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Format Change Coming To Dallas

I do not see how it can be Jack FM. They don't do to bad in the ratings and their overhead is low because of no jocks. If it is a CBS station it would have to be 107.5 or 105.3. I also thought it was stated that it was a non Cedar Hill station
 
that's not the only format change coming. with one fourth of the staff to be able to pull it off, another station goes in another direction, before...Oct 1
 
If Liberty's information is correct, then we can stop talking about the following stations:

89.3, 90.1, 90.9, 91.7, 92.5, 94.1, 94.9, 96.3, 97.1, 97.9, 98.7, 99.5, 100.3, 101.1, 102.1, 102.9, 103.7, 104.5, 105.3, 106.1 and 107.5.
 
radioaircheck said:
Opps, forgot about 93.3.. They would be smarter to put The Ticket on that one and KLIF on 104.1

If Cumulus ever does put The Ticket on 93.3, they will almost certainly keep it on 104.1 as well, since those two signals almost perfectly compliment each other.
 
amisdead said:
radioaircheck said:
Opps, forgot about 93.3.. They would be smarter to put The Ticket on that one and KLIF on 104.1

If Cumulus ever does put The Ticket on 93.3, they will almost certainly keep it on 104.1 as well, since those two signals almost perfectly compliment each other.

Why put The Ticket on 93.3 if they are #2 in billing on 1310 and is powering up the daytime signal to 25K?
 
salemjedi54 said:
Why put The Ticket on 93.3 if they are #2 in billing on 1310 and is powering up the daytime signal to 25K?

They are doing well now, no doubt. They also seem to weathering the storm from their FM competitors better than one would expect.

The question is how much better could they do if they were where >85% of the market's listening is: FM. Being on 93.3 would help their 25-54s tremendously. If you have an FM frequency that is not killing it, then a simulcast could make a lot of sense. i93 seems to be doing decently though. Certainly better than recent versions of The Bone.
 
amisdead said:
salemjedi54 said:
Why put The Ticket on 93.3 if they are #2 in billing on 1310 and is powering up the daytime signal to 25K?

They are doing well now, no doubt. They also seem to weathering the storm from their FM competitors better than one would expect.

The question is how much better could they do if they were where >85% of the market's listening is: FM. Being on 93.3 would help their 25-54s tremendously. If you have an FM frequency that is not killing it, then a simulcast could make a lot of sense. i93 seems to be doing decently though. Certainly better than recent versions of The Bone.

Don't you think if it would have helped in the past they would have done it by now? I know little 1 has the numbers on why they have not switch frequencies.
 
The problem with moving any AM station to FM is what do you do with your AM, and can you make up what your AM&FM was making.

Making up numbers- if the Ticket is billing 20 million, and the Bone 5 million, if you move the Ticket to FM, will it now bill 25 million?

VERY doubtful, that station is proof that people will deal with bad signal for good product.
(I was told this morning that D&M mentioned that their stream beats The Fan's radio signal in AM drive. If it was just about an FM signal, 103.3 or 105.3 would have killed the ticket a long time ago)
But let's say you do make that move. What format do you put on 1310 that will make you 5 million? Music isn't going to do it, and we're flooded with talk stations, the chance of making 5mil on a new AM talk station is remote, at best.

So let's say that being on FM increases their billing 10, even 20%. Now you've got your Fm signal billing 22 or 24 million, and you're making diddly on your AM station.

I just don't see it happening. Especially now that i93 is doing well. My wife brought home some info on that station from the ad agency she works for-let me see if I can find it...
 
i93- 16th 6+, 12th in cume.
They've got 900K in cume, already up to half of what KISS has, and they've been steadily gaining cume.
They're still getting their *ss kicked by KISS, (a 5.9 to a 2.7 6+)
but i93 has climbed to top 5 in women 18-34, and top 10 women 25-54. And (as my wife pointed out) that means they are getting a LOT more agency business, which means a lot more money.
Switching the Ticket to 93.3 might have made sense when 93.3 was doing awful, now, i93 technically has higher overall ratings than the Ticket...
 
charles123 said:
What station are you talking about? I think it's all BS to me.
Well I now know the Frequency and station. However, I still cannot tell.
The deal is still in the works. Last I was told there's a small issue concerning a satellite. But believe me, this is no BS.
 
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