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EMF Buys WKLU - Staff receives notice

radioboymark said:
I have to give Russ Oasis a lot of credit. He bought for $6.2MM and sold for $6.3MM. A lot better than other recent sales...

OK! I buy a house for $100,000. I put $100,000 in it. I sell it for $101,000
You'd give me a lot of credit. I'd kick myself in the a--.
 
I'm assuming he got what he put into the station back, so you don't count what he put into it as a loss. He put money in it, the station made that money back, he sells for about what he bought it for. He made a clean break. You have to consider what the investments did for him over the course of time.
 
On Friday heard a guy on Harley listening to Molly Hatchet on WFBQ. On Sunday heard 100s of people listening to pre & post Brickyard race coverage.
 
bigtime said:
On Friday heard a guy on Harley listening to Molly Hatchet on WFBQ.

Did ya? That's great. Really, and I'm not being sarcastic. Too bad you don't see that more often. I personally never see that anymore, most people don't, and I believe we both know radio isn't what it was years ago. Anybody who says it is has an invested interest in saying so. "Hi, I'm Mark Mays, I think radio is great and going strong!" I bet you do buddy.

Brickyard coverage? Did they want the radio on because they love radio? There is a difference in intimately listening to the radio like they did years ago and scurrying around trying to get some sort of play by play anywhere they can get it. Nothing wrong with that, but its not the same.

"Yes, I listened to the radio just the other day...in my doctors office" Yeah, gonna go home and listen are ya honey?

Throwing radio at people is OK, but we need people to WANT to listen to radio more than they do. The desire for the medium isn't there near like it use to be.
 
Keith Kidd said:
bigtime said:
The desire for the medium isn't there near like it use to be.
even in the so called "Golden Age of Radio"...lets say just before pods and webcasting and the introduction of MTV, radio was and STILL IS a "Utility" to most people, its THERE, but not too many THINK much about WHAT station they're listening to-even though its Damn important to us in radio. for instance, do you know the CALL letters of the local FOX tv affiliate in Indianapolis? why would you need to know? you just tuned IN to see "24"(who cares right?) RIGHT! my point is i don't think there has EVER been that that DESIRE for radio, listeners are passive by nature, radio is a public "Utility" and people take it for granted, to the chagrin of industry people who think it is (or should be) the most important thing in the world.
 
I'm in and out of businesses all day long and I hear plenty of radios on, tuned to any of our stations including talk from WLW or WHIO. Yes, i even hear radio coming out of cars and trucks. The idea that "nobody listens, nobody can even stand to drive 10 minutes without having their personally programmed iPod" is greatly exaggerated.

Yes, those in the industry think listeners should be hanging on our every word. I remember my first non-radio office job. The radio was on but no one was paying attention. We think they should be listening intently, and either are or should be conoseurs of rare and unknown music. Darn it, they keep listening to the hits though!
 
I don't believe that you hear radio coming out of everywhere all day long. Talk about an exaggeration. I'm sure there are businesses with radios on, but that sort of listening is not what I've been referring to.

In a music format, listeners aren't gonna hang on to your every word because radio today has nothing to say even when its being said. It isn't just about words, it's about creativity with those words. It's about a journey. It's about going beyond one dimension. It's about ideas, it's not just yapping. You're looking at this as a word game. A contest between words and music. It isn't about that. It wouldn't matter if you agreed with me anyway, because even if you did the suites wouldn't let you be creative because people would start liking you. Then you would be in demand and then they would have to pay you more, and then here come the contracts and disputes. They would rather water it down and sell radio as a great way to hear music, like a Winamp player, and change "why" people listen. This way people like you can be paid poorly and disposed of, and the suits can continue rake in the cash.

The problem is they are having trouble with the "why" part. Why people listen hasn't changed. Overall listenership, whether you want to believe this or not, has went down dramatically. Give me a break.

Look, are you satisfied with your stations performance? Great. That's all that matters. Whatever tickles your fancy. Whatever gets you through the night. Whatever romances your stone. Whatever helps you close your eyes at night. Whatever. I Love you guys. You have something I don't have access to. A play list full of songs. I listen to you whenever someone has you on at the grocery store man. I think your station is awesome!
 
Keith Kidd said:
Why people listen hasn't changed. Overall listenership, whether you want to believe this or not, has went down dramatically. Give me a break.

If you aren't quoting any source, where are you getting your info that listenership is down? The fact that you drive around all day (I want that job) and listen for radios? And that's what you base your emphatic results on? That's like saying newspaper subscriptions are UP because you actually saw some people reading one.
 
radioho said:
Keith Kidd said:
Why people listen hasn't changed. Overall listenership, whether you want to believe this or not, has went down dramatically. Give me a break.

I think he meant to say listenership has gone down, not went down. It's true that in the 1940s a larger percentage of the American public spent more time with radio than they do now. It's also true that more people listen to radio now than did then. I don't think anybody believes listeners hang on every word said on the radio. We ARE a utility, a much used utility, but unlike water or electricity, we don't send a bill every month.
 
radioho said:
If you aren't quoting any source, where are you getting your info that listenership is down? The fact that you drive around all day (I want that job)

You want a job driving around all day? I don't. I had a job like that. My job requires I sit around on my ass now. There's good and bad to that I guess.

Look, I've argued my position and anymore is going in circles. If you think people are listening to radio like they did 20 and 30 years ago... wow, great. I want what you're smoking.

There's a positive to us talking about this though ho, it's kept you from obsessing over Russ Oasis for a short time. Your poor brain has got to at least feel a little better now.
 
I wonder if the people complaining about radio today are in radio today.

There ARE listeners. Arbitron counts them for us, they keep calling the station and showing up for station events.
Not everyone wants a mindless iPod mix of music they have already heard with no personality.
Radio listeners are tuning in for what is new ... even if the old pros may consider it corny or bad radio.
They are getting connected to other listeners via the shared experience radio can offer.

Even if that shared experience originates via satellite from California.
 
justalurker said:
I wonder if the people complaining about radio today are in radio today.

Yes, it's old people picking on the young. That must be it.

justalurker said:
There ARE listeners. Arbitron counts them for us,

I never said there wasn't anyone listening at all, I said listener-ship has dropped as compared to decades ago when radio was a very VERY popular medium. Does Arbitron give you that kind of history lesson does it? Yes, Arbitron counts things. It places things in order whether thousands are listening or less than a hundred are listening.

justalurker said:
they keep calling the station and showing up for station events.

Station events? Is your station having events, or is your station attaching itself to events already happening in your community? Due to fears of lawsuits and about 50 other reasons to do with money, stations really don't hold their own events anymore. They find an event, go to it and place their logo everywhere. That's not a station holding an event, that's a stations van visiting an event that the station had nothing to do with putting together.

justalurker said:
Not everyone wants a mindless iPod mix of music they have already heard with no personality.

Well, that's nice to know you feel that way.

justalurker said:
Radio listeners are tuning in for what is new ... even if the old pros may consider it corny or bad radio.

Non-existing radio.

justalurker said:
They are getting connected to other listeners via the shared experience radio can offer.

Huh.... what does that statement even mean?

Does your audience share experiences with you? Most of the time stations talk promotions and plays station VO hype throughout the hour without really connecting to what the audience is thinking or feeling. If there's not a promotion or a chance to make a dollar bill, most stations won't discuss it or acknowledge it. Ever chat on the air with a caller just to be doing it? The question is, is the audience hearing your stations experience or are you connecting with theirs?
 
Wow, Keith. You broke that one down sentence by sentence, even when you really didn't have much to say. Great job. You win the internet!
 
BSURadioGeek said:
Wow, Keith. You broke that one down sentence by sentence, even when you really didn't have much to say. Great job. You win the internet!

Oh boy, you sure told me. That was really jumping in and adding something to the conversation too. And you're funny... I win the Internet... blah ha ha ha ha.....ahh... mercy. Gotta pee now.
 
They are getting connected to other listeners via the shared experience radio can offer.


Huh.... what does that statement even mean?


I wondered what that meant too. I was thinking maybe a Woodstock flashback.

Oh crap. If you won the internet they'll surely jail you for child porn. Or better yet illegal music transfers. I KNOW that Algore created though so he owns it.
 
Keith Kidd said:
I never said there wasn't anyone listening at all, I said listener-ship has dropped as compared to decades ago when radio was a very VERY popular medium. Does Arbitron give you that kind of history lesson does it? Yes, Arbitron counts things. It places things in order whether thousands are listening or less than a hundred are listening.

Decades ago there was NO: internet to download, cable TV with 24 hours of non-stop movies AND news, portable DVDs, video games, satellite radio, etc.

Even driving in your car, you can: watch videos, texting, listen to CDs, iPod, or satellite - all while eating.

Very observant of you to point out radio isn't the only option anymore - but WHICH of the above is MORE popular - and can you back it up with info other than your opinion?

OF COURSE things change and radio is battling all of those innovations. Before TV the ONLY thing you had was radio - so naturally whether you liked it or not THAT was how you received information.

So ... are you saying the PERCENTAGE of listenership is down, LISTENING TIME is down, or INTEREST in radio is gone? Neither of which you can support without numbers. And if you believe Arbitron is lying, I suppose we never landed on the moon either.
 
radioho said:
Keith Kidd said:
I never said there wasn't anyone listening at all, I said listener-ship has dropped as compared to decades ago when radio was a very VERY popular medium. Does Arbitron give you that kind of history lesson does it? Yes, Arbitron counts things. It places things in order whether thousands are listening or less than a hundred are listening.

Decades ago there was NO: internet to download, cable TV with 24 hours of non-stop movies AND news, portable DVDs, video games, satellite radio, etc.

Even driving in your car, you can: watch videos, texting, listen to CDs, iPod, or satellite - all while eating.

Very observant of you to point out radio isn't the only option anymore - but WHICH of the above is MORE popular - and can you back it up with info other than your opinion?

OF COURSE things change and radio is battling all of those innovations. Before TV the ONLY thing you had was radio - so naturally whether you liked it or not THAT was how you received information.

So ... are you saying the PERCENTAGE of listenership is down, LISTENING TIME is down, or INTEREST in radio is gone? Neither of which you can support without numbers. And if you believe Arbitron is lying, I suppose we never landed on the moon either.
there are alot of people who think Arbitron is lying, and those are the people with crappy numbers, they stick their heads in the sand and dismiss it, and they end up ignoring the only yardstick there is. like it or not
 
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