• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

Neilsen Schmeilsen

DavidEduardo said:


I would have said "reversal" but this is basically nitpicking on your part.
Click to expand...

BigA proclaimed a .8 increase from Fall to Winter was a "revival" of WBEN. He said it "stood out" to him in the latest book.

I pointed out that it was not a "revival", but a typical seasonal bump---and on the low end.

Call it nitpicking if you want, but if they had gone down .8, would it be fair to say they were getting crushed? Of course not.
 
Last edited:
flybynight said:
Call it nitpicking if you want, but if they had gone down .8, would it be fair to say they were getting crushed? Of course not.
Click to expand...

Going down 0.8 more would have been a confirmation of a trend. Now we see that the prior two books were likely just at the low end of the station's current range.

More revealing is that in 2008, they were 4th in 25-54, and now they are 8th or 9th. The station is aging with its listeners.
 
DavidEduardo said:


Going down 0.8 more would have been a confirmation of a trend. Now we see that the prior two books were likely just at the low end of the station's current range.

More revealing is that in 2008, they were 4th in 25-54, and now they are 8th or 9th. The station is aging with its listeners.
Click to expand...

Don't you find that to be a sizable dropoff in a relatively short amount of time? It's not just the aging out, as that wouldn't happen THAT fast, but the constant mono-themed, anti-Obama-all-the-time schtick has worn on many listeners.

I know a lot of people personally who used to listen, are in the 35-54 demo, and either stopped listening completely or don't listen as much as they used to, SPECIFICALLY due to the constant hammering of the same thing over and over and over. That's what I meant earlier by "echo-chamber fatigue". The completely one-sided nature of talkradio these days is driving people away, accelerating the decline of the format.
 
Last edited:
flybynight said:
Call it nitpicking if you want, but if they had gone down .8, would it be fair to say they were getting crushed? Of course not.
Click to expand...

There were several threads on this very board last year as their ratings were going down, and a lot of people, including you, took it as a negative trend.
 
flybynight said:
Don't you find that to be a sizable dropoff in a relatively short amount of time? It's not just the aging out, as that wouldn't happen THAT fast, but the constant mono-themed, anti-Obama-all-the-time schtick has worn on many listeners.
Click to expand...

If 45-54 listeners made up most of WBEN's 25-54 showing, then with the passage of 6 years, 60% of them have become 55+. That could be the only reason for the decline, particularly since the new 45-54's are Gen X and not Boomers and were not raised with a habit of using AM for anything.
 
Two new programs (for WBEN) began airing toward the end of winter. Time will tell if the spring ratings are even higher.
 
flybynight said:
Don't you find that to be a sizable dropoff in a relatively short amount of time? It's not just the aging out, as that wouldn't happen THAT fast, but the constant mono-themed, anti-Obama-all-the-time schtick has worn on many listeners.

I know a lot of people personally who used to listen, are in the 35-54 demo, and either stopped listening completely or don't listen as much as they used to, SPECIFICALLY due to the constant hammering of the same thing over and over and over. That's what I meant earlier by "echo-chamber fatigue". The completely one-sided nature of talkradio these days is driving people away, accelerating the decline of the format.
Click to expand...

No wonder KB1520 is no more then...

Except there isn't constant hammering, as I've told you before. You will get that from your syndicated talk hosts. The other two locals pick any topic they want which many times has no side politically.

Don't blame the hosts that Obama does something anti-American daily. BTW I don't listen for any political reason. There are MANY shows on this station that have nothing to do with the president...and even one that leans far left.
 
dand5780 said:
No wonder KB1520 is no more then...
Click to expand...

Huh? What are you talking about?

Don't blame the hosts that Obama does something anti-American daily.
Click to expand...

There's a brilliant and enlightened statement. :rolleyes:

BTW I don't listen for any political reason.
Click to expand...

Oh I'm sure. Especially after that last gem.

There are MANY shows on this station that have nothing to do with the president...and even one that leans far left.
Click to expand...

Is the gardening show on the weekend considered marxist by you or something? Other than that, I'm not sure which shows you think either have nothing to do with the President or are actually, lol, far left.

Even some of the weekend specialty shows like the financial guys and the cigar show are hosted by Limbaugh clones. It's pervasive throughout the station, like a syphilis infection.

Oh wait, I just realized you're the one who started the thread proclaiming Dominic Cortese a Buffalo radio "legend". LOL

Sorry for engaging you.
 
Last edited:
An awful lot of "ink" here for Persons 12+. One might think it was Persons 25-54 or 18-49.
 
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.


Back
Top Bottom