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X(E)PRS has changed again (or is stunting)

So a bunch of dead djs with one live dj .. i give this 6 to 9 months. Look back at what Marc has done, nothing lasts long.
 
BTW, the Charlie Tuna morning show was put together with his bits from the past, and even back announced some of the songs. Overall, it was well put together. You wouldn't know how dated it was, until the bit where Charlie talked about the best way to clean your dirty CD's.
 
There are so many potential pitfalls here, I hardly know where to start.

First and foremost, as has been discussed to death in multiple threads on RD, Oldies is a dying format. Only a handful of 70s titles still get Classic Hits airplay now, and fewer and fewer of those survive the annual post-Christmas library purges that most stations go though. (Even the early 80s are becoming toxic at a lot of CH stations.) And these guys want to play songs even older than that.

50kw blowtorch or not, AM is already pretty much dead for music. Unless you are the billionaire who owns WABC and indulge your own personal sense of nostalgia by putting Cousin Brucie on the air Saturday nights, there's a limit to how much money you are willing to lose. There's a reason why the number of AM stations with FM translators is so high ... it's because they have to do that to attract listeners.

And there's the big stumbling block: There is never going to be sufficient advertising revenue to keep paying XEPRS' owners for the brokered time, even if that's at the low end of what we've speculated it to be.

The billboard campaign will only get the attention of those who are old enough to remember Wolf, Charlie and Don ... and who actually do remember them. With the exception of those few months that Charlie drove back and forth to KCBQ to work out his non-compete when he left KHJ, the vast majority of San Diegans don't have any real memory of him. Even less for Donald Revert Steele. And the big Wolfman Jack era preceded both of them (or at best, only overlapped a few years). Big name talent of the past has no relevance to today's listeners; I offer as proof the fact that Gene Knight, who was one of the recognizable names for four decades, has not been on the air in San Diego since KXSN/KYXY blew him out at the beginning of 2021.*

And then we have the "mastermind" of this debacle, Marc Paskin, who doesn't exactly have an enviable track record, to put it politely. To put is less politely, he has a reverse Midas touch ... everything he touches turns to lead.

If this thing (or Ching 😝 ) lasts a year before collapsing on itself, I will be very surprised.

(*-Disclaimer: Gene is still on the air as my liner voice on KRKE in Albuquerque. But I doubt they can hear it in San Diego.)
 
KilowattKat said:
BTW, the Charlie Tuna morning show was put together with his bits from the past, and even back announced some of the songs. Overall, it was well put together. You wouldn't know how dated it was, until the bit where Charlie talked about the best way to clean your dirty CD's.
Click to expand...

Of that, I have no doubt. Bryan and Daniel Ferguson know what they are doing, because they learned from one of the best (Charlie was something of a perfectionist).

Still won't be enough to save this debacle.
 
As of noon, it's MG Kelly's American Hit List.

A problem that I've noticed is when the Mexican PSA's end, they will cut to a song that has been playing for awhile. Like at noon when 'Jumpin' Jack Flash' was half over when the PSA ended. This happens everytime I listen. Real sloppy.
 
K.M. Richards said:
And then we have the "mastermind" of this debacle, Marc Paskin, who doesn't exactly have an enviable track record, to put it politely. To put is less politely, he has a reverse Midas touch ... everything he touches turns to lead.
Click to expand...
I wonder if Marc ever found the Latina girlfriend he was looking for:
www.huffpost.com

All He Wants For Christmas Is... A Latina Girlfriend?

All He Wants For Christmas Is... A Latina Girlfriend?
www.huffpost.com www.huffpost.com
 
Managing a Mexican station is difficult, mainly because of the fiscal times between the electroral body (INE) and the times of government. We are talking about 195 daily spots of 30 seconds from 6 am to 11 pm
 
exbloguero said:
Managing a Mexican station is difficult, mainly because of the fiscal times between the electroral body (INE) and the times of government. We are talking about 195 daily spots of 30 seconds from 6 am to 11 pm
Click to expand...

theres no way you can fit 195 30 second spots into that time frame
 
K.M. Richards said:
There are so many potential pitfalls here, I hardly know where to start.

First and foremost, as has been discussed to death in multiple threads on RD, Oldies is a dying format. Only a handful of 70s titles still get Classic Hits airplay now, and fewer and fewer of those survive the annual post-Christmas library purges that most stations go though. (Even the early 80s are becoming toxic at a lot of CH stations.) And these guys want to play songs even older than that.

50kw blowtorch or not, AM is already pretty much dead for music. Unless you are the billionaire who owns WABC and indulge your own personal sense of nostalgia by putting Cousin Brucie on the air Saturday nights, there's a limit to how much money you are willing to lose. There's a reason why the number of AM stations with FM translators is so high ... it's because they have to do that to attract listeners.

And there's the big stumbling block: There is never going to be sufficient advertising revenue to keep paying XEPRS' owners for the brokered time, even if that's at the low end of what we've speculated it to be.

The billboard campaign will only get the attention of those who are old enough to remember Wolf, Charlie and Don ... and who actually do remember them. With the exception of those few months that Charlie drove back and forth to KCBQ to work out his non-compete when he left KHJ, the vast majority of San Diegans don't have any real memory of him. Even less for Donald Revert Steele. And the big Wolfman Jack era preceded both of them (or at best, only overlapped a few years). Big name talent of the past has no relevance to today's listeners; I offer as proof the fact that Gene Knight, who was one of the recognizable names for four decades, has not been on the air in San Diego since KXSN/KYXY blew him out at the beginning of 2021.*

And then we have the "mastermind" of this debacle, Marc Paskin, who doesn't exactly have an enviable track record, to put it politely. To put is less politely, he has a reverse Midas touch ... everything he touches turns to lead.

If this thing (or Ching 😝 ) lasts a year before collapsing on itself, I will be very surprised.

(*-Disclaimer: Gene is still on the air as my liner voice on KRKE in Albuquerque. But I doubt they can hear it in San Diego.)
Click to expand...

i dont know much about marc.. but is he a rich guy who gets bored and moves on.. or thinking his idea is good, self funds it then when he .. surprise.. doesnt make money..... moves on
?
 
SomeRadioGuy said:
theres no way you can fit 195 30 second spots into that time frame
Click to expand...

Well, you can, but it would require a 5½ minute stopset every hour with nothing but the Mexican government spots.

195 30-second spots ÷ 2 = ~98 minutes per day ÷ 17 hours = ~5 minutes, 45 seconds per hour
 
Inside Radio mentioned the flip in this afternoon's "News Bites":
www.insideradio.com

News Bites: WXMX, Doug Gottlieb, XEPRS.

WXMX Memphis raised over $920,000 for Ronald McDonald House Charities through its 34th annual radiothon… Fox Sports Radio’s Doug Gottlieb, who is also the University of Wisconsin-Green Bay men’s basketball
www.insideradio.com www.insideradio.com

Apparently the Charlie Tuna and Wolfman Jack shows are coming from a syndicator, which means Lou Smith and the Fergusons are at least getting some compensation. Although it doesn't say so, I suspect that M.G. Kelly is similarly selling them his weekly shows and the reruns of The Real Don Steele, which he acquired the rights to several years back.

I still have no idea who "El Chingón" is, if someone would like to enlighten me.
 
K.M. Richards said:
Inside Radio mentioned the flip in this afternoon's "News Bites":
www.insideradio.com

News Bites: WXMX, Doug Gottlieb, XEPRS.

WXMX Memphis raised over $920,000 for Ronald McDonald House Charities through its 34th annual radiothon… Fox Sports Radio’s Doug Gottlieb, who is also the University of Wisconsin-Green Bay men’s basketball
www.insideradio.com www.insideradio.com

Apparently the Charlie Tuna and Wolfman Jack shows are coming from a syndicator, which means Lou Smith and the Fergusons are at least getting some compensation. Although it doesn't say so, I suspect that M.G. Kelly is similarly selling them his weekly shows and the reruns of The Real Don Steele, which he acquired the rights to several years back.

I still have no idea who "El Chingón" is, if someone would like to enlighten me.
Click to expand...
at least a copy years ago, MG self syndicated. I worked for an "NPR" that carried his shows.
 
There are 96 daily spots, 84 of which correspond to the gubernatorial campaigns and 12 spots for the INE. In total there are 96 daily spots with a duration of 30 seconds each, in addition to two 5-minute blocks for public service programs each day. All of this is mandatory, without payment by these entities.


FechaNo. PuntoHorarioDependenciaCampañaDuración
11/05/202416:00:00-6:59:59CNDHNuevo modelo de defensa30
11/05/202426:00:00-6:59:59CAMARA INMERSION.LXVI LEGISLATURA30
11/05/202436:00:00-6:59:59PEFDecreto publicado en el DOF30
11/05/202447:00:00-7:59:59CAM. SEN.Asuntos internacionales30
11/05/202457:00:00-7:59:59SCJN100 Frases-Derecho a la igualdad y no discriminación30
11/05/202467:00:00-7:59:59PEFDecreto publicado en el DOF30
11/05/202477:00:00-7:59:59PEFDecreto publicado en el DOF30
11/05/202488:00:00-8:59:59CAMARA INMERSION.LXVI LEGISLATURA30
11/05/202498:00:00-8:59:59CAM. SEN.Asuntos internacionales30
11/05/2024108:00:00-8:59:59PEFDecreto publicado en el DOF30
11/05/2024119:00:00-9:59:59CAMARA INMERSION.LXVI LEGISLATURA30
11/05/2024129:00:00-9:59:59INAICampaña Institucional 202430
11/05/2024139:00:00-9:59:59PEFDecreto publicado en el DOF30
11/05/2024149:00:00-9:59:59PEFDecreto publicado en el DOF30
11/05/20241510:00:00-10:59:59CAM. SEN.Asuntos internacionales30
11/05/20241610:00:00-10:59:59CAMARA INMERSION.LXVI LEGISLATURA30
11/05/20241710:00:00-10:59:59PEFDecreto publicado en el DOF30
11/05/20241811:00:00-11:59:59CAM. SEN.Asuntos internacionales30
11/05/20241911:00:00-11:59:59Banco Nacional de Costa RicaMuseo Banco de México30
11/05/20242011:00:00-11:59:59PEFDecreto publicado en el DOF30
11/05/20242112:00:00-12:59:59CAMARA INMERSION.LXVI LEGISLATURA30
11/05/20242212:00:00-12:59:59CAM. SEN.Asuntos internacionales30
11/05/20242312:00:00-12:59:59PEFDecreto publicado en el DOF30
11/05/20242413:00:00-13:59:59CAMARA INMERSION.LXVI LEGISLATURA30
11/05/20242513:00:00-13:59:59PEFDecreto publicado en el DOF30
11/05/20242613:00:00-13:59:59CAMARA INMERSION.LXVI LEGISLATURA30
11/05/20242713:00:00-13:59:59PEFDecreto publicado en el DOF30
11/05/20242814:00:00-14:59:59SCJN100 Frases-Derecho a la igualdad y no discriminación30
11/05/20242914:00:00-14:59:59CJFTu voz, tu historia, tu justicia.30
11/05/20243014:00:00-14:59:59PEFDecreto publicado en el DOF30
11/05/20243114:00:00-14:59:59INAICampaña Institucional 202430
11/05/20243215:00:00-15:59:59CAM. SEN.Asuntos internacionales30
11/05/20243315:00:00-15:59:59IFT11 años IFT30
11/05/20243415:00:00-15:59:59PEFDecreto publicado en el DOF30
11/05/20243516:00:00-16:59:59CAM. SEN.Asuntos internacionales30
11/05/20243616:00:00-16:59:59PEFDecreto publicado en el DOF30
11/05/20243717:00:00-17:59:59IFT11 años IFT30
11/05/20243817:00:00-17:59:59PEFDecreto publicado en el DOF30
11/05/20243917:00:00-17:59:59CNDHNuevo modelo de defensa30
11/05/20244017:00:00-17:59:59PEFDecreto publicado en el DOF30
11/05/20244118:00:00-18:59:59CAM. SEN.Asuntos internacionales30
11/05/20244218:00:00-18:59:59SCJN100 Frases-Derecho a la igualdad y no discriminación30
11/05/20244318:00:00-18:59:59CJFTu voz, tu historia, tu justicia.30
11/05/20244418:00:00-18:59:59PEFDecreto publicado en el DOF30
11/05/20244519:00:00-19:59:59COFECEActuaciones de la Cofece30
11/05/20244619:00:00-19:59:59CAMARA INMERSION.LXVI LEGISLATURA30
11/05/20244719:00:00-19:59:59PEFDecreto publicado en el DOF30
11/05/20244819:00:00-19:59:59PEFDecreto publicado en el DOF30
11/05/20244920:00:00-20:59:59CAM. SEN.Asuntos internacionales30
11/05/20245020:00:00-20:59:59PEFDecreto publicado en el DOF30
11/05/20245120:00:00-20:59:59Banco Nacional de Costa RicaMuseo Banco de México30
11/05/20245221:00:00-21:59:59CAMARA INMERSION.LXVI LEGISLATURA30
11/05/20245321:00:00-21:59:59CJFTu voz, tu historia, tu justicia.30
11/05/20245421:00:00-21:59:59PEFDecreto publicado en el DOF30
11/05/20245522:00:00-22:59:59COFECEActuaciones de la Cofece30
11/05/20245622:00:00-22:59:59CNDHNuevo modelo de defensa30
11/05/20245722:00:00-22:59:59PEFDecreto publicado en el DOF30
11/05/20245822:00:00-22:59:59PEFDecreto publicado en el DOF30
11/05/20245923:00:00-23:59:59CAMARA INMERSION.LXVI LEGISLATURA30
11/05/20246023:00:00-23:59:59INAICampaña Institucional 202430
11/05/20246123:00:00-23:59:59PEFDecreto publicado en el DOF30
 
K.M. Richards said:
Well, you can, but it would require a 5½ minute stopset every hour with nothing but the Mexican government spots.

195 30-second spots ÷ 2 = ~98 minutes per day ÷ 17 hours = ~5 minutes, 45 seconds per hour
Click to expand...
That's about right, its one stop set per hour, around 5 minutes in length. Let's be glad the FCC doesn't do this in the US. Maybe Mexico should lighten up on this requirement, considering the economic challenges facing radio. You don't want to give listeners more reason to tune out.

It's been Live from the 60's since 3pm. Maybe Marc Paskin is El Chingon....hmmm
 
KilowattKat said:
That's about right, its one stop set per hour, around 5 minutes in length. Let's be glad the FCC doesn't do this in the US. Maybe Mexico should lighten up on this requirement, considering the economic challenges facing radio. You don't want to give listeners more reason to tune out.

It's been Live from the 60's since 3pm. Maybe Marc Paskin is El Chingon....hmmm
Click to expand...
One of the things that are not often reported is that, while still nearly 90% of adults in the US use radio weekly, in Mexico the number is closer to 70%... a third of adults don't use radio. And the prevalence of alternative media like streaming and the like is much lower. Mexican radio has, in my opinion, such low usage because of the horrendous amount of ads and government messages every hour.
 
KilowattKat said:
That's about right, its one stop set per hour, around 5 minutes in length.
Click to expand...

Well, it's now obvious a stray "1" got into the original post, more than doubling the actual count, which throws my calculations way off.

It looks like the mandated commercials total no more than two minutes per hour. It has always seemed ridiculous to me that they are mandated on stations programmed entirely in English, though.
 
radio128 said:
Maybe you're right. Paskin is from Michigan. El Chingon has a slight midwestern accent. Chingon likes to imitate Elvis and Tom Jones on his show. Paskin has videos on YouTube doing impressions of Elvis and Tom Jones. On one of his Elvis impersonation videos, Paskin does speak in his normal voice, and yes he does sound like Chingon.
Click to expand...

If that's the case, this is the ultimate "vanity project".
 


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