• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

Trouble At Atlantic???????

Mr. Barrsinister,

I apologize if my references were mixed. Mr. Camiolo, whether on his own or by order of his bosses has just "let go" 5 more people from Atlantic in his first week on the job. If you take Camiolo's whole body of work, you need to include the recent firings as part of what he has done in his career.

Regardless, I am neither a Camiolo hater nor a Fisher ally. I prefer to remain neutral on this board until I see something grossly misrepresented.

In my post, I was simply saying that he and Gary Fisher are accused of the same things, yet the reference to Camiolo was that he was good, and the reference to Fisher is that he is bad.

Again, however, I am not saying that jocks in the AC/CM market should expect more money. I am saying the characteristics of both men are to treat their jocks as overpaid brats regardless of how much money they are getting, and to pay as little as possible.

Most people on this board talk about the lack of talent in radio today, especially in AC/CM market. Well you reap what you sow. Pay as little as possible, get crappy talent. Anyone good is going to either skip as soon as they can, or quit to get a 9-5 job.

And, to reiterate, it's not like I can fault either of them. It's a business. Maybe look to the salespeople at each cluster and blame them for their lack of ability to cash in on numbers (or is it laziness?). Although, now I wonder if it's the lack of good, quality training either company provides the salespeople, but I digress. Regardless, this isn't a market were money is flowing in. And even though many economists say that money has to flow in and out in order for a company to thrive, it's very difficult to live by that when you don't see a lot of money coming in.
 
This Question goes to people that know what is going on at Atlantic ?

1) Does Brett have some other job role at Atlanic or is he completely out of the picture?
2) What is the status of the other management team paul, milke etcccc?
3) What is the status of the friends and other jocks that Brett brought in from the outside? I see that from kools website Bretts best friend Ken Shaffer seems to have been demoted since there are not set times he is on the air

I would love truthfull non biased answers if it is all but possible
 
Speaking of a sales team. Between the firing of BF(who was very talented with alot of connections) news of another one of their sales members has left for higher grounds(Sorry for the leak JI if it was not known yet). As previoiusly mentioned this market is about personal relationships and this guy was a master at that and I'm sure most of his clients are going to follow him right out of Atlantic Broadcasting. So between BF, JI and the others Atlantic Broadcasting stands to lose alot of billing atleast initially. We are so focused on jocks but if you don't have a sales team to bring in money to pay anyone whats the difference. Atlantic Broadcasting has a couple of account managers and thats that. Who is going to be on the streets replacing all the atrition that is going to be taking place over the next couple of weeks due to the lose of their top talent as far as sales.
I wish them the best, they will need it.
 
Uh, southjerseygeek, anymore attrition would be so much in the negative it would be like Atlantic was paying it's advertisers instead of them paying Atlantic. One of the main reasons Brett and the like are out is because they weren't making any money, or possibly have been losing money.

As we all know, jocks/music and the sales force are intertwined.

Good jocks/music and crappy sales force = little/no revenue. Crappy on-air product and good sales force = a little bit better revenue.
 
Who Cares,
I agree and disagree. I do agree that a crappy product and crappy sales team equals no or little revenue. But I think in this market you can have an average product and good sales team and money can still be made. On the local level advertisors are not interested or care about which shows they are on or at what times and most the time they don't even care what station they are on. They basically pick a station with the salemens reccommendation and then the only thing that matters to them is the cost and then the salesman has to hold their hand the entire way. Personal relationships, trust, accountability, integrity, and low prices are what local advertisors want in this market. Ratings and jocks rarely matter at a local level sales transaction. If the advertisor has heard of the station well that's good enough for them, now whats the cost is the next and almost only thing they care about. I'm speaking locally only. Ask any local salesmen and see how many times an advertisor cared about being on a certian jocks program or certian daypart and if that was the major negotiation sticking point. Rarely, if ever! Cost, always a negotiation sticking point.
Nationally it's different of course where ratings matter for which Atlantics are horrible as well.
Either way you look at it between all the firings, good people leaving and the resulting low moral, Atlantic is in big trouble.
And you made me laugh about the atrition. You couldn't be more right.
IMHO now they have a crappy product and a crappy salesteam and their reputation is mud as well.
 
I agree with pretty much everything you said except for the "good people" leaving line. I've read enough on both sides to see that at least one, if not some of the people who were ushered out had questionable ethics, morals, and/or reputations to say the least. So, I'm not saying good or bad, just that, especially in the case of Brett. If you are at the helm of a company that is responsible for an Arbitron fraud, allegedly of course, it either happened under watch, which makes you a bad leader and not very with it, or you were in on it which makes you a bad person and bad leader.

Regardless, I'm not here to slam anyone. Let's keep it to the facts.

The facts in your post are dead on. Local advertisers go with a station they like, or with a salesperson they like on a station they are at least familiar with. And then it's price. In fact, sometimes before that it's price.

Good post.
 
DOWNBEACH FAN said:
DOES ANY ONE KNOW WHAT IS GOING ON WITH ATALNTIC SINCE THE SHAKE UP?

IS BRETT STILL AROUND AT THE STATION ?

I think what's been public knowledge was that Brett was literally escorted out of the Atlantic building upon his firing, so I'm guessing the answer is, no, he's not still around at the station.

As for what's going on, the latest rumor, which seems to be more truth than rumor is that sometime in the next few weeks, JSE is going Spanish.
 
DOWNBEACH FAN said:
I was told be a source that brett still works at the station in another capacity is there any truth to this ?

I think they're is a restraining order that doesn't permit him to within 300 feet of the property. That means when he drives through Linwood he has to detour around RT. 9 as to not violate the court order when he has to visit his probation officer or something.
 
Who Cares said:
Okay, that was funny

I thought you'd enjoy that. I meant to say when he's walking through Linwood. I understand as part of his removal from Atlantic Broadcasting his driving privileges have been restricted, as to add a layer of protection to the driving public. Unfortunately the board of health is slow to move when it comes to protecting the sanitary conditions of establishments where food is served.
 
IM STILL WAITING FOR AN ANSWER TO MY QUESTION ???

LETS STOP BASHING BRETT HE WAS KICKED OUT OF HIS ROLE AS PRESIDENT THATS ENUF PUNISHMENT TO THE KID

AGAIN IS BRETT TOTALLY OUT OF THE ATLANTIC GROUP OR DOES HE HAVE SOME OTHER ROLE WITH IN THE ORGNIZATION ???

WHAT HAPPEND TO HIS PART OWNERSHIP OF ATLANTIC
 
Downbeach, I'm not bashing Brett, but usually in these cases where there's smoke, there's fire. And it wasn't just Sam who bashed him. And, if he is guilty of any of the things that he is alleged to have done, like having a hand in perpetrating the Arbitron fraud,then, no, fired isn't bad enough.
 
TOTALLY 100% AGREE WITH YOU. IF THERE IS A CRIME THEN ONE SHOULD BE PUNISHED. WHAT I AM TRYING TO FIND OUT THROUGH THIS FORUM IS THE FOLLOWING. IS BRETT STILL WORKING FOR THE ATLNTIC GROUP IN ANOTHER CAPACITY? SOMEONE INFORMED ME THAT BRETT IS STILL WORKING AT THE STATIONS.
 
How could he be? Really, why would they keep someone around who bs'd his way into a multi-million dollar deal, got rid of people who made the company money just to bring in friends to fulfill promises he made along the way of his uneventful radio career (and I use the word lightly). Then ran the place into the ground like a jetliner taking a nose dive. I ask again, why would they keep him around?
The folks who removed him found out enough about him to do so, so they know enough not to keep him around at all. IMO
 
Totally agree weth you Seth but some one told me that BRETT IS still with the group. But in all fairness, I have to blame the outside investors for this happening, if the investors did there home work correctly they would of found out that brett had zero experience in the radio management side of the radio business. Im just suprised it took them so long to figure that brett only biz experience was running a hot dog stand.

LETS FACE IT WOULD YOU INVEST MILLIONS OF DOLLARS WITH SOMEONE WITH NO MANAGEMENT EXPERIENCE IN THE RADIO BUSINESS. SO DUE TO WHAT EVER BRETT TOLD THEM THEY DID NOT DO THERE HOME WORK CORRECTLY.
 
DOWNBEACH FAN said:
Totally agree weth you Seth but some one told me that BRETT IS still with the group. But in all fairness, I have to blame the outside investors for this happening, if the investors did there home work correctly they would of found out that brett had zero experience in the radio management side of the radio business. Im just suprised it took them so long to figure that brett only biz experience was running a hot dog stand.

LETS FACE IT WOULD YOU INVEST MILLIONS OF DOLLARS WITH SOMEONE WITH NO MANAGEMENT EXPERIENCE IN THE RADIO BUSINESS. SO DUE TO WHAT EVER BRETT TOLD THEM THEY DID NOT DO THERE HOME WORK CORRECTLY.

Maybe he sold a good hot dog.
 
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.


Back
Top Bottom