You had that (TOP 40) and MOR that played Jerry Vale, Frank Sinatra, Instumental non-charters, Eydie Gormet (if spelled correctly) some folk (Brothers 4, Highwaymen) and a few familiar crossovers hits like "Hurt So Bad" by the Lettermen, and "Never My Love" by the Association sprinkled in. They were for the stereotyped 30 and older crowd. It later evolved into AC, then HOT AC. All sub species of "POP".
-
Get involved.
We want your input!
Apply for Membership and join the conversations about everything related to broadcasting.
After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
If you use a disposable or false email address, your registration will be rejected.
After your membership is approved, please take a minute to tell us a little bit about yourself.
https://www.radiodiscussions.com/forums/introduce-yourself.1088/
Thanks in advance and have fun!
RadioDiscussions Administrators
Where's The Rock on CHR?
- Thread starter XCountry285
- Start date
I think WFLY/Albany made a mistake when they tried to target a male audience with a rock-based CHR format (I remember hearing stuff like The Postal Service and Flyleaf, even) back in the mid-2000s, when sister station WAJZ tweaked to Rhythmic CHR. However, by 2009, WFLY had made a comeback in the ratings after returning to its mainstream CHR direction which remains today 
Today, WFLY, WKKF and WAJZ are all in the running in the CHR spectrum in Albany... with WFLY on top again (I believe WKKF was ahead of both WFLY and WAJZ at one time in 2006 or so... but WKKF has been trending more towards Rhythmic since 2005 or so, and now goes directly against WAJZ instead of WFLY), but there's no Adult CHR in the market either (no, WRVE isn't Adult CHR, it's a Hot AC that is stuck in 1998... still plays too much 70s and 80s)
Today, WFLY, WKKF and WAJZ are all in the running in the CHR spectrum in Albany... with WFLY on top again (I believe WKKF was ahead of both WFLY and WAJZ at one time in 2006 or so... but WKKF has been trending more towards Rhythmic since 2005 or so, and now goes directly against WAJZ instead of WFLY), but there's no Adult CHR in the market either (no, WRVE isn't Adult CHR, it's a Hot AC that is stuck in 1998... still plays too much 70s and 80s
)CHRles said:
Hmmm...sounds like Pop/Rhythmic CHR PDs are dictating what "should be" on CHR in 2011
You realize that teens love it and are driving huge digital sales, yet you're labeling it as too "Modern AC" for a format which is supposed to be playing what teens are into
CHRles said:
So, to sum up what you're saying, CHRs in 2011 are Rhythmic-leaning, therefore teens that like Rock don't listen to them, and therefore CHRs shouldn't waste their time with Rock cause the kids that love it aren't already fans of their Rhythmic-leaning playlists...
How much is wrong with this?
D
Dkampy
Guest
CHRles said:
CHRles said:
How do you know that all the people downloading Mumford & Sons, Adele, and Christina Perri are under 18?
D
Dkampy
Guest
atlantaboy said:
I do think Christina Perri is being underestimated...in Milwaukee WXSS(a rhythmic lean CHR) just added Jar Of Hearts. I know requests are not the whole picture...but the other day it was the 2nd most requested song on their nightly request show...Born This Way was on top. I was a bit surprised they added it already...which leads me to my original thoughts...it will continue to be a slow riser.
CHRles said:
So...let me rephrase that then (since it was a rhetorical question - and you didn't seem to figure that out...)
The huge number of people downloading Mumford & Sons, Adele, and Christina Perri are NOT all under 18 - a large percentage of them are in the 18-34 female age bracket that CHR is supposed to be targeting
atlantaboy said:
But if those 18-34 year olds downloading those songs are not by and large CHR listeners, or their tastes do not reflect on those of most of the listeners of a CHR then it's a non-issue.
You can easily find 100, 1000, or maybe 10,000 people who love both Mumford & Sons and "Hold It Against Me" by Britney. However, if you're a CHR/Pop station that cumes 100,000 weekly listeners, and the vast majority don't care for, or are not passionate about Mumford & Sons then their music's not gonna be added into rotation.
BTW, it's a 2-way street. If the vast majority of 18-34 year olds who listen to CHR/Pop dislike Rihanna, Bruno Mars, Black Eyed Peas, Katy Perry, Ke$ha, Lady Gaga, or Britney, then their songs wouldn't be getting airplay on CHR radio.
CHRles said:
I mean, I think the assumption you're making is that most females 18-34 who like Katy Perry and GaGa dislike Mumford & Sons and Christina Perri, and I just don't see any evidence of that - they may not be "passionate" about those artists, but that's cause so many have never even been exposed to them (that's why Little Lion Man and The Cave exploded on I-Tunes the day after Mumford & Sons performed at the Grammies - cause people were finally exposed to their music)
As far as Hold It Against Me, if so many 18-34 females dislike it, maybe stations shouldn't be playing it so much (which is why it looks like it's starting to grind to a screeching halt)
Your reading comprehension leaves a lot to be desired.
Go back and re-read what I and others have been trying to explain to you over the past few pages.
I don't see our answers as helping you at this point, but rather, for some reason, they're confusing you even more. This despite the fact that you've been given direct and simple answers that do not require sophisticated understanding of the matter.
Nowhere did I state that the vast majority of CHR listeners dislike "Hold It Against Me", and nowhere did I write that all the people purchasing Mumford & Sons are 18 and under.
Go back and re-read what I and others have been trying to explain to you over the past few pages.
I don't see our answers as helping you at this point, but rather, for some reason, they're confusing you even more. This despite the fact that you've been given direct and simple answers that do not require sophisticated understanding of the matter.
Nowhere did I state that the vast majority of CHR listeners dislike "Hold It Against Me", and nowhere did I write that all the people purchasing Mumford & Sons are 18 and under.
CHRles said:
Lol I think you need a reality check
I'm not "asking you for answers" lol (lol like you'd be an authority on this subject)
So I'm gonna rephrase this one more time for you so you can understand it - corporate radio right now is dictating that CHR should be controlled by pop/rhythmic artists, and it's gotten to the point where the CHR chart no longer mirrors the actual musical tastes of 18-34 females
And just to clarify this for you, your "direct and simple answers" have been excuses (the people downloading the rock tracks don't already listen to the rhythmic-leaning CHRs, the people downloading the rock tracks are 12-17 and are too young to be targeted by CHRs, the people downloading the rock tracks must obviously dislike pop artists, etc.)
The only question left for me is why you keep making excuses, and I'm assuming it's to justify your own rhythmic programming
atlantaboy said:
As usual, you've got things all twisted and backwards. I'm not making any excuses and there's no conspiracy on the part of corporate radio, LOL.
Successful CHR/Pop stations reflect the tastes of their listeners, which are first and foremost 18-34 year old females. They do not represent all females, or the tastes of all 18-34 year olds. Yet they do represent a huge portion of that population and the evidence is in the ratings numbers, and in terms of much of the music that's actually being purchased on a consistent basis. If those females didn't like the music played on those stations then they wouldn't be cuming so high, and their AQH would be lower.
PS I'm gad you've run out of questions.
Lol 18-34 females are purchasing rock and rock-influenced music on a consistent basis now, and you're still defending Rhythmic-leaning CHRs at all costs
And BTW go through the Arbitron ratings and look at the majority of Rhythmic-leaning CHRs (outside of Hispanic markets) and their PPM shares - it might be a good way to occupy your time, and you might learn something
And BTW go through the Arbitron ratings and look at the majority of Rhythmic-leaning CHRs (outside of Hispanic markets) and their PPM shares - it might be a good way to occupy your time, and you might learn something
atlantaboy said:
Mr. Atlanta ,
What you have to realize.....CHR is based on trends, targeting,imaging, and the times. To give you an example....there was an artist back in the beginning of the 80's decade named Christopher Cross. He had good sucess managing to achieve 4 top 20 songs from his first album (including a number 1). He was developing a string of hits the first couple of years until MTV became more visible in the average family homes. It's not what you can hear or enjoy audibly...now you can see it visually, which put a sharp decline in his Top 40 career. Why? He looked like a good ole' boy from Texas, and that is what he exactly was. He didn't fit in with the visual effects or formats of Prince, Michael Jackson, The Tubes, Van Halen, Duran Duran,or what you can find on a "Living In A Oblivion" CD. And many artist who had a string of hits like Kenny Rogers, Barry Manilow, Air Supply etc. many of the pop and R&B artist who have been around along time getting an occasional hit were declining. Their looks, their age, everything shows on the TV screen. MTV became or coincided with CHR radio by 83. And that's why Mumford and Son or Adele gets hesistating airplay on CHR or even a younger Hot AC station. Mumford and Sons, a group who resembles the Kingston Trio except on drugs of the 60's does not exactly fit in with Taio Cruz, Neon Trees, Usher, Rhianna, Lifehouse, Sean Kingston, All American Rejects, Taylor Swift etc. You can be the best producing employee at a firm...but if you don't fit in... chances are your gone. Playing back to back videos from a Lady Gaga, Kesha video, to a folk rock group who has a banjo player can be a train wreck. What does that have to do with what's heard on the radio?? Audience automatically see what these artist personality styles look like, along with knowing their hobbies, who they go to bed with, what time they eat dinner etc. It's not like you have to go to a record shop and look at an album cover to get an idea. It's MEDIA, MEDIA, MEDIA. And that's why you have again... I'll repeat again...a CHR and a HOT AC format.
F
flashback
Guest
^ you just said the reasons that MTV and music videos were one of the worst things that happened.it got where it often was more important how the performer(s) looked then the sound which is wrong because it is the music business not the moddeling business.
Right or wrong isn't the issue here - it's about adjusting to the times.
BTW, Elvis Presley wouldn't have gotten as big as he did unless white kids were able to visually see him on national television. The same is true for The Beatles. The same is also true of Michael Jackson's Thriller album. These artists didn't just connect with the Pop audience at the right time musically and lyrically, the audience was also able to see them intimately from the comfort of their own home. This propelled the popularity of some artists like never before.
To be a successful music star you need to realize you're not just a musician but also an entertainer.
Starbucks, excellent example there with Christopher Cross, Bravo!
BTW, Elvis Presley wouldn't have gotten as big as he did unless white kids were able to visually see him on national television. The same is true for The Beatles. The same is also true of Michael Jackson's Thriller album. These artists didn't just connect with the Pop audience at the right time musically and lyrically, the audience was also able to see them intimately from the comfort of their own home. This propelled the popularity of some artists like never before.
To be a successful music star you need to realize you're not just a musician but also an entertainer.
Starbucks, excellent example there with Christopher Cross, Bravo!
- Status