spunker88 said:
Anybody else find it weird that truTV now has sports. The other Turner networks have had sports before. TNT has had NBA games for years, and TBS's involvement in sports dates back to its Superstation days when it was WTBS. With their recent comedy rebranding I would have thought they wanted to get out of sports. And then you have truTV which seems like it would be the last place for live sports.
It's not weird at all considering the existence of the Turner Sports division dating back to the 80s. Sitcom comedy is merely TBS's 'calling card', just as crime dramas have been for TNT...and to some extent, CBS. Turner (the Time Warner company) has faithfully re-upped or upgraded their previous arrangements with the NBA and MLB, going beyond just telecasts of Braves to all MLB, carrying the baseball playoffs.
The fact that they've never previously used truTV for sports probably has more to do with 1) maintaining the previous 'Court TV' format and 2) that channel not being in full ownership by Turner/Time Warner until 2006.