Walden said that will free the network from favoring programs created by a studio owned by its corporate parent over other projects that come from outside production entities such as Lionsgate, MGM, Warner Bros. and Sony, none of which are aligned with major broadcast networks.
“We want to be their first choice at the big four networks,” she said.
For nearly 25 years, federal regulations limited how much programming a broadcast network could own. Once those rules were abolished in 1993, Disney acquired ABC, NBC bought Universal Studios and Viacom merged with CBS. (The still nascent Fox network was not subject to the rule due to the limited number of hours it broadcast at the time).
The rule change allowed networks to become profit participants in the prime-time series programs they put on their air, giving their parent companies the chance to benefit from revenues generated by selling repeats to TV stations and cable networks, international broadcasters and, more recently, streaming services. The networks have been filling their schedules with those programs ever since, with ownership often being a deciding factor in the pick-up of a series.