Roddy,
You missed my point. Comparing a movie star to a new morning show is not a fair example. One thing, a movie star or actor can have as many "takes" as it takes to get it right...wheter it's the first or 10th film they've done. A new show, talk host,whomever has to get used to a new environment before they are comfortable enough to execute a good, polished product. If you've ever been on the radio, you have to agree. I know you're a buyer in this market, but unless you've sat in an air chair you have no idea what it's like.