NCAA Finals Ratings Down

[vchimpanzee]

Read preceding posts more carefully. The concert was between semifinal games.

I don't think that was obvious from the wording.

 

[Don CT]

I've never watched a final game all the way through. When did this happen? Is this a new feature?

There was an 1hr 30 gap between games. The concert was for doctors and nurses at the game who treated Covid.

 

[vchimpanzee]

There was an 1hr 30 gap between games. The concert was for doctors and nurses at the game who treated Covid.

That's nice. They deserve that. Until CTListener responded I wasn't aware this wasn't something they did on Monday.

 

[Don CT]

That's nice. They deserve that. Until CTListener responded I wasn't aware this wasn't something they did on Monday.

It was Saturday during the final four.

 

[seatownmedia]

There is one point that many are missing here. Baylor and Gonzaga are not nationally a big draw. Yes, there was some interest in Gonzaga because they were undefeated. But teams from Spokane and Waco are not going to attract a major audience.

 

[TheBigA]

I recognize that this is the National TV board, however I just saw this story about the national radio ratings for the NCAA basketball championships, and it was very interesting. Bottom line is 19 million listened to some part of March Madness during the 66 game series. I can say I was one of those listeners as I drove in my car. They managed to cover concurrent games early in the series by jumping around.

Ipsos: 19 Million Tuned In For March Madness Games On Westwood One.

Westwood One says its live play-by-play coverage of the 2021 NCAA Division I Men’s Basketball Championship generated 19.2 million listeners from all 66 men’s basketball games, including eight first-round and

www.insideradio.com

According to this, the demos were pretty evenly spread, with 18-34 making up 31% of the audience, 35 to 64 made up 41%, and over 65 was 27%. I'd guess TV demos were older.

 

[Don CT]

I recognize that this is the National TV board, however I just saw this story about the national radio ratings for the NCAA basketball championships, and it was very interesting. Bottom line is 19 million listened to some part of March Madness during the 66 game series. I can say I was one of those listeners as I drove in my car. They managed to cover concurrent games early in the series by jumping around.

Ipsos: 19 Million Tuned In For March Madness Games On Westwood One.

Westwood One says its live play-by-play coverage of the 2021 NCAA Division I Men’s Basketball Championship generated 19.2 million listeners from all 66 men’s basketball games, including eight first-round and

www.insideradio.com

They have always had good radio coverage of the tournament.