Here's my two cents concerning 106.5 going to Urban AC:
I do not know if Cox Radio will be able to overtake Clear Channel's "V101.5" because the playlist has improved over the past couple of years. Furthermore, they are adding more "New Jack Swing" era R&B and hip hop from the late 1980s and early 1990s in order to attract those listeners from ages 25 to 45, which is the most desirable sales demographic of any radio station. On the other hand, Cox Radio's Urban AC in the Central Florida market "Star 94.5" has become more limited in their playlist in the past couple of years. Like "V101.5", however, the station has also skewed younger by adding more hip hop and R&B from the 1980s and 1990s and less of the music from the 1970s and early 1980s like they had in previous years. In fact, in the early and mid 2000s, I thought 94.5 would beat 101.5 if both stations were competing head to head in the Jacksonville market because 94.5 had a deeper playlist than 101.5, which I thought had a limited, repetitive and predicable playlist in comparison to 94.5 at the time. Today, however, both stations have very similar playlists, which would make it difficult for Cox's new Urban AC station to make any significant reduction into the heritage 101.5's ratings and cume.