> It's quite simple; the Fox product is far superior, and the
> brand alone makes it worthwhile. WLAN's problem was that
> there was already a sports station serving a small segment
> of the market. Look at the ratings of the top-100 markets
> and you will see that most sports stations are a 1-share at
> best. The WRKO, WIP, and WFANs of the world are few and far
> between. Even markets with major league teams have sports
> stations that perform rather poorly. This is a great move
> for them!
>
> > > WLPA will switch to Fox Sports Radio in July from
> Sporting
> >
> > > News Radio. They will continue to simulcast the 6am,
> 6pm
> > > and 11pm channel 8 news on weekdays as they have done
> for
> > > years. They will also continue to do a full schedule of
>
> > > Phillies games, selected Lancaster Barnstormer games and
>
> > > will add the Baltimore Ravens to their line up of sports
>
> > > coverage. Market research shows that the target
> audience
> > > prefers the Fox Sports line up to SNR
> >
> > Surprised people in the market prefer Fox Sports. Sporting
>
> > News has, by far, a more professional and more thorough
> > lineup.
> >
> > And I'm surprised that Clear Channel/Premiere permitted
> 1490
> > to pick up Fox Sports, in the event that one of their
> other
> > stations nearby may eventually wanna flip to sports.
> >
> > And 1490 has always aired Channel 8's newscasts, going
> back
> > to the days when 1490 was WGAL(AM) and the stations were
> all
> > owned by the Steinmans.
> >
>
Actually, now that i think about it, it will be nice to not have to hear Tim "listen as I drop another name" Brando.
ESPN's sports radio programming is also very good.