It will be different in every market, based on the percentages of the different race and culture groups.Generally speaking, the news/talk format is 60% men 40% women, median age is 60.
They are 86% white, 7% Hispanic, 5% black, 2% Asian. That may be different for LA.
The figure of yours is likely national, right?
LA is now just under 25% non-Hispanic and non-First Generation immigrants. Any station, even KFI, has to take the population makeup in account.
