WROR sucks what happened to the 24/7 format changed they promised us.
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Will there be Christmas this year on the radio.
- Thread starter Mattcatlover456
- Start date
The hit oldies by Earth, Wind & Fire, the Bee Gees, Abba, Motown hits, etc... are in rotation on Greater Media's longtime successful cash cow WMJX, mixed in with the current female-leaning AC. I'm guessing that they want WROR to skew more male with rock classic hits, and not to play those more rhythmic pop oldies included on WMJX, so that WROR won't possibly erode WMJX's numbers at all (especially with their female-leaning demo).
WROR has been throwing the former WODS listeners a weekly bone with a couple of soul songs per hour on "Motown Mondays" since WODS flipped to "Amp", but it doesn't seem that WROR wants to risk any crossover music competing with their own WMJX any more often than one day a week.
WROR has been throwing the former WODS listeners a weekly bone with a couple of soul songs per hour on "Motown Mondays" since WODS flipped to "Amp", but it doesn't seem that WROR wants to risk any crossover music competing with their own WMJX any more often than one day a week.
CTListener said:
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BearFur
Guest
Wow, I feel bad for the people who are psyched they didn't flip. It's the Christmas season, it's the time to listen to the music and listen to the words and their meanings, not the time to say "Woohoo! those awful songs aren't on!"
BearFur said:
Most of the songs are about snow, cold weather, Santa, snuggling by the fire, toys, etc. If they were actually about the religious holiday of Christmas, you might have a point, but really, who needs a full month of "Rockin' Around the Christmas Tree" and "Winter Wonderland"?
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fmradio1
Guest
The next key date to watch is December 6th. That's the beginning of the "Holiday 2012" PPM ratings period which runs to January 2nd. Under PPM, there are thirteen ratings periods a year, each four weeks in length (52 weeks).....the twelve months, plus the "holiday" period. Typically, all-Christmas formats bring a station's ratings down in November, then slowly build through December. If anyone is going to do it this year, it will be around that date, so that the "December" ratings period is all regular format, and the "Holiday" period is the "holiday" format.
I thought I'd add something to this whole thing that I don't think has been brought up yet.
Think of WSRS. I know it's a Worcester station, but about 10 years ago, it used to get fairly significant listenership in my area (Natick, MA). I would often hear it played in local businesses, and a lot of people had it programmed into their car presets. I will admit that when I was younger, I listened to WSRS a lot more than I listened to Magic. I think it was mainly because WSRS always had more of a small town feel to it, and it seemed more like a regular AC station than Magic, and maybe it still is. They didn't go all Christmas then, but I remember Magic used to be real heavy on oldies from the 60s and 70s. But from what I hear, I don't think WSRS has been doing very well in ratings, at least not in my area. I wonder why.
Think of WSRS. I know it's a Worcester station, but about 10 years ago, it used to get fairly significant listenership in my area (Natick, MA). I would often hear it played in local businesses, and a lot of people had it programmed into their car presets. I will admit that when I was younger, I listened to WSRS a lot more than I listened to Magic. I think it was mainly because WSRS always had more of a small town feel to it, and it seemed more like a regular AC station than Magic, and maybe it still is. They didn't go all Christmas then, but I remember Magic used to be real heavy on oldies from the 60s and 70s. But from what I hear, I don't think WSRS has been doing very well in ratings, at least not in my area. I wonder why.
ssetta said:
I thought they had the number one morning show in Worcester for a long time, maybe they still do, I'm not sure. But they dropped Jackie Brush from the morning show several months back and Jackie had been there, I THINK, for a good 10 years (a long time anyway). Then, Greg Byrne went solo for a few weeks and then Heidi West came along as his new partner. Jackie and Greg were very popular as a morning team, much moreso I'd say than Jen Carter and Steve Donavon on WXLO. Nothing else at WSRS has changed. Same music which I listen to occasionally. Nancy Hall and Tom Holt still do mid mornings and afternoons and Delilah at night. So the biggest change is the morning show and they probably got some backlash for that. Having said all that, I didn't listen to Jackie and Greg, I don't listen to Greg and Heidi and I just can't stand Jen and Steve.
WMC2006 said:
According to their website, "Jana" is on middays, who I believe is based out of CC Orlando. I believe this is the generic "premium choice" programming, like what runs on Kiss 108 after 10, everything other than mornings on B101, nights/weekends on 93.3, etc. Not sure exactly when SRS went premium choice, but I believe it runs on the weekends too.
Boston has an analog radio station going all-Christmas this year after all.
It's Soft AC-formatted WMJX-106.7, which took the plunge at 3:02 P.m. EST today (December 5th).
I'm not surprised it's "Magic 106.7": In most cities, it's the soft AC station that goes all-Christmas (the demographics of soft AC are perhaps most compatible with those of all-Christmas stations). In fact, in recent years, WMJX was one of the few major-market soft or mainstream AC's that didn't go all-Christmas (Until this afternoon, WMJX and Atlanta's WSB-98.5 were the only major-market soft or mainstream AC's I am aware of that hadn't flipped to all-Christmas this year).
I am surprised WMJX took this long. The only reason I think it happened this late was that WMJX parent Greater Media originally decided not to flip any of it's Boston stations to all-Christmas this year but had a change of heart.
Next year, if WMJX does it again, they won't wait until December 5th. My guess is that on December 5th of 2013, "Magic" will likely have been all-Christmas for several weeks, perhaps even 35 days!
It's Soft AC-formatted WMJX-106.7, which took the plunge at 3:02 P.m. EST today (December 5th).
I'm not surprised it's "Magic 106.7": In most cities, it's the soft AC station that goes all-Christmas (the demographics of soft AC are perhaps most compatible with those of all-Christmas stations). In fact, in recent years, WMJX was one of the few major-market soft or mainstream AC's that didn't go all-Christmas (Until this afternoon, WMJX and Atlanta's WSB-98.5 were the only major-market soft or mainstream AC's I am aware of that hadn't flipped to all-Christmas this year).
I am surprised WMJX took this long. The only reason I think it happened this late was that WMJX parent Greater Media originally decided not to flip any of it's Boston stations to all-Christmas this year but had a change of heart.
Next year, if WMJX does it again, they won't wait until December 5th. My guess is that on December 5th of 2013, "Magic" will likely have been all-Christmas for several weeks, perhaps even 35 days!
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fmradio1
Guest
I called it! Not the station, but the date! Thank you! You're all too kind.......
fmradio1 said:
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