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94.7 Updates

Look at the demographics. NY is not a country town. Alternative however attracts both male and female from all demos. Why use the RXP call letters and piss off listeners that may also be country fans that you want to bring onboard to the new format. Why split your female demo with PLJ with 94., rather than be able to have in your cluster at least one music format "alternative" that also attracts males.

The only reason I doubt it will be alternative is that I think some here may have inside information, the aspect it could be the flagship for their country brand and the domain names.
 
Country does well across age demos. Alternative is very 18-34 heavy and gets minimal ratings from listeners over 35. Country also splits its audience 50/50 among genders, so it will draw males who are unlikely to listen to PLJ. Country may grab some listeners from PLJ, but it will serve as more as a value added buy for PLJ, instead of cannibalizing the station, while Alternative is unlikely to drum up any additional buys for PLJ and will have to sell all by itself. Country will be able to sell itself AND bring in extra buys for PLJ, that's why I think we will be hearing Country tomorrow.
 
The articles posted today in RadioInsight indicate that Cumulus may have big plans for the Nash Country concept. It appears they may be working towards becoming a big player in the burgeoning country music business. Cumulus has applied for trademarks for all sorts of media products with the Nash name. And apparently 94.7 may indeed be the flagship of a fledgling network, as CEO Lew Dickey had indicated a while back.
I would also add that Cumulus can apparently be very persistent in developing a country station. The Wolf (WKXP/WZAD) has not done well for years in the Hudson Valley up against Clear Channel's highly successful WRWD. But they have tweaked it several times, and The Wolf remains as a country station.
 
One thing difficult for Cumulus in NYC is drawing a fine line as market where country has not been heard in a long time will be how they handle the music, It's a given that some music testing has been done, You want to get a nice TSL and healthy Cume scenerio, playing a lot of familiar music will be pivotal. The question is where have country's listeners gone for there "fix"? Initially a tight playlist will be key (200-300 Titles, maybe less), I would look for a more recurrent driven station initially with a fair amount of familiar well tested gold titles and currents. Imaging will be of course a factor I would look more for a CHR approach then a Country type of imaging. We will see tomorrow?
 
NJMark said:
If it's country and given the national brand Nash, I would assume it'll be lots of syndication.
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Not necessarily. "Jack-FM" was a brand, but the actual content wasn't syndicated. Likewise with the stations that call themselves "Cat Country."
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True but I think Nash FM will be more syndicated...perhaps even satellite fed. This feels like something different. The cost savings would be immense and it would hinder the need to be an actual successful New York station as long as you had the presence in the no. 1 market. Time will tell. I think tomorrow will be jock less.
We shall see. I'm disappointed though. I was so excited to see 94.7 sold but if it goes country it's about as useless to me as was WFME!
 
Jeffrey said:
True but I think Nash FM will be more syndicated...perhaps even satellite fed. This feels like something different. The cost savings would be immense
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Unlike most other companies, Cumulus is actually better-equipped to do that than other owners. Yet if you look at their country stations in major markets like Dallas or Atlanta, the only syndication is at night. Both shows are based in Nashville. The rest is local.

The format where they don't have a syndicated night show now is rock. I expect they'll launch one from this station IF it becomes a rock format.
 
With today's technology don't see a satellite fed or PC (Premium Choice) type of station, true Cumulus is centralizing it's playlists from the home office but each city is different, Each market is different what can be played in Atlanta may not reflect what can play in NYC, You can play a healthy dose of Gold titles in Atlanta but not in New York. Imaging wise though the stations will sound identical and personality wise may very well use the same talent via voice tracking. It will be a huge mistake if Cumulus uses canned programming with the "Nash" format IMHO.
 
richstrunck said:
With today's technology don't see a satellite fed or PC (Premium Choice) type of station, true Cumulus is centralizing it's playlists from the home office but each city is different, Each market is different what can be played in Atlanta may not reflect what can play in NYC, You can play a healthy dose of Gold titles in Atlanta but not in New York. Imaging wise though the stations will sound identical and personality wise may very well use the same talent via voice tracking. It will be a huge mistake if Cumulus uses canned programming with the "Nash" format IMHO.
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I think country is a huge mistake to begin with but ratings will mean less if voice tracked, simulcasted, satellite fed...it'll be merely about the presence in the market on a national level. Why else would someone risk the format in New York?
 
They have Matt Pinfield doing some rock night show. Perhaps insert rock or modern rock songs in the classic rock songs as the new night show if they do go alternative.
 
Actual non noise updates: There is now a twitter account created: https://twitter.com/947nashfm
Look who it's following, surprise surprise. (This could technically be fake, but..)

RDS has been upgraded to full capability now flipping between Title-Artist / The New York City Wheel of Formats on WRXP / Rock / Listen Monday at 9:47AM

Also the processing collectively seems to be a just a hair pulled back since 5pm or so.
 
DToTheJ said:
badjef said:
There is no point to streaming a station's format you haven't launched, yet.

Jeff in Sa-ra-so-ta!
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Theater of My Mind said:
Listen here:

http://947fmnewyork.com
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Looks like Jeff in Quotes-a-lot-ta! is wrong on that one...
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Who is runing the stream? Do you know? I doubt it. It may, or may not even be anybody from Cumulus' IT.

I don't trust much of anything I have heard from the threads or otherwise. It has been pure speculation and rumor. I mentioned before the possiblity of someone from Cumulus posting here. If Shannon was typing these threads and telling you the format, at this point, you would not believe him. We are up to 85 pages "and growing" Mr. Wonderbread, and you are no closer to figuring it out now than you were in October when the sale was announced.

Most of what they are doing on the surface have no point, other than legally keeping the station on the air until the official launch and I have kept from format speculation.

Except to create and keep the "buzz" going.

Which in itself is brilliant!!!

Jeff in (warm, sunny) Sa-ra-so-ta!
 
TimeIsTight said:
As a Jersey Shore station, it is fine, except in parts of Tinton Falls, of course. But Queens and Brooklyn, as combined would make up the City with the largest population in the Country, that's a different story. It needs to be a Manhattan (New York County) signal at that point.
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The 94.7 signal is stronger in Brooklyn than it is at the Jersey shore. Not only can you see all of Brooklyn from the West Orange transmitter site, it is closer.
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Similar can be said from the South Orange train station. But I don't see that as a target audience.
[/quote]
You also have to remember that the transmitter power is just under 24-kw, as opposed to 6-kw for the ESB stations and the signals are line-of-sight in both cases. The center of Brooklyn is 8-miles from the ESB, and 18-miles from West Orange, but with four times the transmitter power.[/quote]
The 14 miles make a difference plus the height differential. Power is nice, but it does not make up for the shortfall East of ESB. Since ESB has >100kw from it at a much closer distance.

The picket fencing may be perceptually minimized by the processing, but it will certainly make a difference if the intention is for HD reception.

Since we do not know where the target audience will be in the short term, it is difficult to say whether West Orange will cut it or not.

You are looking at it in terms of the transmitter (looking at the radio). I am looking at it in terms of a listener because that is who will ultimately decide if the signal works for them or not.

My "signal vector" analogy sees point to point, not omnidirectionally. If the radio is seeing the signal omnidirectionally (they all do), then it is seeing multipath as well and the signal cancelling associated with it and it is then clobbered by the >100kw from ESB in areas of Queens and Brooklyn.

Jeff in Sa-ra-so-ta!
 
reelyreal said:
That's an official stream hosted by StreamTheWorld using a Citadel (Cumulus) skin.

Try again.
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Ok, then it is so they can hear the station from the Atlanta offices (as long as they don't care to listen on an iPhone)

Jeff in Sa-ra-so-ta!
 
If 94.7 becomes a country station tomorrow, I hope that Thunder Country stays the way it is. As it plays quite a few songs not heard on most country stations, and also rocks a bit harder, it is an enjoyable listen. I hope they do not become more mainstream to compete with 94.7.
Also, hopefully New York Country, on WLTW HD2 will continue. It broadcasts Clear Channel's Country Road service which has plenty of personality. The audio is very decent, and there are no commercials. Choice is good.
 
The irony is that this is the original transmitter site (First Mountain, West Orange NJ) of Z100 the first day that it signed on!

This must be a big deja-vu to Scott Shannon. :)

Z-100's new Empire antenna was not yet ready, so they signed on from the original licensee's (WVNJ) site.

The biggest problem from this site is multipath east of midtown Manhattan.

As you can see by this photo......

http://en.wikipedia.org/wiki/File:WatchungVista.jpg

.......even though they are line of sight to Manhattan, there is a wall of buildings to clear and try to penetrate.

But, from what I recall, the signal is not terrible in most points in the market, and--even if they are stuck with that spot--I am sure that some tweaking, more modern antenna, single-sideband, etc might help considerably.
 
Come on folks. We don't need 80 plus pages to know Cumulus was goin' Country. Whether you like Country or not,tomorrow will start a new era in NY radio!
 
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