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WXNT ratings

The only thing that amused me more than the writer's lack of a firm grasp on what ratings really mean and how they work was reading the clueless complaints in the Comments section.

If only we knew as much about radio as these geniuses do.
 
WXNT should go back to playing Oldies..Before they were Sports talk radio they were in 6th place and doing a good job revenue generating. They let Scott records Roddy go..And he knew what was going on..The replacement doesnot..The 19k ratings that they have now is a joke..A pirate station would get more listeners..Why because they listen to their listeners not consultants. Entercom isnot even listed in the phone book or information direct assistance..They dont care..
 
programmingrus said:
WXNT should go back to playing Oldies..Before they were Sports talk radio they were in 6th place and doing a good job revenue generating. They let Scott records Roddy go..And he knew what was going on..The replacement doesnot..The 19k ratings that they have now is a joke..A pirate station would get more listeners..Why because they listen to their listeners not consultants. Entercom isnot even listed in the phone book or information direct assistance..They dont care..
Click to expand...
When did WXNT do Oldies. Before news Talk they were Adult Standards as WMYS. then spent nearly a decade as a News Talk station.

I dont recall 1430 ever doing oldies in indy.

1430 History
WKBF Pop/Country during its run
WIRE Country
WXTZ Easy Listening
WFXF Classic Rock
WCKN Country then before going to WMYS was a Simulcast of WNDE and WTPI for about 4 months
WMYS Adult Standards
WXNT News Talk & Now Sports Talk
 
WXTZ and WFXF were on 103.3.

1430 once simulcast WNDE? How did that happen? Did the Fall Creek people own 1430 at one point?

What and when was WKBF?
 
flip23 said:
WXTZ and WFXF were on 103.3.

1430 once simulcast WNDE? How did that happen? Did the Fall Creek people own 1430 at one point?

What and when was WKBF?
Click to expand...

Actually 1430 and 103.3 were sister stations before consolidation. WKBF were the original call letters of 1430. One format not mentioned was the brief attempt to cash in on "The Big Chill" when WIRE dropped country for a Beatles/Motown oldies format.
 
radiorob2.0 said:
flip23 said:
WXTZ and WFXF were on 103.3.

1430 once simulcast WNDE? How did that happen? Did the Fall Creek people own 1430 at one point?

What and when was WKBF?
Click to expand...

Actually 1430 and 103.3 were sister stations before consolidation. WKBF were the original call letters of 1430. One format not mentioned was the brief attempt to cash in on "The Big Chill" when WIRE dropped country for a Beatles/Motown oldies format.
Click to expand...

WKBF became WIRE sometime in the late 1930s, to avoid confusion with then-WFBM (now WNDE). It was still WKBF in the 1935 Broadcasting Yearbook - then on 1400 - and I'm too lazy to chase it down. ;D

Originally, 103.3 was WGEE-FM, co-owned with WGEE 1590, when it first went on the air in 1964 or '65. I don't know when it was sold to WIRE/WXTZ - I think it was in the '70s.
 
programmingrus said:
WXNT should go back to playing Oldies..Before they were Sports talk radio they were in 6th place and doing a good job revenue generating. They let Scott records Roddy go..And he knew what was going on..The replacement doesnot..The 19k ratings that they have now is a joke..A pirate station would get more listeners..Why because they listen to their listeners not consultants. Entercom isnot even listed in the phone book or information direct assistance..They dont care..
Click to expand...

Roddy never programmed Oldies on 1430 and I can't remember the last time that frequency was in the top 10, but it's been DECADES.

You must be confusing 104.5 and 101.9 in all that.
 
As soon as Entercom figures that the CBS Sports net is not working out, they would be well advised to consider a local and live oldies Top 40 format.
They are paying for the ratings so no matter how low they go, there will still be some sort of a number reported. Even .01 is a rating, of sorts.

Lots of interest in the golden age of rock and roll, a sort or Baby Boomer WXTZ format. Heck, there are several of the WIFE, WNAP and WNDE jocks still around town. Reb Porter comes to mind and Chris Conner is still standing upright and breathing. Last time I saw Chris he was over at Dave Fulton's west side hang out, Chris seemed well adjusted and aware of his surroundings. Chris always was one of the smartest guys on the air in town, could really feel what Naptown was up to.

Hey Chris, if you are reading this, what do you say?
 
Cris Connor was an FM pioneer, kind of like a captain who took a rocket ship to the moon so to speak. He made rock music popular in FM stereo and with him many of us made the transition to FM from AM.

Do you really think anyone would want to hear 70's rock in AM mono when we can hear it elsewhere in high fidelity and stereo?

And, yea, I'd love to see his take on this. Instead of a rocket going to the moon this sounds like the wheel of the Titanic (AM RADIO).
 
media1170 said:
As soon as Entercom figures that the CBS Sports net is not working out, they would be well advised to consider a local and live oldies Top 40 format.
They are paying for the ratings so no matter how low they go, there will still be some sort of a number reported. Even .01 is a rating, of sorts.
Click to expand...

The real question: What makes you think CBS Sports Radio isn't working out?

I would bet that WXNT is profitable in its current state, with essentially zero in programming costs -- at least a million dollars a year less in costs than the live and local oldies format. ::)
 
I think WGEE-FM flipped to WXTZ around spring 1972. The new owners then upgraded the signal, moving the antenna from the 300 foot tower in Beech Grove to a much taller tower on the northwest side. The beautiful music brought in plenty of dollars for many years.

With so many sports networks, it would seem that at some point that bubble will burst.
 
I listened to WXTZ when I lived in Logansport, Indiana in an apartment at 3rd and Broadway. One couldn't help but miss it because the auto dealer across the street left the station on his intercom system in his lot all night. It was relaxing to be awakened at 3 a.m with the "Sound of Music".

WXTZ was a good station as I also listened to it when I had to read economic text books in my studies at I.S.U. in Terre Haute. Beautiful music was a cash cow but whether it would work in 2013 is a question worth asking.
 
flip23 said:
WXTZ and WFXF were on 103.3.

1430 once simulcast WNDE? How did that happen? Did the Fall Creek people own 1430 at one point?

What and when was WKBF?
Click to expand...
WNDE & WFBQ's owners in the late 90's bought WRZX and then WCKN. before WCKN was sold to Mystar. WNDE Simulcasted on WCKN for about a month or 2
 
flip23 said:
WXTZ and WFXF were on 103.3.

1430 once simulcast WNDE? How did that happen? Did the Fall Creek people own 1430 at one point?

What and when was WKBF?
Click to expand...
Also when WXTZ Became WMJC Magic 103. the then owners of 1430/103.3 moved the WXTZ format over to AM replacing WIRE. and when 103.3 switched from Magic to the Fox. 1430 became a simulcast of 103.3 the Fox.
 
MikeStandardsFromIndiana said:
flip23 said:
WXTZ and WFXF were on 103.3.

1430 once simulcast WNDE? How did that happen? Did the Fall Creek people own 1430 at one point?

What and when was WKBF?
Click to expand...
WNDE & WFBQ's owners in the late 90's bought WRZX and then WCKN. before WCKN was sold to Mystar. WNDE Simulcasted on WCKN for about a month or 2
Click to expand...

Actually believe it or not it was in the summer of 1993 when WRZX and WCKN were purchased by then owner Broadcast Alchemy headed by Frank Wood, WRZX was moved to the Fall Creek Rd building just before Christmas in 1993, WCKN was almost a full simulcast of WNDE (Minus about 4 hours a day due to a network contract) WCKN was sold to MyStar communications before the end of 1993. Enjoy.
 
That explains the simulcast. 1430 actually sounded great in AM-stereo once Mystar took it over. If AM-stereo had happened 10 years sooner it might have caught on. It offered a certain richness that FM-stereo can't match.
 
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