Lubbock: Invovation or Stupid?

[rockchicktx]

Here's my take:

*KLLL & MIX staying under the radar
Good. If it ain't broke, don't fix. I maintain that the Mix and KLLL are the best managed stations in Lubbock. I think Mix would also make a great CHR if they wanted. I don't think Mix needed to put on a syndicated night show, but that is just my opinion on the subject.

Actually, KLLL changed up afternoons at some point recently. Mix added Billy Bush at nights

 

[rockchicktx]

I thought this was a cool thread to start. There has been some very crazy (for the times) developments in Lubbock. Are they good, bad, or indifferent. Here's the list I came up with. Some of these topics were dealt with individually, but when you look or comment on them as a whole they look quite differently.

*KLLL & MIX staying under the radar

So what do you think? Is the market heating up? Is the economy forcing change? What's the scorecard?

Actually....KLLL upgraded afternoons recently and Mix added Billy Bush for nights

 

[Garrett]

Well, I think the changes at night amount to very minor tweaks. I don't know, but suspect that the reason for Mix going back to a syndicated night show was caused by the GAP stations doing the same. Thus, Mix had to keep the ad rates competitive. Again, don't know for sure, just a guess. Mix has had syndicated shows at night before (like Alan Kabel). Nothing new, in my opinion.

 

[cspotrun]

I think EVERYBODY will be surprised when the ratings come out. With Lubbock being a test market for cell phone inclusion ANYTHING can happen...add the recent changes on top of that and you could see a total market re-alignment with the younger demo stations taking the lead.

that's the "Dream" of those stations who KNOW younger demo's have left radio in droves , but don't count on any drastic changes.

That's a very uninformed response. No one said stations with the "youngest" demos are going to surge.

hey bro, YOU DID! you wrote you could see "A TOTAL market re-alignment with the younger demo stations taking the lead....

But if you look at the age curve of people who use cell phones, your grandma is least likely to give up a land line, followed by your parents, followed by you, followed by your kids.

that may have been the thinking 5 or 10 years ago but not now, in a recent survey EVERYBODY including Grandma's had cell phones, so its not just teenagers.

Thus, bringing cell phones into the mix should result in some (maybe just a few) younger (just younger, not young) people reporting their listening (or not listening).

I know it's hard to read peoples attitudes in text, but you sound a bit like a radio "hater"...maybe you should be on some other board.

Radio Hater? c'mon! did you get the memo? younger demo's have left radio for that thing called an I-Pod and various other technology that is popping up every week, and if what i've been reading is true, you won't see the change you might expect with this test method.

Once again, "younger" doesn't mean teens or even twenty-somethings(about the ages of I-Pod users). But including cell phones in any test results will re-align the nature of the test results curve. It may mean more people who are 31 instead of 32, or more people who are 60 instead of 65, but the curve will change to some extent, however small. Check the dictionary "younger" doesn't mean "young".

you should have qualified "Younger".... younger than WHAT?

 

[Old Nick]

I think EVERYBODY will be surprised when the ratings come out. With Lubbock being a test market for cell phone inclusion ANYTHING can happen...add the recent changes on top of that and you could see a total market re-alignment with the younger demo stations taking the lead.

that's the "Dream" of those stations who KNOW younger demo's have left radio in droves , but don't count on any drastic changes.

That's a very uninformed response. No one said stations with the "youngest" demos are going to surge.

hey bro, YOU DID! you wrote you could see "A TOTAL market re-alignment with the younger demo stations taking the lead....

But if you look at the age curve of people who use cell phones, your grandma is least likely to give up a land line, followed by your parents, followed by you, followed by your kids.

that may have been the thinking 5 or 10 years ago but not now, in a recent survey EVERYBODY including Grandma's had cell phones, so its not just teenagers.

Thus, bringing cell phones into the mix should result in some (maybe just a few) younger (just younger, not young) people reporting their listening (or not listening).

I know it's hard to read peoples attitudes in text, but you sound a bit like a radio "hater"...maybe you should be on some other board.

Radio Hater? c'mon! did you get the memo? younger demo's have left radio for that thing called an I-Pod and various other technology that is popping up every week, and if what i've been reading is true, you won't see the change you might expect with this test method.

Once again, "younger" doesn't mean teens or even twenty-somethings(about the ages of I-Pod users). But including cell phones in any test results will re-align the nature of the test results curve. It may mean more people who are 31 instead of 32, or more people who are 60 instead of 65, but the curve will change to some extent, however small. Check the dictionary "younger" doesn't mean "young".

you should have qualified "Younger".... younger than WHAT?

You know, any time you post to these boards you are possibly impacting your own future. With two to three program directors capable of hiring in any market it takes very little to make an impression of any sort. Your responses to this topic are like a little kid who was told to clean up his room but jams everything under the bed. When asked why he didn't clean under the bed, he says, "you said clean up my room, not clean under my bed". In the year 2009 radio doesn't need people who just "do" a shift. We need people who go above and beyond to make the radio station successful. Based on how you've represented yourself here, I wouldn't hire you. There's too many good people with multiple skill sets who lead and not question. Enjoy a life working at a 7-11 dude!

 

[crow]

In the year 2009 radio doesn't need people who just "do" a shift. We need people who go above and beyond to make the radio station successful.
[/quote]


Yeah... that would be great if that was true. To bad it isn't. * Insert Evil Laugh Here... and Here *

 

[Old Nick]

In the year 2009 radio doesn't need people who just "do" a shift. We need people who go above and beyond to make the radio station successful.

Yeah... that would be great if that was true. To bad it isn't. * Insert Evil Laugh Here... and Here *
[/quote]
It is better to be thought a fool than to open ones mouth and prove it.

 

[cspotrun]

In the year 2009 radio doesn't need people who just "do" a shift. We need people who go above and beyond to make the radio station successful.

Yeah... that would be great if that was true. To bad it isn't. * Insert Evil Laugh Here... and Here *
[/quote]

correct, there are many people in this business that go through the motions, frankly i don't know why some of them are in Radio. sometimes it seems that those who succeed are punished and the Slackers are rewarded.

 

[cspotrun]

I think EVERYBODY will be surprised when the ratings come out. With Lubbock being a test market for cell phone inclusion ANYTHING can happen...add the recent changes on top of that and you could see a total market re-alignment with the younger demo stations taking the lead.

that's the "Dream" of those stations who KNOW younger demo's have left radio in droves , but don't count on any drastic changes.

That's a very uninformed response. No one said stations with the "youngest" demos are going to surge.

hey bro, YOU DID! you wrote you could see "A TOTAL market re-alignment with the younger demo stations taking the lead....

But if you look at the age curve of people who use cell phones, your grandma is least likely to give up a land line, followed by your parents, followed by you, followed by your kids.

that may have been the thinking 5 or 10 years ago but not now, in a recent survey EVERYBODY including Grandma's had cell phones, so its not just teenagers.

Thus, bringing cell phones into the mix should result in some (maybe just a few) younger (just younger, not young) people reporting their listening (or not listening).

I know it's hard to read peoples attitudes in text, but you sound a bit like a radio "hater"...maybe you should be on some other board.

Radio Hater? c'mon! did you get the memo? younger demo's have left radio for that thing called an I-Pod and various other technology that is popping up every week, and if what i've been reading is true, you won't see the change you might expect with this test method.

Once again, "younger" doesn't mean teens or even twenty-somethings(about the ages of I-Pod users). But including cell phones in any test results will re-align the nature of the test results curve. It may mean more people who are 31 instead of 32, or more people who are 60 instead of 65, but the curve will change to some extent, however small. Check the dictionary "younger" doesn't mean "young".

you should have qualified "Younger".... younger than WHAT?

You know, any time you post to these boards you are possibly impacting your own future. With two to three program directors capable of hiring in any market it takes very little to make an impression of any sort. Your responses to this topic are like a little kid who was told to clean up his room but jams everything under the bed. When asked why he didn't clean under the bed, he says, "you said clean up my room, not clean under my bed". In the year 2009 radio doesn't need people who just "do" a shift. We need people who go above and beyond to make the radio station successful. Based on how you've represented yourself here, I wouldn't hire you. There's too many good people with multiple skill sets who lead and not question. Enjoy a life working at a 7-11 dude!

what brought on this rambling Rant? i don't need your JOB, and by the way if i worked at 7-11 i would pee in your Slurpy!

 

[crow]

In the year 2009 radio doesn't need people who just "do" a shift. We need people who go above and beyond to make the radio station successful.

Yeah... that would be great if that was true. To bad it isn't. * Insert Evil Laugh Here... and Here *

It is better to be thought a fool than to open ones mouth and prove it.
[/quote]

Thank you for that.

Anywho...

Cspotrun's statement "correct, there are many people in this business that go through the motions, frankly i don't know why some of them are in Radio. sometimes it seems that those who succeed are punished and the Slackers are rewarded." hit it right on the damn head.

Also, back to Oldnick's statement... of the industry wanting multi-talented etc, etc, etc... If that was the case... there would be a whole lot of people who HAD radio jobs. Yes, I know that the industry is sucking bad right now and has for some time and will not get better any time soon. It will probably continue to just get worst. However, as someone who IS multi-talented, can DO more than just open the mic... I have to totally disagree with your statement and I know, once again, a lot of other multi-talented radio folk who are in the same boat. At the same time, I know plenty of radio folk who can't do anything BUT open the mic and they have jobs. I would respectfully ask for you to explain that... however... you and I both know you can't and neither can I.

I honestly have just given up on the idea of ever working in radio again. Which sucks because I truly enjoyed it. However, that’s how it goes.

 

[Old Nick]

I think EVERYBODY will be surprised when the ratings come out. With Lubbock being a test market for cell phone inclusion ANYTHING can happen...add the recent changes on top of that and you could see a total market re-alignment with the younger demo stations taking the lead.

that's the "Dream" of those stations who KNOW younger demo's have left radio in droves , but don't count on any drastic changes.

That's a very uninformed response. No one said stations with the "youngest" demos are going to surge.

hey bro, YOU DID! you wrote you could see "A TOTAL market re-alignment with the younger demo stations taking the lead....

But if you look at the age curve of people who use cell phones, your grandma is least likely to give up a land line, followed by your parents, followed by you, followed by your kids.

that may have been the thinking 5 or 10 years ago but not now, in a recent survey EVERYBODY including Grandma's had cell phones, so its not just teenagers.

Thus, bringing cell phones into the mix should result in some (maybe just a few) younger (just younger, not young) people reporting their listening (or not listening).

I know it's hard to read peoples attitudes in text, but you sound a bit like a radio "hater"...maybe you should be on some other board.

Radio Hater? c'mon! did you get the memo? younger demo's have left radio for that thing called an I-Pod and various other technology that is popping up every week, and if what i've been reading is true, you won't see the change you might expect with this test method.

Once again, "younger" doesn't mean teens or even twenty-somethings(about the ages of I-Pod users). But including cell phones in any test results will re-align the nature of the test results curve. It may mean more people who are 31 instead of 32, or more people who are 60 instead of 65, but the curve will change to some extent, however small. Check the dictionary "younger" doesn't mean "young".

you should have qualified "Younger".... younger than WHAT?

You know, any time you post to these boards you are possibly impacting your own future. With two to three program directors capable of hiring in any market it takes very little to make an impression of any sort. Your responses to this topic are like a little kid who was told to clean up his room but jams everything under the bed. When asked why he didn't clean under the bed, he says, "you said clean up my room, not clean under my bed". In the year 2009 radio doesn't need people who just "do" a shift. We need people who go above and beyond to make the radio station successful. Based on how you've represented yourself here, I wouldn't hire you. There's too many good people with multiple skill sets who lead and not question. Enjoy a life working at a 7-11 dude!

what brought on this rambling Rant? i don't need your JOB, and by the way if i worked at 7-11 i would pee in your Slurpy!

Keep diggin' that hole...we're enjoying watching you bury your career.

 

[cspotrun]

In the year 2009 radio doesn't need people who just "do" a shift. We need people who go above and beyond to make the radio station successful.

Yeah... that would be great if that was true. To bad it isn't. * Insert Evil Laugh Here... and Here *

It is better to be thought a fool than to open ones mouth and prove it.

Thank you for that.

Anywho...

Cspotrun's statement "correct, there are many people in this business that go through the motions, frankly i don't know why some of them are in Radio. sometimes it seems that those who succeed are punished and the Slackers are rewarded." hit it right on the damn head.

Also, back to Oldnick's statement... of the industry wanting multi-talented etc, etc, etc... If that was the case... there would be a whole lot of people who HAD radio jobs. Yes, I know that the industry is sucking bad right now and has for some time and will not get better any time soon. It will probably continue to just get worst. However, as someone who IS multi-talented, can DO more than just open the mic... I have to totally disagree with your statement and I know, once again, a lot of other multi-talented radio folk who are in the same boat. At the same time, I know plenty of radio folk who can't do anything BUT open the mic and they have jobs. I would respectfully ask for you to explain that... however... you and I both know you can't and neither can I.

I honestly have just given up on the idea of ever working in radio again. Which sucks because I truly enjoyed it. However, that’s how it goes.
[/quote]

Yo Crow! Ole' Nicky told me that with statements like THAT! you TOO, are DESTROYING YOUR CAREER!!!!!!!!!!!!!!!!!! appearantly this Clown is full of himself. if, having an opposite opinion to that of Ole' Nick destroys your career one must ask, WHO DIED AND MADE HIM GOD?
lets all agree or disagree here, without lame threats and judgements.

 

[Garrett]

Ok, can we please stop with the personal attacks? Why does every thread that involves Cspotrun have to devolve into a some personal spat? The subject of the thread is "Lubbock: Innovation or Stupid." We can debate whether it is, or it isn't. But if someone wants to destroy their future, I think that's their perogative, who are we to judge? We should discuss radio, not personal attitude.

Can we get back to talking about Lubbock radio please?

 

[cspotrun]

Ok, can we please stop with the personal attacks? Why does every thread that involves Cspotrun have to devolve into a some personal spat? The subject of the thread is "Lubbock: Innovation or Stupid." We can debate whether it is, or it isn't. But if someone wants to destroy their future, I think that's their perogative, who are we to judge? We should discuss radio, not personal attitude.

Can we get back to talking about Lubbock radio please?

no one on this board is Destroying their future, like you, we all have opinions, and why anyone is made some kind of "example" by some "self-proclaimed" power broker is ridiculous. lets keep posting and sharing opinions and ideas ok.

NOW, i think we will have innovation in radio when someone actually lives up to the definition of the term, and does something ORIGINAL.
can anyone say someone has done that? in Lubbock. the answer is NO. for example, changing a format slogan is NOT INNOVATION. i would have given extra points had they made it exciting.

 

[Garrett]

Cspotrun, why do you assume I am attacking you? I was not debating whether you are or not hurting your future. Is there a risk of hurting one's future in radio by saying the wrong thing? Yes, it has happened to me. There is no doubt that saying the wrong thing can contribute, trust me. But I am sure not saying that about you, and that is not what I think we should be talking about here. This board is for talking about radio, not career advice.

I agree with you that simply changing a radio slogan is not innovation.

 

[cspotrun]

Cspotrun, why do you assume I am attacking you?

i don't.

I was not debating whether you are or not hurting your future. Is there a risk of hurting one's future in radio by saying the wrong thing? Yes, it has happened to me. There is no doubt that saying the wrong thing can contribute, trust me. But I am sure not saying that about you, and that is not what I think we should be talking about here. This board is for talking about radio, not career advice.

saying the wrong thing on the Radio is one thing, expressing an opinion on an "anonymous" blog is just that....

I agree with you that simply changing a radio slogan is not innovation.
[/quote

 

[Old Nick]

In the year 2009 radio doesn't need people who just "do" a shift. We need people who go above and beyond to make the radio station successful.

Yeah... that would be great if that was true. To bad it isn't. * Insert Evil Laugh Here... and Here *

It is better to be thought a fool than to open ones mouth and prove it.

Thank you for that.

Anywho...

Cspotrun's statement "correct, there are many people in this business that go through the motions, frankly i don't know why some of them are in Radio. sometimes it seems that those who succeed are punished and the Slackers are rewarded." hit it right on the damn head.

Also, back to Oldnick's statement... of the industry wanting multi-talented etc, etc, etc... If that was the case... there would be a whole lot of people who HAD radio jobs. Yes, I know that the industry is sucking bad right now and has for some time and will not get better any time soon. It will probably continue to just get worst. However, as someone who IS multi-talented, can DO more than just open the mic... I have to totally disagree with your statement and I know, once again, a lot of other multi-talented radio folk who are in the same boat. At the same time, I know plenty of radio folk who can't do anything BUT open the mic and they have jobs. I would respectfully ask for you to explain that... however... you and I both know you can't and neither can I.

I honestly have just given up on the idea of ever working in radio again. Which sucks because I truly enjoyed it. However, that’s how it goes.

Yo Crow! Ole' Nicky told me that with statements like THAT! you TOO, are DESTROYING YOUR CAREER!!!!!!!!!!!!!!!!!! appearantly this Clown is full of himself. if, having an opposite opinion to that of Ole' Nick destroys your career one must ask, WHO DIED AND MADE HIM GOD?
lets all agree or disagree here, without lame threats and judgements.
[/quote]

Your future bosses (or the ones you would have had) know that how you act on these boards would reflect on them. Therefore, they would not hire you unless they were in the market for a jackass. (note to Garrett: I've been civil, but if you call me a "clown" I have a right to respond...also, the reason everything involving cspot turns into personal insults is because he/she/it doesn't know enough about radio and/or any job market to contribute intelligently).

 

[Garrett]

(note to Garrett: I've been civil, but if you call me a "clown" I have a right to respond...also, the reason everything involving cspot turns into personal insults is because he/she/it doesn't know enough about radio and/or any job market to contribute intelligently).

I understand, but we should stay above it.
When you jump into the mud and wrestle a pig, you're no better than the pig.

Okay, I can just see it now: "Gee Garrett, who are you calling a pig?" Which is why, we need to move on now, really.

 

[cspotrun]

its probably time to close this topic, because when it comes to radio, we know what Innovation IS, and it isn't in Lubbock and we know what STUPID IS, and it is Old Nick's preaching. its time for another topic, something about RADIO,
lets move on.