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WMSX-1410-BROCKTON supposedly sold today

An auction was scheduled for today for the assets of WMSX-1410; license, equipment land and towers. While it was purchased for a whopping +/- $1.5 million about 7 years ago, it was up for an auction today. Starting bids were about half of that 2001 price, and I do ont know who won, or if the auction was postponed. Question: Do all the priates in Brockton take away so much audience from ethnic-brokered WMSX? - There was classified ad in the Globe earlier this week announcing/reinforcing today's auction.
 
I guess you were not interested in bidding, Bob. Who owned the statio?.Aat one point, weren't they part of a group trying to do another all business radio format?
 
wavelength9 said:
I guess you were not interested in bidding, Bob. Who owned the statio?.Aat one point, weren't they part of a group trying to do another all business radio format?

The other Brockton AM 1460 (the old WBET) was bought by a company a couple of years ago that tried a business format as WBZB. Of course, WBZ 1030 objected to them using those letters, and 1460 ended up as currently WXBR, which has various talk shows, some of which are business. It also has some various music programs on weekends, which I'm guessing are mostly brokered.

I don't remember if WMSX 1410 tried a business format, but they used to be a talk format for some time. They've been Spanish for at least a few years now.
 
Oh, 1410 has had quite a number of formats over the past 20 years; and just about as many owners. Remember when 1410 was a simulcast of WATD-FM? I think its calls were WATD(AM) at the time. I wonder if ANY of the Brockton stations ever had a positive cash flow over the past few decades (besides the boots)?
 
JIBGUY said:
Oh, 1410 has had quite a number of formats over the past 20 years; and just about as many owners. Remember when 1410 was a simulcast of WATD-FM? I think its calls were WATD(AM) at the time. I wonder if ANY of the Brockton stations ever had a positive cash flow over the past few decades (besides the boots)?
 
I assume that WBET was at one time owned by the Brockton Enterprise. The only two things I know about Brockton radio is one station used to run AP Radio's all news format at night and on the weekends back in 2000.

The other, was a guy named Mark Synder had a daily one hour talk show. I was told he worked full time for the state in Boston and used to drive to the station on his lunch hour and do the show. He was able to get his show listed every day in the Boston Globe radio listings. I used to note that he was also able very good guests. I always planned to drive to Brockton at some point and listen to his program.
 
wavelength9 said:
The other, was a guy named Mark Synder had a daily one hour talk show. He was able to get his show listed every day in the Boston Globe radio listings.

Mark Snyder (errr....Keith?) is someone who is the best at self-promotion!

He must have had a lot of time on his hands to promote himself that much.

(Then again, did someone say he worked for the state?)
 
And did you know that the son of the 1960's-1970's owner of WMSX-1410 (then WOKW) now is principal owner and tireless General Manager of WARE-1250 in Ware? His name is Marshall Sanft. And WARE is a good-sounding station with immense local involvement; a great example that local radio can make it.... however, Ware Mass is in an isolated area of Mass, located in a deep valley where Worcester or Springfield FM's don't get in too well. Marshall works 150-hour weeks, and his efforts really show on the station.
 
Hmph. The impression I'm getting is that this signal was wildly overvalued before and is chronically inviable from a fiscal standpoint? Perhaps I'm speaking heresy here, but is it wrong to suggest that this signal might do better by "taking one for the team"? (i.e. go dark and help clean up the overcrowded AM band)

I mean, obviously one can always "try harder" to serve their local community, but that's damn hard to do with such a small signal...especially in Brockton, where both demographics and location (proximity to larger markets & larger market signals) are really working against you. Is there another signal or network that WMSX naturally complements? Or an FM translator it could be a primary for? (under the new STA's the FCC is granting)
 
WMSX was owned in the late 90's through about 2002 by Anastos Media located
in Albany. They sold it to a local man named Tony Molina who programmed it to
reach the large Dominican population in Brockton and Latino heavy communities south of Boston. He had many listeners in Mattapan, Milton, Roxbury and Quincy where the signal was marginal but could be heard with a little effort.
Another case of the pirates severly undercutting a legal operation, they were killing
him on his own turf in Brockton.....very nice guy who put his heart and soul into trying to make a go of it but the pirates put him out of business
 
I used to work with Marshall, and his family, at WOKW, 1980-81. Fond memories.
A solid little station. As a I recall, the land alone could be a great purchase
for somebody. Building is a residential house - living there could cut expenses to the bone.
Subdividing the land, near two major highways...

I left there when the Sanft family sold the station. The new owners, publishing
people from NY - they knew everything about everything. Just ask them.
They had a great concept: they would be known as weather radio - they would
give the weather, on the air, every 6 minutes (IIRC)

I believe the station went dark for a time after that regime... ::)
 
Anastos Media is owned by popular long time New York City TV news anchor Ernie Anastos who grew up in New Hampshire.

WARE (one of only 2 stations whose call letters match their city of license, anyone know the 2nd?) was always a good sounding station. Many of the people who were there in the 80's including GM Dick Vaughn, News guy JP Ellery and sports anchor Carl Bean ( The Red Sox PA announcer now work at WESO in Southbridge. I believe Vaughn may have ownership interest.
 
Scott Fybush said:
webcastboy said:
WACO down in Texas.

And there's actually a third. Anyone wanna hazard a guess?

I've been told it doesn't count because the K is not part of the community name, but there is--or was--a KADA in Ada OK. KING (FM) (and there may also be a KING-TV; for sure there once was--and a KING (AM) too) is in King County WA, but it apparently doesn't count because the CoL is Seattle. Seattle is, however, in King County.
 
WebcastBoy is right. Nothing like good radio triva or hearing that there are still some good privately owned stations left doing good community radio.

Vox Communications has tried to carve out a niche running stations in small to medium markets.

Last week NECN ran a story about the newsguy at their Great Barrington station Tom Jay, who is is signing off after more than 40 years at the station.
 
WACO down in Texas.

And there's actually a third. Anyone wanna hazard a guess?

Took some searching, but it must be WISE-FM, 90.5 in Wise, VA. There's also WERT in Van Wert, OH...and WWDC for Washington, DC...both of which could sort-of fit this same mold.
 
WISE-FM is correct! I guess I'm buying the first round next time webcastboy and I get together...
 
Call letters were WAMK at the time the "weather-radio people" took over. Those letters stood for "AMeriKas music" if I remember correctly. - Such a shame that the station has had no real stability since the Sanft family owned it. And yes WLYNgm, its true that those NYC people who bought it "knew everything about radio."
 
DanStrassberg said:
I've been told it doesn't count because the K is not part of the community name, but there is--or was--a KADA in Ada OK. KING (FM) (and there may also be a KING-TV; for sure there once was--and a KING (AM) too) is in King County WA, but it apparently doesn't count because the CoL is Seattle. Seattle is, however, in King County.

Another station that doesn't count for the same reason that KADA doesn't is KELY, Ely NV

I wonder whether there are any four-letter Canadian place names that begin with CI or CH (CF, CJ, CK, and CB don't seem too promising on the surface) or four or five letter Mexican place names that begin with XE. Place names in Mexico that begin with XE are not as improbable as they might seem; I believe a lot of native names in Mexico begin with X.
 
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