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The Zone heads in a new direction

Re: The Zone heads in a new direction-Hill Jordan gets a new job

And now for something totally diffferent (than what's been on the last couple of pages. Yikes!)

As The Zone changes direction, Hill Jordan's gone south and west, hired by Country KKJG, San Luis Obispo, joining morning host Tom K.

No start date identified.
Source: All Access.com.

http://www.jugcountry.com/


Ted.

We now return you to.... (I have no idea. Turns out lights and closes, locks door!)
 
Re: The Zone heads in a new direction-Hill Jordan gets a new job

TedL said:
And now for something totally diffferent (than what's been on the last couple of pages. Yikes!)

As The Zone changes direction, Hill Jordan's gone south and west, hired by Country KKJG, San Luis Obispo, joining morning host Tom K.

No start date identified.
Source: All Access.com.

http://www.jugcountry.com/


Ted.

We now return you to.... (I have no idea. Turns out lights and closes, locks door!)
Click to expand...


wow. K-Jug. I turned down nights there ages ago. Couldn't bare actually doing a live broadcast from a giant jug. PEOPLE THEY ACTUALLY HAD/HAVE A GIANT JUG!!!!!!

Well, it's been about 8 months since I left the Zone, just doing a weekend shift, wanted to see if I could squeeze into Jeff Z's plans...but no go. So i gracefully exited.

As for the top 40 rumors, not far from the truth. Jeff told me himself that he wanted to blow the station up when he got there. One of the first things he wanted to do was ditch the "Zone" moniker. That was the ONLY thing CBS told him he COULDN"T change.
 
As a small bit of advice, from a guy who has been in radio management for more than 20 years...

If you are referring to a conversation that you had with Jeff Z from KZZO, you may want to be careful with the kind of information you speak of. Many hiring papers include basic confidentiality agreements. If you heard inside info about a station and you dish it up, you can have some issues on your hands.

Also, it's a great way to never get hired again. I'm not trying to stir anything up. Please take this as advice.
 
Well, it's been about 8 months since I left the Zone, just doing a weekend shift, wanted to see if I could squeeze into Jeff Z's plans...but no go. So i gracefully exited.
Click to expand...

You got fired. Pretty graceful...
 
I accidentally happened upon the morning show today. It was absolutely unlistenable! What are they thinking? I'm not even curious to hear more. Does anyone really like these character stereotypes? It must be an embarrassment to the entire crew. For the most part, I've admired what the PD has done with the station since his arrival but this...?! Stunting or not, it's got to be the worst decision ever made.
 
Stage5Clinger said:
Well, it's been about 8 months since I left the Zone, just doing a weekend shift, wanted to see if I could squeeze into Jeff Z's plans...but no go. So i gracefully exited.
Click to expand...

You got fired. Pretty graceful...
Click to expand...



no...didn't get fired. i really left on my own. In all honesty, he wanted 150% from his part-timers, he should get it, and i wasn't in a place where i could give that to him.

nice try though.
 
That was my understanding of the situation, from what I heard. But if it's not the case, then ok, I'm wrong.
 
Neanderpaul said:
bradrollinondubz said:
Neanderpaul said:
Hey Brad...remember when Kidd Chris was on KXOA and he had an .08 18-34?

That was AWESOME!!!

Sacramento is pretty "midwest." Seeing as I've worked in both areas of the country.
Click to expand...

That must be why he's in philly and you're not...haha
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He's in Philly because he's done a great job of networking. He is to be commended for his hard work. He kissed Stern's backside for a few years, and it paid off for him.

I was just in Philly, and if his show is what Philly wants, good for Philly. And good for him.

But the fact remains he was a failure on KXOA, and he's doing a watered down version of radio done by far more talented individuals than he, well over a decade ago. It works for him. It's not unique. Nor, is it original. He fills a void. He works hard. And good for him.

Brad...you're not in our industry. You're a kid who let someone exploit them on the radio. In my experience with you, you're a good kid. Misguided, and uneducated as to what our industry is all about, but seem decent face-to-face.

Your obssession with a guy who uses you for his own gain is not something to be proud of. It's pitiful. But, if it works for you...by all means...have at it. I'm nobody to tell you how to live your life. Just know..people don't respect you, nor do they think you're credible. They're laughing at you. And the joke stopped being funny a long time ago.

Kidd Chris is certainly not the answer for the Zone. And time will tell if he's even the right guy for WYSP. We'll see.
Click to expand...
Neaderpaul: Way to bury a guy who cannot even get up and walk off!

(Okay, I'm ashamed of myself for that)

Before this gets any more ugly, let's remember -- whether we're in the market or not: KZZO has been in the top ten in adult listenership ONCE in the last two years...and the morning show's best rating was 10th twice last year. The entire radio station is anemic; suffers from struggles in management direction; and doesn't know what it wants to be when it grows up.

Once those issues are resolved, they can get started making radio. And, do keep in mind: KZZO is owned by CBS. So, don't get your hopes up that those issues will be resolved anytime soon. New morning show or otherwise, there are greater problems at 100.5
 
LatinoPride said:
As a small bit of advice, from a guy who has been in radio management for more than 20 years...

If you are referring to a conversation that you had with Jeff Z from KZZO, you may want to be careful with the kind of information you speak of. Many hiring papers include basic confidentiality agreements. If you heard inside info about a station and you dish it up, you can have some issues on your hands.

Also, it's a great way to never get hired again. I'm not trying to stir anything up. Please take this as advice.
Click to expand...

well, it was very well known, it was no secret....it's been talked about here before.


But "blow up" might have been the wrong choice of words....


MY BAD......

guess it crushes my chances of bringing back the "ever popular" Cryin', Lovin' or Leavin' request and dedication show :-[
 
Re: The Zone heads in a new direction-Hill Jordan gets a new job

Burgess said:
Well, it's been about 8 months since I left the Zone, just doing a weekend shift, wanted to see if I could squeeze into Jeff Z's plans...but no go. So i gracefully exited.

As for the top 40 rumors, not far from the truth. Jeff told me himself that he wanted to blow the station up when he got there. One of the first things he wanted to do was ditch the "Zone" moniker. That was the ONLY thing CBS told him he COULDN"T change.
Click to expand...

who said they were "rumors" ;)

what i haven't figured out is why cbs won't let him change the moniker. the only reason i can think of is that since it's the only music station named "the zone" in the US they'd have some sort of legal precedent if someone tried to use it for their station or something, i dunno. i actually think the name is fine, and still fits a chr format.

they need to fix that morning show. bad. their website doesn't mention anything about a morning show. either they're super ashamed, or something's up.

send in your tapes people! hehehe
 
RadioStarOne said:
CBS Portland, Oregon just booted MOVin for Jammin 107.9. and maybe soon do the same thing in San Francisco. We can hope!
Click to expand...

Not with KSFM in the house. CHR is pretty saturated here. I would have moved KZZO older to kill off KGBY completely, and kept KYMX right where it was. There is room for a Bright AC and Soft AC in the same cluster, but not 2 Rhythmic CHR's.

The ZONE is a dead moniker. And regardless of what anyone thinks, it still sounds like the same old Zone to me.
 
My mistake in my earlier post, Portland did replace "MOViN" with "Jammin"..

Isn't MOViN a Rhythmic AC and not a CHR?

I'm curious to what you mean by "older"... like 80's cuts??? Didn't Hot AC already fall in love and dump that relationship?


And regardless of what anyone thinks, it still sounds like the same old Zone to me.
[/quote]

Old Zone like 2 years ago? Or in its inception when it was a top rated station?
 
I'm talking about the recent Zone incarnations. Moving the same old airstaff around is like shuffling the deck chairs on the Zone-tanic. They need to move older as in the target demo. They still think they are an 18-34 station, they need to superserve Women 25-44. KDND and KSFM are 18-34 brands.

They also have some music issues to address. Looking at the playlist, they seem to play a lot of relative "non-hits" in their gold categories, and too much unfamiliar new music. Hot AC is not a format, per se. Hot AC is a garbage can of other formats. Record labels created "Hot AC" departments to sell records. Too many Hot AC's play the record game still and get forced on bad music. The Zone is one of the worst offenders. There are not many Hot AC artists who have a lot of mass appeal, so the format stays in it's little niche, and Hot AC's settle for average numbers.
 
mclovin said:
studiofart said:
the only reason i can think of is that since it's the only music station named "the zone" in the US they'd have some sort of legal precedent if someone tried to use it
Click to expand...


Uh...not so much,

http://www.thezone.fm/

http://www.1065thezone.com/

http://www.thezone963.com/

But with Portland just recently acquiring a "Movin", one might wonder if Sacramento is next in consideration for such a change.
Click to expand...

well see, i thought it was a flimsy theory. i really don't think they're going to change the name, with the recent logo change and new van graphics. i think the format will change but the moniker will stay the same.
 
<i>
i think the format will change but the moniker will stay the same.</i>

The music is starting to reflect the brand that the Zone represents. After looking at the Zone's history, they've been more succesful when they've focused on competting musically with KWOD. So I retract my earlier remarks about a Rythmic AC.

Tyler Durden said:
Hot AC is a garbage can of other formats. Record labels created "Hot AC" departments to sell records. Too many Hot AC's play the record game still and get forced on bad music. The Zone is one of the worst offenders. There are not many Hot AC artists who have a lot of mass appeal, so the format stays in it's little niche, and Hot AC's settle for average numbers.
Click to expand...

Niche broadcasting, a some what cliche, is what radio is becoming. A little over 25 years ago you didn't have Alternative, Hot AC, Urban, Classic Rock, Adult Hits, Oldies formats and more. Being able to define a very specific taste of your audience not only helps programmers define a target listener, it helps advertisers speak specifically to potential clients who fit <i>their </i> target consumer.
 
The music is starting to reflect the brand that the Zone represents. After looking at the Zone's history, they've been more succesful when they've focused on competting musically with KWOD.
Click to expand...

Unfortunately, the Zone doesn't represent a brand. Musically, it keeps experimenting by changing small variables here and there - add 80's, subtract 80's, focus on 90's, focus on recurrents, throw in some new stuff.... That's not branding. That's being afraid of taking chances and when a station isn't willing to pick a direction, stand by it and stick with it, that station cannot be a leader in the marketplace.

If it did in fact try to go a few rounds in the ring with KWOD (not that KWOD would be a formidable challenger) it would be a complete joke... unless they made some drastic changes... which, once again, requires taking chances. If they were to lean younger (as it seems they are already trying to do musically) they'd need to make some possibly unpleasant line-up changes. This doesn't mean a reshuffle. This means they would have to eliminate the jocks who, whether they sound more "established in years" or not, carry the burdon of heritage in the market. Sadly, this might also mean the loss of their best talent.

If they try to stay on course, though I'm not sure what the course is exactly, the music is listenable but the jocks are once again mismatched. They've got different people trying to appeal to different demos and it's schizophrenic. As is, they'd never be a market leader but they could probably maintain average ratings. Though this is a position to which many station might aspire (My 92.5, K-Hits, etc.), it's hardly acceptable for a flame thrower like 100.5. When you've got a signal that strong, why waste it on status quo?

Bruce Maiman made a comment the other day that rang exceptionally true - radio doesn't innovate, it imitates. But just for s&g's, let's say someone at CBS had cajones or released Jeff from his shackles - what format do you suppose could make 100.5 a market leader? Just curious.

As JVParent previously noted, "the Zone doesn't know what it wants to be when it grows up" or something to that effect, so I'd hardly say they represent any brand at this juncture.
 
I'll bite at this one...

the music is listenable but the jocks are once again mismatched.
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I'm guessing you mean afternoons and nights? Where do you see those two with the stations available here in town? And does that include the new morning show they've got on now? Just curious.

This means they would have to eliminate the jocks who, whether they sound more "established in years" or not, carry the burdon of heritage in the market. Sadly, this might also mean the loss of their best talent.
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Mid day person, by any chance? She's does pretty well in the demo, so that wouldn't make sense.

I think the music is the big issue here, and not so much the jocks. They need to go harder ie. more Nirvana, Soundgarden, STP etc., and less Y92ish ie. Natalie Imbrulia, Sister Hazel, Blues Traveler etc. That way they can still play the new Kid Rock and go up against KWOD and 98Rock. The latest book proves that Mix has the sappy music line aced, and that the audience is torn between the rock stations. I've always thought that a blend of the new that Live 105 plays would be the key.

Plus:

Maybe a little advertising would help, like say some of those billboards they own. Most folks don't even know they exist.
 
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