Hail to all the Radio Jocks out there!!

[SuperRadioFan]

OC Radio Geek said about tomorrow's KMET tribute on KSWD that he'll certainly enjoy the jocks (the old KMET jocks including current KSWD jock Jeff Gonzer). That reminded me to give a shout out of my appreciation for all the radio jocks out there former and current. 8)

This morning I have been listening to Legato Cafe.net (Internet only AAA station) and I noticed, though I love most of the playlist, that the abscence of any jocks on this "station" makes it somewhat less than a fully satisfying experience. They do have some "jocks" on Saturday now. And anyone familiar with Radio Paradise knows that Bill Goldsmith (co-owner with his wife) is the only "jock" heard there though voice tracked for the most part.

So I found myself switching back to one of my many alternate stations I "tune" in to.... WXPK 107.1 The Peak White Plains, NY. Jimmy Fink is on as he is most weekdays noon-4 pm (PDT). The other jocks I have heard on WXPK are also very much worth hearing. Having a knowledgable and experienced "DJ" as part of the listening experience is definitely a requisite for enjoyment. Not all jocks can do the Adult Alternative format well. Most of the jocks on The Sound are also decent though maybe more suitable for AAA than classic rock IMO. There are other AAA over the air stations which have a great playlist but fall short when it comes to their DJs.

Stations like JACK and JILL-FM sound too antiseptic without someone at the mic.

So props to all the air talent professionals out there in radioland. Many of you are the Cream of the Crop!!

 

[OC Radio Geek]

Yes, definitely listening to a station with good jocks (radio personalities) is very satisfying! If I want an iPod like Jack FM, then I will just listen to my iPod. lol

Hip Hip Hooray for Radio Jocks!!!!

 

[romer979fm]

Most of the jocks on The Sound are also decent though maybe more suitable for AAA than classic rock IMO.

I consider the sound to be "clAAAsic rock"
clever, huh? If I 'd thought to charge first, I could have been a consultant.

 

[OC Radio Geek]

I consider The Sound to be clASSic rock! Their playlist sucks!!

Except today, so far the KMET music has been great!

 

[romer979fm]

I consider The Sound to be clASSic rock! Their playlist sucks!!

but you listen...

 

[SuperRadioFan]

.... but he's only listening today (?) I think

 

[OC Radio Geek]

.... but he's only listening today (?) I think

that's right.....only today!

 

[SuperRadioFan]

I thought so!! 8) Hey OC Radio Geek I just sent you a PM

 

[radioresearcher]

OC Radio Geek said about tomorrow's KMET tribute on KSWD that he'll certainly enjoy the jocks (the old KMET jocks including current KSWD jock Jeff Gonzer). That reminded me to give a shout out of my appreciation for all the radio jocks out there former and current. 8)

This morning I have been listening to Legato Cafe.net (Internet only AAA station) and I noticed, though I love most of the playlist, that the abscence of any jocks on this "station" makes it somewhat less than a fully satisfying experience. They do have some "jocks" on Saturday now. And anyone familiar with Radio Paradise knows that Bill Goldsmith (co-owner with his wife) is the only "jock" heard there though voice tracked for the most part.

So I found myself switching back to one of my many alternate stations I "tune" in to.... WXPK 107.1 The Peak White Plains, NY. Jimmy Fink is on as he is most weekdays noon-4 pm (PDT). The other jocks I have heard on WXPK are also very much worth hearing. Having a knowledgable and experienced "DJ" as part of the listening experience is definitely a requisite for enjoyment. Not all jocks can do the Adult Alternative format well. Most of the jocks on The Sound are also decent though maybe more suitable for AAA than classic rock IMO. There are other AAA over the air stations which have a great playlist but fall short when it comes to their DJs.

Stations like JACK and JILL-FM sound too antiseptic without someone at the mic.

So props to all the air talent professionals out there in radioland. Many of you are the Cream of the Crop!!

I find JACK-FM to be highly entertaining. It's just a different approach. JACK has some creative, topical elements. It has a staff of writers and imaging people who keep it fresh every day.

JACK is the personality on that station. Based on results for JACK in PPM markets, I'd say your feelings are not shared by the majority of people.

I love great on air talent too but I like entertaining radio.

 

[finallyescaped]

Based on results for JACK in PPM markets, I'd say your feelings are not shared by the majority of people.

Majority? Really? I can't think of a single Jack FM station that is listened to by more than 50% of their market's listening audience.

 

[radioresearcher]

Based on results for JACK in PPM markets, I'd say your feelings are not shared by the majority of people.

Majority? Really? I can't think of a single Jack FM station that is listened to by more than 50% of their market's listening audience.

Most JACK/BOB/adult hits stations are among the top 5 or 10 most listened to 25-54 stations in their markets - and generally bill extremely well. I don't know that majority was a good word, but you get the point. They have ratings and revenue.

 

[OC Radio Geek]

Well just because they bill extremely well doesn't mean that it's a good station. I give it up to clever marketing.

 

[davideduardo]

Well just because they bill extremely well doesn't mean that it's a good station. I give it up to clever marketing.

In PPM, "clever marketing" will get you some one-time curiosity listening, both cume and AQH. But topofmindedness (yeah, I made that one up) will not sustain a station. And it just does not work that much in PPM as hyped image is divorced from real listening.

KCBS FM, LA's Jack, is at #3 in 25-54 for the last week of PPM and 5th on a trailing average of 12 PPM weeks. That just does not happen because of marketing.

Such an acheivement happens because the station is good. It does lots of research in an era when cost cuts have reduced research at many companies. It has a brilliant programmer in Kevin Weatherly, who knows how to implement research and ad the "art of radio" part that so many PDs and stations are lacking. The produced drops, product of having creative people in the studio all the time, make the station perpetually fresh, and the wide playlist that is still all hits makes for nice real variety.

What Jack does best is understand that there is a significant listener group that, after 50 years, has had it with DJs / Jocks / Personalities and does not want to hear them ever. Jack's uniqueness in eliminating the "annoying DJ" apeals to the audience group that believes DJs are annoying... and obviously, there are about two and a quarter million people in LA who believe that to some extent.

Oh, and compare that with the under-quarter-million cume (12+) that now legendary Indie got on average. Does "too cool for the room" ring any bells?

 

[davideduardo]

Based on results for JACK in PPM markets, I'd say your feelings are not shared by the majority of people.

Majority? Really? I can't think of a single Jack FM station that is listened to by more than 50% of their market's listening audience.

The majority of peeps who look at the data and understand the relationship of the right demos on billing will in fact agree that your feelings on Jack's lack of succes are wrong.

 

[radioresearcher]

Well just because they bill extremely well doesn't mean that it's a good station. I give it up to clever marketing.

In PPM, "clever marketing" will get you some one time curiosity listening, both cume and AQH. But topofmindedness (yeah, I made that one up) will not sustain a station.

KCBS FM, LA's Jack, is at #3 in 25-54 for the last week of PPM and 5th on a trailing average of 12 PPM weeks. That just does not happen because of marketing.

Such an acheivement happens because the station is good. It does lots of research in an era when cost cuts have reduced research at many companies. It has a brilliant programmer in Kevin Weatherly, who knows how to implement research and ad the "art of radio" part that so many PDs and stations are lacking. The produced drops, product of having creative people in the studio all the time, make the station perpetually fresh, and the wide playlist that is still all hits makes for nice real variety.

What Jack does best is understand that there is a significant listener group that, after 50 years, has had it with DJs / Jocks / Personalities and does not want to hear them ever. Jack's uniqueness in eliminating the "annoying DJ" apeals to the audience group that believes DJs are annoying... and obviously, there are about two and a quarter million people in LA who believe that.

Oh, and compare that with the under-quarter-million cume (12+) that now legendary Indie got on average. Does "too cool for the room" ring any bells?

David - I didn't have the time to do a long response, but you hit the nail on the head.

This station is run with as much passion and creativity as any other. We've already seen in a number of cases that there a lot of listeners out there who simply don't want to hear disc jockeys. And, then again, there is great talent out there like Piolin, Kevin & Bean, El Mandril, and Mark & Brian (to name a few) that the audience wants and will listen to every day.

We probably don't want every station to be a jukebox and not every station needs disc jockeys. The days of that old school thinking are over.

 

[OC Radio Geek]

Well just because they bill extremely well doesn't mean that it's a good station. I give it up to clever marketing.

In PPM, "clever marketing" will get you some one-time curiosity listening, both cume and AQH. But topofmindedness (yeah, I made that one up) will not sustain a station. And it just does not work that much in PPM as hyped image is divorced from real listening.

KCBS FM, LA's Jack, is at #3 in 25-54 for the last week of PPM and 5th on a trailing average of 12 PPM weeks. That just does not happen because of marketing.

Such an acheivement happens because the station is good. It does lots of research in an era when cost cuts have reduced research at many companies. It has a brilliant programmer in Kevin Weatherly, who knows how to implement research and ad the "art of radio" part that so many PDs and stations are lacking. The produced drops, product of having creative people in the studio all the time, make the station perpetually fresh, and the wide playlist that is still all hits makes for nice real variety.

What Jack does best is understand that there is a significant listener group that, after 50 years, has had it with DJs / Jocks / Personalities and does not want to hear them ever. Jack's uniqueness in eliminating the "annoying DJ" apeals to the audience group that believes DJs are annoying... and obviously, there are about two and a quarter million people in LA who believe that to some extent.

Oh, and compare that with the under-quarter-million cume (12+) that now legendary Indie got on average. Does "too cool for the room" ring any bells?

I guess you're right about marketing because I can see that it does get people to listen, but it doesn't necessarily get people to keep listening long enough to generate PPM numbers. You are absolutely correct, but it's still an iPod station.....not my cup of tea.

 

[radioresearcher]

Well just because they bill extremely well doesn't mean that it's a good station. I give it up to clever marketing.

In PPM, "clever marketing" will get you some one-time curiosity listening, both cume and AQH. But topofmindedness (yeah, I made that one up) will not sustain a station. And it just does not work that much in PPM as hyped image is divorced from real listening.

KCBS FM, LA's Jack, is at #3 in 25-54 for the last week of PPM and 5th on a trailing average of 12 PPM weeks. That just does not happen because of marketing.

Such an acheivement happens because the station is good. It does lots of research in an era when cost cuts have reduced research at many companies. It has a brilliant programmer in Kevin Weatherly, who knows how to implement research and ad the "art of radio" part that so many PDs and stations are lacking. The produced drops, product of having creative people in the studio all the time, make the station perpetually fresh, and the wide playlist that is still all hits makes for nice real variety.

What Jack does best is understand that there is a significant listener group that, after 50 years, has had it with DJs / Jocks / Personalities and does not want to hear them ever. Jack's uniqueness in eliminating the "annoying DJ" apeals to the audience group that believes DJs are annoying... and obviously, there are about two and a quarter million people in LA who believe that to some extent.

Oh, and compare that with the under-quarter-million cume (12+) that now legendary Indie got on average. Does "too cool for the room" ring any bells?

I guess you're right about marketing because I can see that it does get people to listen, but it doesn't necessarily get people to keep listening long enough to generate PPM numbers. You are absolutely correct, but it's still an iPod station.....not my cup of tea.

I don't know how you can call it an I-Pod. The content is as interesting - if not better - than a lot of dj babble on the other stations. It's short, to the point, and topical.

 

[OC Radio Geek]

Well just because they bill extremely well doesn't mean that it's a good station. I give it up to clever marketing.

In PPM, "clever marketing" will get you some one-time curiosity listening, both cume and AQH. But topofmindedness (yeah, I made that one up) will not sustain a station. And it just does not work that much in PPM as hyped image is divorced from real listening.

KCBS FM, LA's Jack, is at #3 in 25-54 for the last week of PPM and 5th on a trailing average of 12 PPM weeks. That just does not happen because of marketing.

Such an acheivement happens because the station is good. It does lots of research in an era when cost cuts have reduced research at many companies. It has a brilliant programmer in Kevin Weatherly, who knows how to implement research and ad the "art of radio" part that so many PDs and stations are lacking. The produced drops, product of having creative people in the studio all the time, make the station perpetually fresh, and the wide playlist that is still all hits makes for nice real variety.

What Jack does best is understand that there is a significant listener group that, after 50 years, has had it with DJs / Jocks / Personalities and does not want to hear them ever. Jack's uniqueness in eliminating the "annoying DJ" apeals to the audience group that believes DJs are annoying... and obviously, there are about two and a quarter million people in LA who believe that to some extent.

Oh, and compare that with the under-quarter-million cume (12+) that now legendary Indie got on average. Does "too cool for the room" ring any bells?

I guess you're right about marketing because I can see that it does get people to listen, but it doesn't necessarily get people to keep listening long enough to generate PPM numbers. You are absolutely correct, but it's still an iPod station.....not my cup of tea.

I don't know how you can call it an I-Pod. The content is as interesting - if not better - than a lot of dj babble on the other stations. It's short, to the point, and topical.

Well, isn't Jack an automated station? No live talent = iPod radio. That's how I feel about it.

 

[radioresearcher]

Well just because they bill extremely well doesn't mean that it's a good station. I give it up to clever marketing.

In PPM, "clever marketing" will get you some one-time curiosity listening, both cume and AQH. But topofmindedness (yeah, I made that one up) will not sustain a station. And it just does not work that much in PPM as hyped image is divorced from real listening.

KCBS FM, LA's Jack, is at #3 in 25-54 for the last week of PPM and 5th on a trailing average of 12 PPM weeks. That just does not happen because of marketing.

Such an acheivement happens because the station is good. It does lots of research in an era when cost cuts have reduced research at many companies. It has a brilliant programmer in Kevin Weatherly, who knows how to implement research and ad the "art of radio" part that so many PDs and stations are lacking. The produced drops, product of having creative people in the studio all the time, make the station perpetually fresh, and the wide playlist that is still all hits makes for nice real variety.

What Jack does best is understand that there is a significant listener group that, after 50 years, has had it with DJs / Jocks / Personalities and does not want to hear them ever. Jack's uniqueness in eliminating the "annoying DJ" apeals to the audience group that believes DJs are annoying... and obviously, there are about two and a quarter million people in LA who believe that to some extent.

Oh, and compare that with the under-quarter-million cume (12+) that now legendary Indie got on average. Does "too cool for the room" ring any bells?

I guess you're right about marketing because I can see that it does get people to listen, but it doesn't necessarily get people to keep listening long enough to generate PPM numbers. You are absolutely correct, but it's still an iPod station.....not my cup of tea.

I don't know how you can call it an I-Pod. The content is as interesting - if not better - than a lot of dj babble on the other stations. It's short, to the point, and topical.

Well, isn't Jack an automated station? No live talent = iPod radio. That's how I feel about it.

They were one of the first stations to react to Michael Jackson's death. KHHT and KBIG came on it after JACK.

There's a difference between automated and no live talent. The station is not automated. From what I understand, they have 24/7 board operators who can and will put in topical content.

 

[davideduardo]

Well, isn't Jack an automated station? No live talent = iPod radio. That's how I feel about it.

While the format is executed using a digital storage system, there are producers in there at apparently all hours, and they react to everything from the unexpected rainstorm to MJ.

What there are not is annoying jocks. What there is consists of good music with very fun, sometimes funny, and often topical listener drops and content. In a sense, it makes you think that jocks are sooooooo 60's.