We we playing "Body Talk" and "Cool Kids" a lot and something else (?),
Probably "For Shame" and/or "Loco-Emotion." Those first two KIX albums are Pop-Metal classics.
but only at night, because the station was so heavily dayparted.
Ahh, a core artist after the sun goes down.
The arrival of the real CHR format in fall '83 at WHTF (Starview) pushed us and Q-106 into more serious CHR formats. Until then, were were AOR crossover at night (with Maxwell's CHR presentation) and HOT AC during the day. Really odd. When Michael Jackson's "Beat It" came out in early '83, Maxwell vetoed it for the night show and it was considered too hard for daytime. It only got played on overnights until after it peaked at #1 nationally. Bizarre. By the following year, the station was more contemporary in all dayparts.
Sounds like he was keeping it safe for sales during the day.
BTW, remember those hokey FM97 bumper stickers? Just a simple black italic typeface on a yellow background. They were the most uninspired radio station stickers ever, but they were visible all over town.
Also, they had the lightning bolt between the M and 9. Thinking about it, about the only radio stickers I see these days are those 1057 The X static window stickers.