End Near For Evolution On 101.7?

[DToTheJ]

On the cheap. Simulcast B101 from Providence. You have your classic hits...

Point taken - but if CC really wanted classic hits, they probably shouldn't have blown up The Harbor...

 

[HD_Ready]

Because most plans now have data limits? How much data does 30 minutes of a radio use?

I stream music in car and at the gym almost every day and have never even come close to 5 gigs/ month.

 

[BostonRocks]

Because most plans now have data limits? How much data does 30 minutes of a radio use?

I stream music in car and at the gym almost every day and have never even come close to 5 gigs/ month.

30 minutes of radio streaming at 48kbps would consume 10MB of data, roughly speaking.

Most audio streams are in the 32-64kbps range, paltry by 4G standards. With a 5GB monthly cap, you could listen to over 200 hours a month at 48kbps

 

[trock]

Umm? Did CC make an an announcement about the impending doom of evolution. I dont get the point of this thread. :

 

[DavidZ]

It's just more idle speculation from these discussion boards. It's what we do best. ;D

 

[Joseph_Gallant]

What about this -- a trade between WGBH and Clear Channel for the 99.5 and 101.7 signals. Clear Channel gets a third FM signal that can reach the majority of the market, while WCRB gets its downtown coverage back?

I doubt there would be such a trade.

However, given that the 99.5 signal isn't all that strong south of Boston, I think that what is more likely is for WGBH to try to buy WPLM-99.1 from the Campbell family and flip it to a simulcast of WCRB. This will restore a strong signal for classical music south of Boston.

The only way I think WGBH will end up with 101.7 is if they buy it from Clear Channel without selling-off 99.5.

WGBH could then use 101.7 for a 24/7 jazz format (WGBH-89.7 used to have jazz evenings and overnights seven nights a week, but last Summer, cut it back to weekends, and there are rumors that even the weekend jazz block on 89.7 could soon be replaced with more public radio news/information programming).

That way, jazz could be eliminated entirely from 89.7 and go 24/7 on 101.7.

On the other hand, I suspect that WGBH did express interest in 101.7 when Steven Mindich put it up for sale last year and even went as far as cutting back jazz on 89.7 in anticipation they would have gotten 101.7 for a 24/7 jazz outlet.

 

[blackgold]

Well, then! Clear Channel will have to blow up either Kiss 108 or Jamn 94.5 and donate it to WCRB. This would give them powerful signal strengh and then CC would buy 'CRB and recommercialize it! And they'd go back to what it was before the mid-90s!

 

[tvradiogeek]

well they might just do that if hot 96.9. can put a dent in their ratings!!

 

[PhDance]

So let me get this right? The radio enthusiast forum community's A-list is already predicting the sky will fall when there hasn't even been a full first book for Evolution? Wow. Talk about trying to pushing your own agenda. I'm sure it's costing CC pennies on the dollar to operate the format relative to their other properties in town. Having an almost non-existant staff, duplicating the playlist from the internet-only Evolution, etc. And on top of that, they're getting a very affluent college educated audience that advertisers go absolutely nuts over. As long as the sales staff know how to sell that to advertisers, this station will be around for a while. Party 93.1 in Miami -- also a jukebox for all intents and purposes -- was a cash cow for Cox. Of course, they did flip to rock after the market lost the only heritage rocker, but that's a story for another time.

Having said all that, they really need to stop the all night mix shows. I like EDM a lot, but it's too fringe for even me. That works on the internet stream, but not on terrestrial radio. I'd also like to see the station positioned less "European" sounding in the sweepers, but that's just me.

It's way too early to say anything about this station.

 

[Jimmy128]

What about this -- a trade between WGBH and Clear Channel for the 99.5 and 101.7 signals. Clear Channel gets a third FM signal that can reach the majority of the market, while WCRB gets its downtown coverage back?

I doubt there would be such a trade.

However, given that the 99.5 signal isn't all that strong south of Boston, I think that what is more likely is for WGBH to try to buy WPLM-99.1 from the Campbell family and flip it to a simulcast of WCRB. This will restore a strong signal for classical music south of Boston.

The only way I think WGBH will end up with 101.7 is if they buy it from Clear Channel without selling-off 99.5.

WGBH could then use 101.7 for a 24/7 jazz format (WGBH-89.7 used to have jazz evenings and overnights seven nights a week, but last Summer, cut it back to weekends, and there are rumors that even the weekend jazz block on 89.7 could soon be replaced with more public radio news/information programming).

That way, jazz could be eliminated entirely from 89.7 and go 24/7 on 101.7.

On the other hand, I suspect that WGBH did express interest in 101.7 when Steven Mindich put it up for sale last year and even went as far as cutting back jazz on 89.7 in anticipation they would have gotten 101.7 for a 24/7 jazz outlet.

WGBH/WCRB has absolutely no interest in Jazz. They won't even put it on their HD2 or HD3. They only put Eric Jackson on weekends to pacify people.

And I don't think that CC would spend 14 million just to turn around and sell it. I think they're staying with Evolution for quite a while.

 

[trock]

So let me get this right? The radio enthusiast forum community's A-list is already predicting the sky will fall when there hasn't even been a full first book for Evolution? Wow. Talk about trying to pushing your own agenda. I'm sure it's costing CC pennies on the dollar to operate the format relative to their other properties in town. Having an almost non-existant staff, duplicating the playlist from the internet-only Evolution, etc. And on top of that, they're getting a very affluent college educated audience that advertisers go absolutely nuts over. As long as the sales staff know how to sell that to advertisers, this station will be around for a while. Party 93.1 in Miami -- also a jukebox for all intents and purposes -- was a cash cow for Cox. Of course, they did flip to rock after the market lost the only heritage rocker, but that's a story for another time.

Having said all that, they really need to stop the all night mix shows. I like EDM a lot, but it's too fringe for even me. That works on the internet stream, but not on terrestrial radio. I'd also like to see the station positioned less "European" sounding in the sweepers, but that's just me.

It's way too early to say anything about this station.

Believe it or not. Their are a lot of people on their facebook page who think they aren't edgy enough. This type of music is built to be heard in the mix.

 

[The Spy]

So let me get this right? The radio enthusiast forum community's A-list is already predicting the sky will fall when there hasn't even been a full first book for Evolution? Wow. Talk about trying to pushing your own agenda. I'm sure it's costing CC pennies on the dollar to operate the format relative to their other properties in town. Having an almost non-existant staff, duplicating the playlist from the internet-only Evolution, etc. And on top of that, they're getting a very affluent college educated audience that advertisers go absolutely nuts over. As long as the sales staff know how to sell that to advertisers, this station will be around for a while. Party 93.1 in Miami -- also a jukebox for all intents and purposes -- was a cash cow for Cox. Of course, they did flip to rock after the market lost the only heritage rocker, but that's a story for another time.

Having said all that, they really need to stop the all night mix shows. I like EDM a lot, but it's too fringe for even me. That works on the internet stream, but not on terrestrial radio. I'd also like to see the station positioned less "European" sounding in the sweepers, but that's just me.

It's way too early to say anything about this station.

Believe it or not. Their are a lot of people on their facebook page who think they aren't edgy enough. This type of music is built to be heard in the mix.

Yes! the DJs in the evenings are what make this station. The rest of the day they play decent stuff, but very repetitive.

 

[leegart]

Bring back the Oldies 103 format. CC is spending all of this effort programming three signals that largely target younger demographic. What money do these younger listeners have to spend on advertised products, many of them don't even have jobs and are saddled with big college loads to finance. Oldies might do well there if it is kept far enough away from WROR.

I know the conventional wisdom is to try to attract a young audience to make advertisers happy but what wcozBoston says is true. WROR, probably with relatively little overhead after paying L & W and Barry Scott, is a top five station (with the likely addition of a good chunk of ex-oldies 103 listeners), attracting an audience with much more disposable income than the kids. This audience is currently underserved (except for 104.9 fans on the north shore). If 101.7 is serious about a format that would attract listeners, an oldies format would do that. They might even bill better with so much less competition for the same audience. Just sayin'...

 

[reelyreal]

I don't know how many times it has to be said, but income level isn't the issue. Businesses are much more concerned about the cost of converting listeners into customers. It's much cheaper to convert young listeners than older listeners.

It's just more expensive to modify the buying habits of older listeners. That's just a fact.

That being said, there's still a market for stations that serve older listeners. It's just a smaller piece of the pie and a harder sell.

 

[leegart]

I don't know how many times it has to be said, but income level isn't the issue. Businesses are much more concerned about the cost of converting listeners into customers. It's much cheaper to convert young listeners than older listeners.

It's just more expensive to modify the buying habits of older listeners. That's just a fact.

That being said, there's still a market for stations that serve older listeners. It's just a smaller piece of the pie and a harder sell.

Acknowledged but six or seven stations going after the same low-spending demographic has to be tough. It might be worth being one of two reaching an audience who is a tougher sell. I imagine they stay put longer rather than changing stations like the kids.

 

[reelyreal]

I agree. I'm a CHR jock, so I love to see "my" format doing well, but I think the market's saturated. Someone's going to have to flip. To be honest, I was surprised that more effort wasn't put into making The Harbor viable.

 

[WBIMDJ]

So let me get this right? The radio enthusiast forum community's A-list is already predicting the sky will fall when there hasn't even been a full first book for Evolution? Wow. Talk about trying to pushing your own agenda. I'm sure it's costing CC pennies on the dollar to operate the format relative to their other properties in town. Having an almost non-existant staff, duplicating the playlist from the internet-only Evolution, etc. And on top of that, they're getting a very affluent college educated audience that advertisers go absolutely nuts over. As long as the sales staff know how to sell that to advertisers, this station will be around for a while. Party 93.1 in Miami -- also a jukebox for all intents and purposes -- was a cash cow for Cox. Of course, they did flip to rock after the market lost the only heritage rocker, but that's a story for another time.

You might as well call this the "angry old man board". Anything young leaning, rhythmic or urban or anything of that matter is bad, and will fail. Oldies, or classic hits, and classical, on the other hand, will always win. : You should've seen the posts here when Hot 96.9 debuted a couple months ago. "Bring talk back" LOL

 

[dhoule]

Really, there are only 2 stations that are the same format--AMP and Kiss. The others are Rhythmic AC, Rhythmic CHR, EDM, and Hot AC. The only issue I see is that there's just a little too much crossover. These stations will need to show that they are distinct from one another.

 

[WBIMDJ]

Really, there are only 2 stations that are the same format--AMP and Kiss. The others are Rhythmic AC, Rhythmic CHR, EDM, and Hot AC. The only issue I see is that there's just a little too much crossover. These stations will need to show that they are distinct from one another.

Very true statement and agree 100%, however there's just a lot of blur in those types of genres especially now. Look at an artist such as Rihanna, who gets played on Urban, Urban AC, Rhythmic AC, Rhythmic CHR, CHR, Hot AC, AC, etc. I could go on...

 

[carmen]

there's just a lot of blur in those types of genres especially now. Look at an artist such as Rihanna, who gets played on Urban, Urban AC, Rhythmic AC, Rhythmic CHR, CHR, Hot AC, AC, etc. I could go on...

theres a lot of blur between the riddims Leftside, Swappi 4D, and other "techno"-ish Soca/Dancehall MCs are getting on, and "EDM" or "electronica" or whatever 101.7's genre is called this month. stations on both sides of 101.7 play Harlem Shake , only w/ Elephant MAn yapping over it..