If you use a disposable or false email address, your registration will be rejected.
After your membership is approved, please take a minute to tell us a little bit about yourself.
https://www.radiodiscussions.com/forums/introduce-yourself.1088/
Thanks in advance and have fun!
RadioDiscussions Administrators
wlou
- Thread starter leanradio10
- Start date
leanradio10 said:
Can you be a little more specific?
Will Archie Dale, and Bill Price be staying with WLOU when Golden Door takes over? Also will Golden Door be doing an LMA as Davidson did with them or is Golden Door planning to have a hands on situation?
leanradio10 said:
Archie has been gone over a year. Bill is staying. Golden will be running them.
Thanks much. Bengalsfan.
I'm not so sure about Bill Price staying...there was great slippage in the quality of the operations while he was in charge, and Golden Door is deadly serious about an almost-total purge at the Louisville cluster.
A couple of excellent candidates have already been interviewed for the head of the Louisville cluster as I hear it. One has both extensive TV as well as radio experience, has built LPTVs and has been a radio OM and ops & programming consultant (and is truly a walking encyclopedia on FCC Rules). He's considered the frontrunner. The other candidate isn't as strong in ops and management, but she has a sterling sales resume. Perhaps they're both hired as GM/OM and GSM, respectively?
A couple of excellent candidates have already been interviewed for the head of the Louisville cluster as I hear it. One has both extensive TV as well as radio experience, has built LPTVs and has been a radio OM and ops & programming consultant (and is truly a walking encyclopedia on FCC Rules). He's considered the frontrunner. The other candidate isn't as strong in ops and management, but she has a sterling sales resume. Perhaps they're both hired as GM/OM and GSM, respectively?
Don't know about that...WLLV has an OK 1 kw/U omni signal, but WLOU's nighttime 500w signal is a null-filled nightmare due to the placement of the towers relative to WIOU (1350 kHz) Kokomo and WSAI (1360) Cincinnati. WLOU's 2.2 kw/D pattern has some dead spots, as well.
Bill Price has been named GM of WLOU/WLLV. The stations are not moving from the Broadway location. The spanish stations will be overseen from Nashville, TN.
Overall, WLLV has the best signal when you take into account the deep nulls that WLOU has during the night. I really don't think either one of them are good enough to try a news/talk format on.
Overall, WLLV has the best signal when you take into account the deep nulls that WLOU has during the night. I really don't think either one of them are good enough to try a news/talk format on.
When I was a kid, it seems WTMT was a live country station & I also recall it shutting down at sunset. Can't speak to that particular station, but in the early - mid 1980's, rules changed that allowed many AM stations to operate with lower power after sunset...some with a watt or two, some with a few hundred watts & others with nothing at all. Not sure if the former WTMT operates in that mode or if they upgraded their antenna system to allow night operation at higher power.KyDXIn said:
BobOnTheJob said:
Two towers were added to WTMT/WTUV's antenna array allowing for a pattern that lets the station operate with 500 watts at night. This was in the mid 70's I believe.
WTMT 620 went to 24 hours a day after switching to ''One On One Sports'' 12-30-96.
radiofan502 said:
No way. They were 24 hours a day when I was doing work for them. I lived about a half mile from their transmitter site at the time, and I lived in that house from 1988- 1995.
John Smith added the two towers and did the application for the night time pattern. It was well after I moved to Louisville in 1986.
It had to be 1990, give or take a year, that WTMT went 24 hours a day. Does anyone remember when John died? That would narrow it down more.
greg.hahn said:
I'm sure I'll talk to Pete and/or David next week. I'll ask them.
We are ALL wrong! I have it on good authoriti that it was 1985 when 620 added the night time pattern.
So back to my question, could 620 become a viable news/talk alternative to HAS on a local scene? I don't see LRS being anything than in the "also ran" category, but what if that talent moved to 620?
[/quote]
If, by "viable", you mean a News/Talk that actually competes with WHAS and takes a significant portion of their audience, that's not going to happen any time in the near future from any station in Louisville.
First of all, news talk stations with a sufficient local news staff are notoriously expensive to operate. So your sales have to be really high, or you're losing money every month. And that is what would happen for the first... who knows? 2-3 years?
Second, the only way to actually make a dent in WHAS would be heavy promotions- a lot of TV, billboards, busboards, and local appearances. All that would cost a ton of money.
After doing this and losing money for a number of years, you might start to break even, and then make a profit. In the meantime you've invested multiple millions of dollars.
Now, who is going to invest millions of dollars in 620? 970? 105.1?
And how are you ever going to make that money back on a station with high overhead? You can't. There is no way to make the math add up to make sense.
[/quote]
If, by "viable", you mean a News/Talk that actually competes with WHAS and takes a significant portion of their audience, that's not going to happen any time in the near future from any station in Louisville.
First of all, news talk stations with a sufficient local news staff are notoriously expensive to operate. So your sales have to be really high, or you're losing money every month. And that is what would happen for the first... who knows? 2-3 years?
Second, the only way to actually make a dent in WHAS would be heavy promotions- a lot of TV, billboards, busboards, and local appearances. All that would cost a ton of money.
After doing this and losing money for a number of years, you might start to break even, and then make a profit. In the meantime you've invested multiple millions of dollars.
Now, who is going to invest millions of dollars in 620? 970? 105.1?
And how are you ever going to make that money back on a station with high overhead? You can't. There is no way to make the math add up to make sense.
greg.hahn said:
Added to the fact that WHAS has a very big stick. Even on their worse day, they cover the market better than any other signal because of the 50kW. It would be a tough row to hoe beating them. However, that's not saying it can't be done.
- Status