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Toucher, Rich and Crash in Boston?

As long as they keep giving it 1015 Percent...they will do fine. Whoever is crying about them playing to much Dropkicks, that is out of their hands. For now they still have to play a few songs an hour and they play what the station wants them to. I hope they go all talk sooner than later.
 
I let Fred know about this thread as it seems like most of the posts have said good things about the show. Fred appreciates everyone for getting thier names out there. He also said;

Fred Toucher said:
P.S In the spring of 2007 we were #1 men 18-44. That is the demo we get our bonuses for. As for AAF we have beat them in almost every demo except for our first book at the station.
 
also, any Tards here check out the TnR messageboard and sign up...

tardnation.yuku.com
 
Does anyone know what TARD stands for? I dunno if it is even an acronym or not but I was thinking maybe it stood for Toucher And Rich Disciple? That was the only thing I could think of. Maybe it doesnt stand for anything?
 
NSPUNX said:
Does anyone know what TARD stands for? I dunno if it is even an acronym or not but I was thinking maybe it stood for Toucher And Rich Disciple? That was the only thing I could think of. Maybe it doesnt stand for anything?

i dunno if they ever designated what the D stands for....i have heard Toucher And Rich Disciple, i have heard Toucher And Rich Diehard.
 
Kaliber said:
T&R have been here just under 2 years, which is not 12, but SEVEN books. And according to you, they've won 6 of them. I'd say that's impressive.

No, that's a false assumption.

In the last SEVEN books:

T&R WBCN Wins 4 books

WAAF wins 2

WBCN-WAAF Tie for 1 book.

deadman said:
#1 afternoon drive 25-54 in Boston...

It's NOT #1 in PM drive.

NSPUNX said:
They are no. 1 out of the Rock/Alt stations where they have beaten AAF, FNX, GNR, HEB in every book.

It's NOT beating all the other rock/alt stations every book
 
spilot113 said:
No, that's a false assumption.

In the last SEVEN books:

T&R WBCN Wins 4 books

WAAF wins 2

WBCN-WAAF Tie for 1 book.

so the way i read this is TnR have been here for 7 books and won 4 of them, and tied 1....so no-one even knows them the 1st two books and they lose, then they get noticed and tie...then people realize they are a great show and win 4 in a row...leading to book 8
 
That sounds about right to me. Dont forget to that a lot of the college kids go back home for the summer so that will affect those ratings. Also, not taken in to account is the large on-line listenership. How many instant feedbacks do they read from people in other parts of the country each show, it seems like quite a few to me? The other thing is no matter what TnR do and no matter how well they do there are always going to be people who don't like them. They could be number across every demo in thier daypart, you could show the book to some people and they will stay say "well this doesn't cover children under 12 (or 6 for ppm i believe) so they aren't #1 in children 0-12 years" ::)
 
Capps said:
spilot113 said:
No, that's a false assumption.
In the last SEVEN books:
T&R WBCN Wins 4 books
WAAF wins 2
WBCN-WAAF Tie for 1 book.

so the way i read this is TnR have been here for 7 books and won 4 of them, and tied 1....so no-one even knows them the 1st two books and they lose, then they get noticed and tie...then people realize they are a great show and win 4 in a row...leading to book 8

Talk about trying to putting a shine on something.

When they tied....they tied for 14th place!


NSPUNX said:
They are no. 1 out of the Rock/Alt stations where they have beaten AAF, FNX, GNR, HEB in every book.

They are touting as an acomplishement that from the top of the Pru that they beat stations that don't have a decent signal?

AAF, FNX, GIR & HEB are all sub par signals that don't cover the market.
 
Spilot, may I ask do you listen to Toucher & Rich though?

As far as the stats you post, I'll take your word on it. But they are beating all of their competition in their stations demo (alternative rock) it appears (aka AAF, FNX, ect). I understand your comments about BCN having a larger signal, but that didnt stop them from beating BCN in the past.

I think that T&R's accomplishments in a less than two year period are impressive, but addmittedly my views are bias due to my liking of the show.
 
They may only be 14th place in the 12+ ratings but all the other alt/rock stations are even lower than them. Again, I believe very strongly that once PPM comes to Boston there are going to be a lot of embarrased people eating thier words. The measurement system is flawed and biased. It doesnt make any sense that WJMN is #1 but WBCN is #14 the reason for this is that WJMN's urban audience tends to be lower income and therefore more younger people stay at home where the parents have a home phone. Wbcn's suburban audience tends to be more middle to upper income so they move away for school, or come here for school from other parts of the country and only have a cell phone. It is a socioeconomic bias in the antiquated measurement system that Arbitron uses. Why else would two stations that are going for the same demo's have such a huge gap. I cold see them being seperated by a few spaces but it doesnt make sense? Also, there is only one hip/hop station and there are at least 5 or six alt/rock stations that plays into it too. WJMN has no direct competition, if you listen to rap you only have one choice.
 
Someone please tell me...how is PPM going to fix the "home phone" issue? As I understand it, that part of the Arbitron system doesn't change just because a diary is replaced with an electronic monitor.
 
NSPUNX said:
They may only be 14th place in the 12+ ratings...

No, 14th place IN THE DEMO....


Capps said:
Spilot, may I ask do you listen to Toucher & Rich though?

A couple of times. And I make no judgment on the good/bad of the show....

Just the misstatements about how well the show is doing in the ratings...that were going unchallenged.
 
It is my understanding that you don't need a home phone to be selected as a PPM person. How they choose them I don't know. Apparently Opie and Anthony did extremely well on the unofficial PPM in New York (PPM Doesnt officially replace the old system until the fall) but tanked in the regular ratings? These are HUGE descrepencies between the two systems so something definately isnt right! These shows that constantly have full phone lines and a lot of buzz on the street tank in the ratings? It really does not make any sense!
 
I wouldn't call a nationwide cume of 172k to be a success.

Comparing satellite with terrestrial doesn't work. The numbers aren't even close.
 
NSPUNX said:
It doesnt make any sense that WJMN is #1 but WBCN is #14 the reason for this is that WJMN's urban audience tends to be lower income and therefore more younger people stay at home where the parents have a home phone. Wbcn's suburban audience tends to be more middle to upper income so they move away for school, or come here for school from other parts of the country and only have a cell phone.

Where the hell did you come up with this foolish assessment?

Unless you can provide hard data to back this up, you look ignorant and appear to be espousing veiled racism.

Based upon your statements..."urban" "lower income" means what? That only the po' black folk listen to JAMN?

As someone who grew up extremely poor, I'll tell you you don't know squat. In the projects, we listened to WBCN. When I moved to the burbs, I heard more KISS 108 (JAMN didn't exist then) PRO FM, F-105, and disco/dance.

...you are really ignorant to the reality of radio in 2008. I have news for you. It's the suburban well-to-do white folk that drive CHUrban radio these days. You roll down Blue Hill Ave, or through the 'hood, and it ain't JAMN you're hearing. Trust me. Walk through the campus of BC....hey check it out!!!

You are simply presenting the typical, uneducated, young, ignorant, stereotypical viewpoint that a lot of people used to hold true. The fact is...urban/hip hop/rap/rhythmic/music for brown people is more embraced by white America than you could ever imagine.

WJMN beats WBCN because more people listen to them. Plain & simple. Look at the national & local sales charts...Rock radio is not moving product. It's an American Idol world. And those rhythmic stations are always going to beat Rock stations in cities made up like Boston.

...because they appeal broader. They cross over racially. Lots of "urban" listeners, combined with the wanna be gangstas of Wellesley. They also have big female numbers that WBCN can't touch. Same with O&A. They're not mass-appeal. And Arbitron publishes mass-appeal numbers, which are then taken to heart by advertisers who want to sell their products to the most people possible.
 
here is we separate the "wanna be's" from the "has beens" (like me) from the people who know what they are doing and make a living doing it. (that would be Neanderpaul)

I think Paul has hit it right on the head, as usual.
 
Paul...i agree with the broader appeal aspect for WJMN, hence TnR's demo being males 18-44 (and lets be honest mainly white males 18-44).

Being a part of said demo, I call B.S. on your comment of Toucher & RIch not being successful. Go to the streets of Boston (bars, concerts, colleges, sporting events,ect.) and you will a large amount of people that are fans of TnR. They are becoming a well known name here, and in my opinion put out a better product than O&A (and im a big O&A fan).

As far as the ratings being posted here, I would like to see the source...as I believe these are of 12+ and not of the 18-44 yr old males that TnR get their bonuses for.
 
Spillot.

You are now and have been lieing through this whole thread about T&R's ratings. You just posted that they were 14th place their demo.

WHEN? Show us evidence that they have EVER even been NEAR 14th place M18-44.

I'm waiting. You can't do it because it's not true. You obviously have a personal vendetta against the show and have no problem spreading false information in order to slander them.

I'm waiting for those numbers.
 
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