Question is...they are advertising for an A/C programmer......someone to "Change the landscape of A/C in this market forever." I think that's what the add said. Yet, if you listen to the station, it's Classic Hits.
How do they rate vs the other Classic Hits stations in the are:
Musically, they are better than Sox. Maddog & Dave are great but beyond them..there's nothing special about that station. Sox is the "vagina" Classic Hits station. And since the other station in the building...WARM.. is supposed to be the "vagina" station, there are definitely some positioning issues there. And Mr. "Vagina" is now running both stations.
The Peak----For the most part, this station is positioned well. Morning show is pretty solid. They took a bit of a hit this time but should bounce back. Where Mix will play Barry White & the Bee Gees, this station will not. I think they would be harder to knock off than Sox. More male friendly. Really need to stay that way.
The River-------Very entrenched. Very difficult to knock off.
So you choose to be in that contest or you re-position to take on WARM and the Rose.
And with some solid gains in Lancaster, I can't imagine there will be too much change coming. Sox then becomes the target in Lancaster. It can happen.
How do they rate vs the other Classic Hits stations in the are:
Musically, they are better than Sox. Maddog & Dave are great but beyond them..there's nothing special about that station. Sox is the "vagina" Classic Hits station. And since the other station in the building...WARM.. is supposed to be the "vagina" station, there are definitely some positioning issues there. And Mr. "Vagina" is now running both stations.
The Peak----For the most part, this station is positioned well. Morning show is pretty solid. They took a bit of a hit this time but should bounce back. Where Mix will play Barry White & the Bee Gees, this station will not. I think they would be harder to knock off than Sox. More male friendly. Really need to stay that way.
The River-------Very entrenched. Very difficult to knock off.
So you choose to be in that contest or you re-position to take on WARM and the Rose.
And with some solid gains in Lancaster, I can't imagine there will be too much change coming. Sox then becomes the target in Lancaster. It can happen.