almaniac27 said:
Nathan Obral said:
If it is what we think it is, the options for said station are limited.
What would they flip to? Country? Top 40? Syndicated FM talk?
Or did a certain someone
quietly reconsider his "not in the cards" position for buying an FM signal?
I have no clue.
Country wouldn't make sense, isn't that WKFM's role? Top 40? Would they want to try and tackle Kiss FM? Or blow it all up and simulcast WEOL? ELB seems to have a pretty poor deck of cards in their hands right now unfortunately.
Theoretically, the talk format on WEOL could move to FM, allowing them to clear shows that WEOL currently can't clear because of long-lasting sports contracts (Mark Levin, Phil Hendrie, Neil Boortz, a whole lot of TRN weekend product). And with the FSR contract on WKRK, moving it from 930 to 107.3 is a non-starter.
If THAT happened, then WEOL could either go with all-sports (as the FSR contract still holds for WEOL) with Jim Rome or whatever... or is WEOL blown up for a music format?
And if WNWV specifically is sold off, what happens to ELB as a whole? WEOL can't support itself outside of sports coverage, and it's an AM at that. By virtue of its' signal, it can't be coupled with the Sandusky cluster in Milan Township, nor can the Sandusky cluster move to WEOL's home base in Elyria. Does the rest of the group go to another buyer? (If WNWV is leased, that could be another story.)