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107.7 Lubbock is Live

Kent said:
WhoDat! said:
explain to me why they bought the 1st book for the debut of Double T fm? and YES-FM? i don't understand your logic, my friend.

I'm not them, but I'd guess it was because they already had subscriptions for those stations under their previous formats and had to keep to the contracts. If I remember correctly, Arbitron won't let you out of your contract early.
i think it comes down to this, IF they have Good News to tell about this station they will tie up the loose ends with arbitron and go with it, if not, they will ignore the results and move on, as i guess we all should.
 
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