WMEX

[b-turner]

They're leasing the station to do the radio format of their choosing. I can tell you from experience many just want their choice of format and scratch their head wondering why advertisers aren't beating their door in or non-commercially, why donors haven't handed them blank checks. If I owned the station, I'd stay on top of who's looking to lease or who might buy the station.

 

[MikeyBos]

This is the key. A format like Radio Q really needs to have full FM coverage of the metro to be able to attract sellable audience numbers. No one is going to listen to it on AM.

I'm a member of Boston's LGBT community and I can tell you I will never listen to this station. The primary reason is that the entire AM dial is nothing but an awful hiss here in my apartment in Boston. I have to hold the AM antenna for my stereo in a very specific position just to be able to hear the news on 1030 WBZ...and even then, the sound quality is pretty bad.

 

[SomeRadioGuy]

They're leasing the station to do the radio format of their choosing. I can tell you from experience many just want their choice of format and scratch their head wondering why advertisers aren't beating their door in or non-commercially, why donors haven't handed them blank checks. If I owned the station, I'd stay on top of who's looking to lease or who might buy the station.

Theyre not leasing it, the people who own it, apepar to be doing this.

 

[mysticnitekatt]

I'm a member of Boston's LGBT community and I can tell you I will never listen to this station. The primary reason is that the entire AM dial is nothing but an awful hiss here in my apartment in Boston. I have to hold the AM antenna for my stereo in a very specific position just to be able to hear the news on 1030 WBZ...and even then, the sound quality is pretty bad.

They'll have a website to stream it...which might be their end goal....

 

[mysticnitekatt]

This is the key. A format like Radio Q really needs to have full FM coverage of the metro to be able to attract sellable audience numbers. No one is going to listen to it on AM.

Why isn't this station's management looking at the translator's 65 dBu coverage footprint, which is basically Quincy, and super-serving the audience that lives there? It looks like there's a there is a sizeable and rapidly growing Asian population, mainly Chinese, and I don't see any broadcast media serving them. A brokered Chinese format looks like a better potential business model for this operation than anything else being discussed here. That's also the kind of format that might even attract additional listeners in the region, located outside of the translator's footprint, to the AM signal.

Yeh, Boston Market doesn't have any AM doing chinese at all, right? Quincy has been becoming Chinatown South for a good decade due to Cost of living, and availablity of affordable housing in Chinatown. Malden has a small asian community as well.

 

[mysticnitekatt]

WLYN could disapepar any day now with religious or ethnic programming or go off the air. the oldies there arent meant as a format

Just strange it's been 18 months and nothing has happened - Multicutural really wants to keep the lights on (via NYC link) to WLYN (and WAZN) which is odd...but the tax write off must be nice...and WAZN is a class B with more nighttime power.

 

[Eli Polonsky]

Brokered Chinese might work, but if WLYN/WAZN are any indication, the days of brokered ethnic radio being profitable might be behind us as well.

WUNR 1600 AM has been all brokered ethnic for over half a century under the same ownership, and sounds like it still has a full schedule.

WNTN 1550 AM also seems to be hanging in there with mostly brokered ethnic for a few decades.

Also, FWIW the WMEX Facebook page is back on with no changes, posts or comments for a couple of weeks. WMEX 1510 AM

 

[mysticnitekatt]

Also, FWIW the WMEX Facebook page is back on with no changes, posts or comments for a couple of weeks. WMEX 1510 AM

That's odd...something weird is going on in Quincy...