There's probably a pretty good sized audience for Hispanic programming. Elsmere, Fourth St area of Wilmington, Wilmington Manor Area, Bear, plus all the fast food restaurants in the kitchen areas in New Castle County seem to be filled with non-English speaking Hispanic folks including the person working the drive up loud speaker/window, not to mention all the lawn care and janitorial services that seem to have an abundance of non-English speaking Hispanic folks in their employ. There seems to be a glut of Hispanic restaurants and grocery stores poping up all over the county so there are even a fair number of Hispanic businesses that could be advertisers on "Hispanic 1260".