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WTCB

Ah yes, mixing 30's and 60's in random fashion-and I hear it all the time on many, many stations. Another example of how the "art" of broadcasting has just about completely been lost.
 
You have to hand it to WTCB. The live and local thing paid off last night during the snow storm. At 10:15 last night, they were the only ones giving traffic and closings. WVOC was syndicated. I remember back in the day when the news station was the one to turn to. The other "news" station, WISW, did nothing. Steve FM, WNOK, Fox 102, WCOS-FM did nothing. I think WOMG must have been off the air. I got static there. It made me kind of sad. I know we can never go back to the "good old days", but I thought with something this big somebody would have at least made an effort.
 
Yes, Bugz, I whole-heartedly agree. Some of us who want to return to the "good old days" want to return for more than just selfish or nostalgic reasons. This is one. The fact that WVOC
 
OOps. accidentally hit send by mistake. The fact that WVOC did nothing is the real story. That's pathetic on their part and on radio in general. Too bad.
 
Kudos to them.

But in defense of a lot of folks, by 10:00p, the story was essentially over. The storm in downtown and a majority of the burbs was essentially over. Most closing decisions had been made by 5:00 or 6:00, so there was pretty much nothing to report with the exception of road closures. In an area with a larger population, there would still be an appreciable audience on a Friday night at 10p. But here, most folks were already home and the TV was on.

I can understand WOMG being off the air. A power blurp downtown sometime before 10p took us to battery backup but the switchover for some reason never happened. WOMG must have had a power issue as well. At 11:00 on my drive back downtown to fix it, there was almost nobody on the roads at all. And for the most part, the Interstates were not bad (bridges and overpasses excepted). Secondary streets remained easily passable, as long as you weren't inexperienced or an idiot, or both.
 
All was dead in Greenville. I didn't try 106.3 (duh, they might have had soemthing), but I believe everything else was voicetracked, syndicated or nobody was there. Could have missed something though.
 
Sounds like this would make a good snow thread. I checked a lot of stations in our area, most were on the air, I didn't get a chance to listen for their reports as we were giving road and weather reports till 9 pm on WLRE but most everybody was still on the air that I could hear.
 
Dudefan, my point was not that it was 10pm at night. No station except WTCB had anything after late afternoon. After 6pm, everyone hit their regular syndicated programming. Whether everything had been decided or not, people still enjoy the comfort of hearing reports and an assuring voice. And what about those who lost power? If they needed information on power outages and tuned to WVOC, they got Michael Savage (hardly a comfort to anyone!). I know it doesn't snow very often. But all it takes is one time to lose the loyalty that could have been built up in time of need.
 
I happen to like (B-106) WTCB-FM. I think Brent Johnson does a great job programming the station. It's definately "outside the box", but sometimes doesn't that make great radio?? Thankfully it's not a "cookie cutter" like most big corporate owned stations. I also applaud Brent for being able to have "live jocks" on the air. I think it really makes a difference and his station is quick to respond whenever events happen that affect the Columbia market.
 
Actually we were there live until 9:00pm, once Ben left, I made the call that there was nothing new to be added and that we'd simply be repeating the same information over and over ad infinitum.

I know ARQ was live as well. Not that they would have any service elements.

As to WVOC, it has not been non-syndicated outside of AM and PM drives for decades. If it isn't Savage, it was NBC's Talknet and Larry King. Sure there were the :58:30 and :05 TOH (and sometimes BOH) weather breaks, but that is about it. WVOC has not had a multiperson round the clock news department since the mid-1980's.

Radioking: I think TJ McKay is programming now. Might be wrong, though. That was my impression. I know TJ is Ops.
 
Yeah, I was under the impression that TJ was programming TCB, too, Steve. Of course, Brent is certainly capable of it. Haven't spoken with Brent lately, but he's one of the good guys.
 
Brent is one of the nicest guys you will ever meet and it seems like everything he does is done first class all the way and miss him when he is not on the air in the mornings.
 
I am told Brent programs WTCB and WNKT. TJ programs WOMG and 1320am. Doug Williams programs WLXC. Brent is operations. By the way, I heard TJ the other afternoon on WOMG and he sounded great. He is still one of the best afternoon guys in the business.
 
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