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WNOX call letters

Oak Ridge FM or Johnny Pirkle owns the translator and will stay with WNOX 100.3. What will be interesting is when WNPC in Newport builds out their CP to move to 104.7, that would mean the translator @ 104.7 will have to change freq. or get turned off.
 
I wouldn't be surprised if Jp Jr. makes a move to purchase Newport while he's on his buying spree snatching up WFIV in Lenoir City/Farragut.
 
eacalhoun1 said:
The following example maybe what several posters have been saying here and I'm just not understanding the terminology. Back in the late 80s, a longtime Charlotte radio station changed from a lite AC to a more mainstream AC format and wanted to distance itself from a name which too closely resembled its beautiful music days - EZ 104, WEZC. The station changed its name to "Mix 104.7" and even often called itself "Mix 104.7 WMIX". Howver, "WMIX" was not the legal ID. The legal ID was "WMXC, Charlotte". As was becoming the trend in the late 80s, a voice delivered a lightning-strike-quick "WMXC Charlotte" legal ID crammed between two spots with a bit of overlap from the previous spot and the next spot. Additionally, the audio level of the ID was lower than the spots. It was barely intelligible -- obviously intentional. THEREFORE, is it not possible for Citadel to do the same? Keep the "brand" WNOX, but do a legal ID as, oh, WKNX. You know, if this situation was in Memphis it would be easy. Change COL to some little town west of the Mississippi and call it KNOX.
Click to expand...
This wasn't the only case like that. Some employees from WMXC left that station after it changed names and call letters and persuaded an adult standards station to use the same style logo as Mix 104.7 had, along with the name "WMIX". At first the station didn't change format. It was a mix, after all, since standards had already become a mix of real standards, oldies and soft AC. The the people got the station to change to a more AC approach during the day with local DJs, though they kept the satellite standards at night, and back then the nighttime format really was standards, even though the satellite format mixed in oldies and AC during the day. The new music was such a mess I accused the station, in the first email I ever sent, of hiring a chimp. I misspelled the word on the subject line and ... well, the rest is history. The format was history after a month because no one liked it. 13 years later adult standards radio is gradually changing to that approach. As for the use of "WMIX", I don't even remember when they quit doing it. But they used that name "Mix" for ten more years.
 
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