ocer said:
that's correct: but with 4500 listeners you can't survive in Barstow...much less LA
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Bye bye Indie. It was nice knowing you.
- Thread starter davideduardo
- Start date
that's correct: but with 4500 listeners you can't survive in Barstow...much less LA
J
JimmyJames
Guest
Romer:
They had more than 4500 listeners.
Do you believe everything a random sample tells you?
They had more than 4500 listeners.
Do you believe everything a random sample tells you?
DavidEduardo said:
DOH! Sorry about that. :-[ :-[ :-[
Indie's AQH might have been low, but does anyone know what their weekly cume was?
J
JimmyJames
Guest
Come to think of it, would most of Indie's listeners even participated in Arbitron? Knowing the demo quite well, I'd say most of them wouldn't.
Question for ya dave e okay you are the know it all dude so here goes indie never did all that well then why did entravision flip 103.1 to an alt format? Was it because at the time kiss was getting hurt by the party station at 103.1 so clear channel which sold the ads on indie in the beginning asked them to to protect there precious cash cow 102.7???Funny thing that kiss does not even exist today and only did for 6 more months after indie was born. Then mr dees went bye bye bye and mr seacrest said hi hi hi.
Am i right or wrong and then why did indie last for so long?Was there any chance for indie to last?
Thanks
Hotpatrick Out
Am i right or wrong and then why did indie last for so long?Was there any chance for indie to last?
Thanks
Hotpatrick Out
briancraig said:
I think it was around 480 000 per week.
Lee Anderson said:
Way off.
In the last three books, the cume has been between 250 and 260 thousand.... about 1/15th the cume of KIIS, for example.
LA_Guy said:
While there is conjecture galore about who called the shots, Clear had a JSA with the 103.1's and not an LMA. But, as you mention, either was found to contribute to market totals, so they dropped the agreement... just as they dropped the "marketing agreements" for the Tijuana stations which were determined to be in the San Diego market.
Minneapolis vs. LA (alt radio)
When your spending your agency dollars, your only going to spend it on two stations in that format at most...not three. And there were three alternative stations in LA (KYSR, KROQ and Indie). Add that to a weak signal, weak economy and targeting a niche...and that's why it changed format.
While no station since has covered the commercial alternative rock format with nearly as diverse a playlist than Rev 105 - Revolution Radio in Minneapolis in the 1990s, Indie 103.1 in the LA area was basically its successor.
Mpls alt radio (90s) = LA alt radio (2000s)
Rev 105 = Indie 103.1
The Edge = KROQ
DavidEduardo said:
When your spending your agency dollars, your only going to spend it on two stations in that format at most...not three. And there were three alternative stations in LA (KYSR, KROQ and Indie). Add that to a weak signal, weak economy and targeting a niche...and that's why it changed format.
While no station since has covered the commercial alternative rock format with nearly as diverse a playlist than Rev 105 - Revolution Radio in Minneapolis in the 1990s, Indie 103.1 in the LA area was basically its successor.
Mpls alt radio (90s) = LA alt radio (2000s)
Rev 105 = Indie 103.1
The Edge = KROQ
MicheBel said:
That's too bad. Max got screwed exactly like this before-when Big City took Y-107 spanish from alternative. The irony is that Entravision bought that station from Big City.
So the online Indie bears ZERO resemblance to the on air one? What a herd of liars! Entravision has taken this great little station and turned it into an automated jukebox.
There's already 1001 other places I can get this music online...so why should I listen to THEIR jukebox?
Wait 30 days and this online crap will also be gone-just watch!
Z
Zeb Norris
Guest
LA_Guy said:
I don't mean to sound heartless, but Max didn't get screwed. Any professional programmer knows the deal; deliver arbitron numbers or you won't last.
I have a lot of respect for Max, and like Max I like to be ahead of the curve with new music and run a large library, but this is a business. We're here to deliver a measurable audience to our advertisers. Fail to do that, and get shown the door. Oldest story in the biz.
Re: Minneapolis vs. LA (alt radio)
I just said that agencies usually only buy two deep in a given format in said market, and KYSR had an effect in the market on billing and ratings, especially since there were 3 alternatives in LA.
I didn't mention KYSR when comparing alt radio in Minneapolis during the 90s (The Edge and Rev 105) and LA this decade (KROQ and Indie 103.1), because KYSR wasn't in the picture until a year ago.
ocer said:
I just said that agencies usually only buy two deep in a given format in said market, and KYSR had an effect in the market on billing and ratings, especially since there were 3 alternatives in LA.
I didn't mention KYSR when comparing alt radio in Minneapolis during the 90s (The Edge and Rev 105) and LA this decade (KROQ and Indie 103.1), because KYSR wasn't in the picture until a year ago.
scooty430 said:
WRONG Scooty... tune in this coming Wednesday the 21st. They're not doing ASW every Wednesday just a few here and there.
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