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WEDG Big Announcement
- Thread starter LandofFa
- Start date
Prior management at Cumulus did. And I really can't see WEDG switching formats, either; it complements 97 Rock and WHTT(the former with classic rock, the other doing classic hits). The other 2 stations Cumulus has in Buffalo(WBBF-AM, with a translator at 98.9 and WHLD-AM...which switched to conservative talk a few months ago)are non-starters.
Chortle on the Taylor and Moore thing. The WPHD call letters are part of an Elmira-Binghamton station once owned by a former 97 PD, so that's out. But you can bank on Shredd & Ragan moving to 97. The staff has been notified. It's been a done deal for two weeks according to a person familiar with the players involved. Whether S&R simulcast on 97 and 103 for a few weeks to a month is anybody's guess, it makes sense, but the eventual destination remains, from 103.3 to 96.9.
BTW, more than one poster here months ago speculated that S&R would make the move. Guess that just speculatin' turned into reality. Sometimes the blind squirrel finds that walnut.
It will be very amusing if the ratings tank at both stations after this move. The Law Of Unintended Consequences...
The Lake really bothers you. The ratings history on 107.7 doesn't lie. The format worked.
97 Rock axed their local morning show and the ratings went up. Maybe the audience for that product just wants more "Free Bird" and less yakking. WBUF is getting nowhere with the "All Talk Morning Zoo". There's no guarantee that listeners will switch stations just because Cumulus wants to move a morning show. The current Edge morning show listeners may listen out of habit. Change may make them "opt out"...
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...and "Weekend at Jimmy Griffin's".
No, The Lake really bothers you. Everybody else here is WAY over it.
Shredd and Ragan ain't "Stale Beer and Fake Wings." They'll do fine. The more interesting question here is what will happen to WEDG? Format change? Syndicated mornings? New, younger morning show - and, if so, who?
Buffalo radio is getting more interesting.
Big announcement is now moved to tomorrow for some reason. I wonder if they are trying to finalize staffing for a new morning show on WEDG?
Also as being an outsider of Buffalo radio I am fascinated at the obsession with 107.7 on this message board. To add some gas to the fire I have deleted 106.5 from my FM radio and only listen to 104.7/107.7
Also as being an outsider of Buffalo radio I am fascinated at the obsession with 107.7 on this message board. To add some gas to the fire I have deleted 106.5 from my FM radio and only listen to 104.7/107.7
TL;DR It’s because of two members who are quite bitter and obsessed with the old “Lake” format going away. They have a very negative view on everything, as you can see here.
also S&R makes a ton of sense for 97 Rock, but it will be interesting to see what happens at WEDG. I figure that it’s a mildly successful station so it will probably get a new local morning show.
S & R cannot be duplicated or one-upped. Whatever the Edge does in morning drive after S&R move and if/when the presumed simulcast of 97 and 103 ends, it has to stand on it's own merit. WEDG mornings could be a music/life-style/info show. It could be a more-music morning show. Sharper minds will make that decision. It needs be a complete departure from whatever S&R was, is and intends to be. And 103 will remain in the same format. Country is not an option. That ship has sailed, if it even was in the water in the first place.
Edge better get ready for those 2 shares (at best) once S&R are out.
You brought the Lake into this conversation, not me. It obviously bothers you that the public liked it.
If this move is happening, the "new" morning show is already on the Cumulus payroll. It saves some money. S & R are moving to the higher rated station, so it's kind of a losing deal for them. If the numbers drop, they get the blame...
Tell it to your pal Rox. He's the one who introduced the Lake into this thread, not me.
As for this "Big Announcement", the public will never notice or care...
Kinda sorta like what gets written on this board, eh.
He's not my pal. Just saying.
Re the announcement: You're right. The public at large won't notice or care. Those that listen to 97 or the Edge(or both)? They WILL notice and/or care.
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