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Changes at 92.1 and 94.3

The Penguin

I know a lot of people down East in North Carolina really like listening to the Penguin, WUIN, from their Wilmington cluster of stations.
 
The stream for "Carolina 92.1" is not working. I checked all of my computer settings, and still does not work. TuneIn streams the station, and it could not find the server.

Something similar happened in Charleston with "Lite 95.9", where the stream went out at the end of February. When the stream went back, the station was "Mix 95.9".

Wonder if Double O just turned off the power before the station launches.
 
Just saw a Facebook post that said Mark Bryan from "Hootie & The Blowfish" will be the 'voice' of the new 92.1.
Remember when you and your broadcasting degree lost out to another DJ from another city?
Even THOSE days are gone
So now that 'celebrities' are VTing, is there ANYTHING left for a good old-fashioned disc jockey?
 
Good old-fashioned disc jockey's is what radio is missing the most, there has to be a place for them because when their not there it always leaves a very big void or hole that never seems to get filled now a days.
 
DudeFan said:
Shame there are no palm trees in South Carolina.

THIS. How do you alienate yourself immediately from your listeners by mixing up palm trees and palmetto trees? South Carolinians are very particular about the difference.
 
Yes, the Panthers thing is perplexing. This new format is perfect to pick up some serious TSL on the weekend. And they are going to run radio coverage of the NFL team that is forced on local TV viewers each week.
 
I don't know what their plans are for 94.3, but wouldn't something more mainstream (Active Rock?) make sense? I mean, AAA doesn't really thrive in the south - much less in a smaller/medium market.
 
DudeFan said:
Shame there are no palm trees in South Carolina.

THANK YOU!!!

I noticed that when they came up with the name...the only palms I've seen in SC were the coconut palms O.C. Welch Ford tried to plant outside their Hilton Head showroom...and they all looked quite sickly two years later from the cool winters around there. Now Sabal Palms are a very different story...lots of those ;D

Davis Media is a good company with some good stations around the SE, but if they're going on the air with that...heavens know how much forsight they put into making the station sound local! It would be like a sports station in the Midlands calling itself "the Bulldog".

Regardless, unless they really botch it, they'll do well with the AAA format. But what will this mean for our friends at WXRY? I mean if you have two similar formatted stations, but one is crippled by a so-so signal and no commercials allowed...ouch!
Radio-X
 
Judging from the artists listed in their Free-Times ad and if it indeed is executed like sister stations The Tide and The Penguin, you are looking at a very long audience building period and an uphill climb of trying to find an audience that wants to hear Classic Rock, Motown and Indie (NPR) Rock on a single station. AAA sign-ons that are programmed like heritage AAA's have not been successful in markets 100 and larger. In fact, its been a 100% mortality rate after 2 years. Cincinnati, Raleigh, and Houston included. Atlanta is on its last legs.

But more stations in the format is healthy and Mr. Davis is a true believer in the format. I don't think they really care if they ever pull big numbers.
 
^ Strangely, Charleston has kept The Bridge on for years, despite low numbers.

Still think Active Rock would be a good choice. What are the plans for 94.3?
 
carolinaradio said:
^ Strangely, Charleston has kept The Bridge on for years, despite low numbers.

Still think Active Rock would be a good choice. What are the plans for 94.3?

"Carolina Country 94.3" starting July 5
 
Not personally knowing either men, my impression is that Lynn Martin (LM of LM Communications) and Tom Davis of Davis Media are very similar guys. They love radio, they love the music, and they don't really care if the stations don't pull big numbers as long as the revenue is there and the station programming is personally satisfying to them. Not a bad philosophy in life and far worse approaches to the business.

They have already announced in their press release 94.3 stays country, but moved more current as Carolina Country.
 
If they are truly going mainstream country, how on earth can you justify moving the Bill Benton show over there? They will not even dent WCOS.
 
I'd love to hear Benton, Benton and Enlow doing Active Rock.

If I had a guess, the old guys are on because Charlie Benton is an effective salesperson that they cannot afford to lose at this point.
 
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