They’re running a radio station. 😆
-
Get involved.
We want your input!
Apply for Membership and join the conversations about everything related to broadcasting.
After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
If you use a disposable or false email address, your registration will be rejected.
After your membership is approved, please take a minute to tell us a little bit about yourself.
https://www.radiodiscussions.com/forums/introduce-yourself.1088/
Thanks in advance and have fun!
RadioDiscussions Administrators
106.1 the breeze
- Thread starter CassChopper96
- Start date
I expect something to change come new years day
It’s not.
When was the last time a station in town ran Christmas music later than the day after the 25th? Some people celebrate the season up until Three Kings Day in January; honestly, I think it makes more sense to run longer with the music toward New Year’s than it does to start in, say, October.
There’s basically one station prior to this year, and 101 has played holiday music longer in the past. The way the timing falls relative to a weekend can play a part. But that aside, it doesn’t matter if some people do the whole Epiphany thing. The numbers seem to basically support moving back on or close to the 26th as is played out all over the country overall. The Breeze can run their little stunt longer, more power to them if it helps.
It's a bit far fetched but the folks at The Breeze might just be trying to hold onto a little longer to folks who would have tuned back to 101.1 if both frequencies had flipped back at the same time. It might be a good idea for The Breeze to run a lot of promos this week that explain their regular format, basically asking folks to give them a shot once everyone's flipped back to normal. It could only help.
100.7 WLEV is also still playing all Christmas music, but that makes sense for a station covering the little town of Bethlehem, PA.
But but but, it’s a feeling. And that’s hard to argue. 😃
A few things.
first, I never expected AC to play hiphop.
That thru me. because I thought AC never included that.
Or they did edited versions with that taken out.
Second, I've heard WBEB play Christmas music after Christmas but usually sprinkle in a song here and there.
I think other stations have done this, too.
first, I never expected AC to play hiphop.
That thru me. because I thought AC never included that.
Or they did edited versions with that taken out.
Second, I've heard WBEB play Christmas music after Christmas but usually sprinkle in a song here and there.
I think other stations have done this, too.
WLEV is now back to normal programming.
There are no rules in the AC format. You play whatever music attracts the target demo.
I know that the Recently/Most Played features are a bit wonky because the Recently Played list misses lots of stuff but The Breeze's playlist sounded very different to me during that last week. Noticeably, "All I Want For Christmas Is You" jumped from 80-something into the top-ten most played. They must be putting some real thought into what they're doing, which is certainly interesting.
I listened a good chunk of the past week…and while not studying “most played,” what I did hear as I drove for extended periods was not something that would get me to come back next time. Lots of unfamiliar stuff and versions of songs. I get it, and it’s not like they want me as their base. Just an observation and purely anecdotal.
It's funny you say that. When I was writing my previous post, I considered saying that if I had one piece of advice, it would be that they do at least a little local research. Christmas listeners in this area have become accustomed to and obviously love exactly what B101 has been playing for years. The Breeze might do better to simply replicate that as closely as possible. If anything, maybe lean more heavily on the softer and/or older stuff but otherwise, I'd suggest playing pretty much the same library as 101.1. We all know Philadelphia listeners/viewers have a history of preferring the status quo. And 106.1 is definitely not gonna out-B the B.
The last time I compared 106.1's recently played to other iHeart Christmas stations around the country, they looked exactly the same.
Maybe their national playlist just doesn’t do it for me then. Hard to point to any one thing, but the degree of unfamiliarity was in the mix. Or maybe I’m just over grinchy. Never mind, I know that part to be true.
Beyond the music, the presentation in the hosted segments really left me…um…cold. I’m by no means saying Audacy is a beacon of engaging personalities any more. But sheesh, I’d have rather had all liners than what was coming from the iHeart hosts. And I use the term hosts quite loosely. An old Atari 2600 game has more engaging personality.
Beyond the music, the presentation in the hosted segments really left me…um…cold. I’m by no means saying Audacy is a beacon of engaging personalities any more. But sheesh, I’d have rather had all liners than what was coming from the iHeart hosts. And I use the term hosts quite loosely. An old Atari 2600 game has more engaging personality.
I hear ya. I fully appreciate that they did this extra week but it was a little cringey at times--like when I heard a jock tell everyone the story of where the "Christmas Story" cast is today, almost a full week after anyone would care to know. I thought it might make sense for them to just go jockless for the extra week but then I wondered whether I felt that way because I'm aware that the jocks aren't sitting in a studio talking at me in real-time, as opposed to the typical non-radio geek listener who may very well appreciate the attempt at interaction. Still, it's a long way from "Hit me up on the request line at 800-283-1061."
- Status