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The CW Opts Not To Renew Affiliation Deals With Scripps-Owned Stations In Seven Markets

WKBD Detroit and WBFS Miami will go to the CW in September as part of Nextstar renewing their CBS affiliations with Paramount

This is interesting to see CW return to Detroit on WKBD one of the affected stations that had a previous stint with CW.

Also this was part of a deal for Nexstar to renew the CBS affiliation contract in some places like Las Vegas and Portland where Nexstar owns KOIN and KLAS.

Financial terms of Nexstar’s deal with Paramount were not disclosed.

Paramount said that WBFS and WKBD would be carrying The CW’s news, primetime entertainment, live sports and special event programming.

Nexstar’s new CBS affiliation deal also covers two stations owned by Mission Broadcasting that are managed by Nexstar.

The 42 CBS affiliates that Nexstar runs reach nearly 19 million television households or about 15% of the U.S. audience.
 
Paramount said that WBFS and WKBD would be carrying The CW’s news, primetime entertainment, live sports and special event programming.

What news programming does The CW carry? I can't think of anything.
 
CW airs a Sunday political talk show produced by Newsnation and The Hill, and can simulcast Newsnation during major news events.

I completely forgot that Newsnation is also a Nexstar property, and I really don't perceive their programming as being part of The CW.
 

I was in shock that WKBD is rejoining the CW in September.
Even though clearly the breakup of CW & CBS last year wasn't ideal, considering the s**show in Motown with the CW, IMO, this was a possibility with nowhere for it go, outside of a subchannel perhaps with WDIV. No surprise seeing Miami taken care of considering it's an ACC market & Nexstar wanted to get that market taken care of ASAP.
 
Guess CBS needed those Nexstar stations so badly to make that deal.
It's the other way around. Nexstar needed to have CW affiliates in those two top 20 markets and literally no other options existed. Miami is a bilingual market with limited options and Kevin Adell burned with napalm what had been Nexstar's intended home for the CW in Detroit.
 
Even though clearly the breakup of CW & CBS last year wasn't ideal, considering the s**show in Motown with the CW, IMO, this was a possibility with nowhere for it go, outside of a subchannel perhaps with WDIV. No surprise seeing Miami taken care of considering it's an ACC market & Nexstar wanted to get that market taken care of ASAP.
I'm curious how much money Nexstar threw to Paramount in desperation. Given all of Nexstar's CBS affiliates had their contracts renewed the reverse compensation fees likely had to be insane.

To add to the desperation on Nexstar's part, they had deals for NASCAR's junior circuit and for WWE NXT that would have been in jeopardy had they not filled those gaping holes.
 
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Now it leaves Tucson, Corpus Christi and San Luis Obispo-Santa Barbera left. And chances of them getting new CW affiliates are low. VERY low.
 
Now it leaves Tucson, Corpus Christi and San Luis Obispo-Santa Barbera left. And chances of them getting new CW affiliates are low. VERY low.
Why would the chances be low? Each market has other one or more stations owned by operators (Sinclair, Gray, NPG, Allen) that have CW affiliates in other markets. The current Corpus Christi and Santa Barbara CW ones on Scripps properties are on subchannels...so finding another operator willing to add a CW subchannel -- as they do in other markets -- doesn't seem like a very large barrier.
 
Now it leaves Tucson, Corpus Christi and San Luis Obispo-Santa Barbera left. And chances of them getting new CW affiliates are low. VERY low.

How low?

Tuscon: probably a subchannel of Gray-owned KOLD, but a chance it could end up on Gray/Tegna-owned KTTU, or KMSB's subchannel.
Corpus Christi: most likely a subchannel of Sinclair-owned KSCC
Santa Barbara-San Luis Obispo: probably a subchannel of NP&G-owned KEYT paired with MNTV
 
How low?

Tuscon: probably a subchannel of Gray-owned KOLD, but a chance it could end up on Gray/Tegna-owned KTTU, or KMSB's subchannel.
Corpus Christi: most likely a subchannel of Sinclair-owned KSCC
Santa Barbara-San Luis Obispo: probably a subchannel of NP&G-owned KEYT paired with MNTV
And the chances are now a little higher.
 
Why would the chances be low? Each market has other one or more stations owned by operators (Sinclair, Gray, NPG, Allen) that have CW affiliates in other markets. The current Corpus Christi and Santa Barbara CW ones on Scripps properties are on subchannels...so finding another operator willing to add a CW subchannel -- as they do in other markets -- doesn't seem like a very large barrier.
Especially when the CW+ was created for such small market like those. Just set it and forget it on those subchannels.
 
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