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Pulse 87 is now seeking financial support to stay alive!

neo11 said:
Nick said:
PSA_man, that is seriously a ******bag comment.
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Unfortunately there's probably going to be plenty more of those as all the "haters" come out to celebrate.
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never the less likely to be true. Truth isn't always plesant before you reply do research on their CEO.
 
I give them credit for thinking outside the box and trying something new. We are always down on pirates and here is a small company trying to do it legit. Unfortunately it looks like it didn't work out. :-\
 
This fund drvie seems sort of fishy to me. How much money do they need? If I make a donation and the station goes under anyway who gets the money? What about the incentives? Whose paying for the messenger bags, wrist bands? Couldn't they save a few bucks by not buying a bunch of cheap radio station give aways? Are they being sponsored or donated? Wouldn't it be easier to fire their weekend crew, and keep jocks on the during the most important hours? How can managment support this drive? If I give 1000 dollars and the station goes under how can I get back stage at a station event? Cub scouts visit local radio stations for less than 250? How can I visit a station if it's closed?

It seems to me if a station makes promises of Wristbands or Station visits and they don't deliver can't you sue the station for false advertising? I'm so confused how can you ask for money and play advertising after every song?

There are too many questions, and I cannot for the life of me figure out how giving a couple bucks to a radio station could amount to much revenue? Can somebody explain?
 
Nick said:
I don't think management at Mega Media will take the listener's bailout money and run, as they are committed to dance music on the radio. Yes, the signal and frequency are the reason why the ratings are bad, not the current dance format. I can bet that dance will make more money than classical on the 105.9 signal. Even Seattle has enough support for a dance station from its listeners. If this works, maybe WNYZ could go non-commercial.

Thanks to this, I have now learned why people donate hundreds to PBS, NPR, WFME, WBAI, as I have donated hundreds to Mega Media both in stocks and directly to Pulse 87's radiothon.
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Nick,

The proper way to raise money is by selling stock..period !

Mega is a publicly traded company and that is how you raise money...that is how you do things.

Raising money like this is so questionable, why???...well is is liquid...stock is not. Easy to walk with liquid funds and easy to control the accounting of it. That is just how I feel because I have seen it so many times before.

But it is your money to do as you please, but in this bad and soon to be even worse economy, I would rather hold on to whatever little monies I had, because other things such as family etc...are more important than Pulse.

If it dies or not will be dictated by the market, not donations.
 
I can see the concerns of folks, wondering what is really going on that a commercial station is going this route. And honestly, I don't know the EXACT amount the station needs (sources tell me about 1.5 million)

But at this point, NYC DOES need a station like this. The audience IS there and there is support for this. So to that, we'll fight :)
 
It's funny how just the other day, everyone was talking about how great Pulse 87 was doing and how it was growing faster than NOW in ratings share.
Pulse 87 is in some big trouble. Even if they raise a bunch of money this week, how long do you really think that money will last? Radio stations cost big bucks. Especially in the biggest media market. Why not instead of donating hundreds of dollars to keep a radio station on the air that tries to make profits, buy a data plan with your phone and hook it up to your car and listen to internet radio that way?
Pulse 87 should just go off the air and go online, similar to what Indie did.
 
Selling stock is not like printing money. It takes time to get something like that accomplished. It would appear that the situation calls for something quick. If half of the supposed 750,000 cume each gave $5, then they'd more than have the $1.5 million they need.

I truly admire Tony Santiago's enthusiasm. But I'm not sure that NYC "needs" a radio station like Pulse. If that were the case, wouldn't the station legitimately exist (as opposed to having 4 female friendly hot A/C stations and a LPFM wannabe on 87.7)?
 
It's not just about donating the money for my own music needs, it's about supporting the dance music scene in New York City and beyond. If they get millions from the listeners and artists, they will be completely out of debt, and Pulse 87 will bring in the profits without having to subtract interest payments. Then, Mega Media can think about expanding to other markets.

The corporate consultants don't respect dance music. 87.7 is getting more bang for its buck in the ratings than NOW or WRXP.
 
luperm said:
Selling stock is not like printing money. It takes time to get something like that accomplished. It would appear that the situation calls for something quick. If half of the supposed 750,000 cume each gave $5, then they'd more than have the $1.5 million they need.
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In any fundraising endevor getting half of your listeners to give 5 dollars is alomst impossible. You can only guarantee 5-10% of your audieence to shoulder the weight. What they need is 10,000 listeners to give 365 dollars or above and you would have more than enough. But still what is the value of spending money on a station that cannot guarentee that the money will save anything. taking meny without a guarentee that you can deliever is throwing money away.
 
Guys it is not about hating it is about a good business model..it does NOT have one it seems from all the events that have occurred. Proper management plans and forecasts things like cash flow analysis and burn rates..so not to get caught short.

This whole thing makes no business sense to me and that is from before they even went on the air...but you can believe what you want.

Excuse me when I have dinner with Elvis now...
 
This is not just for the dance music fans....If Citigroup and other big companies help bailout Mega Media and Pulse 87.7, there is a big chance for it to stay on the air.

Come support the station that is big on Dance....Pulse 87.7.
 
While I may have problems with the way Pulse has programmed their radio format, I still think that there should be a space on the dial where people turned off by the current slate of commercial radio for a non-traditional radio station. So I'm going to donate a bit of money for the cause. It may not be enough but at least I can say that I did something.

I wish you Pulse fans the best. :)
 
won't happen but it would be brilliant for Now to add some dance tracks to cash in on Pulse's misfortune...interesting
 
wow, the body's not even buried yet and they're already running to NOW;
that's good;
they can use 11 or 12 more listeners....
 
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