WPRO, WBZ, 'RANK' higher than WHJJ!!!

[tbetz]

> > Where have I ever called myself an "expert"?
>
> If you're not an expert, you have no business making
> sweeping generalizations such as: "Things have changed since
> 2004, now that AAR and Democracy Radio have broken open the
> "Progressive Talk" format, proving that there is, indeed, a
> significant audience for liberal talk radio."

I'm simply relying upon the observations of those who (like Randi Rhodes) have been struggling to syndicate liberal talk radio for many years, and have confronted this dogma.

If there isn't a significant audience for liberal talk radio, how do you explain the major successes of stations like KPOJ and WXXM-FM, and even WLIB?

> > Once WHJJ gets on the stick and flips the whole station
> > (and gets rid of that gawdawful morning zoo guy they have in
> > the evenings), instead of just some of the dayparts, it will
> > do better, too.
>
> What evidence do you have of this?

Look at KPOJ, look at WXXM-FM, look at WLIB. They are full-time liberal talk stations in major markets that are doing well. That's the formula for success. The word is that the upcoming Spring 05 book will make KPOJ the number one AM radio station in Portland, OR.

The "Progressive Talk" stations doing less well are largely those which, like WHJJ and WWRC in D.C., start their day with out-of-format programs like Imus, or try to mix conservative talkers and liberal talkers, breaking the format. They are screwing up their TSL. That's the formula for failure.

It's not ideology. It's being true to the format. The same rule applies to any format. And it applies in SPADES to a newly-introduced format.

<P ID="signature">______________
also known as tombetz.</P>

 

[coolidge]

> I'm simply relying upon the observations of those who (like
> Randi Rhodes) have been struggling to syndicate liberal talk
> radio for many years, and have confronted this dogma.

Please. Randi Rhodes lack of syndication success has more to do with the fact that her conspiracy-laden approach is never going to have broad appeal. The fact is that there have been several liberal hosts who started with strong syndication and promotion deals and failed to find an audience anyway. AAR is not as revolutionary as it would like people to believe.



> If there isn't a significant audience for liberal talk
> radio, how do you explain the major successes of stations
> like KPOJ and WXXM-FM, and even WLIB?

Two stations, particularly as they are in cities where the population is way out of the cultural and political mainstream, hardly proves that there's a "significant" audience. They may or may not be one, but the "success" of a few isolated examples proves little.



> The "Progressive Talk" stations doing less well are largely
> those which, like WHJJ and WWRC in D.C., start their day
> with out-of-format programs like Imus, or try to mix
> conservative talkers and liberal talkers, breaking the
> format. They are screwing up their TSL. That's the formula
> for failure.

You're just restating your argument, not providing evidence. What evidence do you have to suggest as if it's a fact that if WHJJ dropped from their lineup Imus that their ratings would improve generally, particularly considering Imus's show is presently propping up their current anemic number? Is there some great untapped audience just waiting to patron WHJJ once they meet an arbitrary ideological purity standard?

And by the way, have you ever even heard WHJJ?

 

[tbetz]

> You're just restating your argument, not providing evidence.

If showing you examples of where it's done right succeeding and where it's done wrong not succeeding isn't providing evidence that doing it right is likely to succeed, then you are beyond convincing. I could show you example after example, cases where maintaining the format works and breaking the format doesn't work, and you'd just pooh-pooh them all as isolated cases.

The Progressive Talk format is in early days now; I guess we'll have to agree to disagree, and wait to see how it shakes out over the next few years.<P ID="signature">______________
also known as tombetz.</P>

 

[coolidge]

> If showing you examples of where it's done right succeeding
> and where it's done wrong not succeeding isn't providing
> evidence that doing it right is likely to succeed, then you
> are beyond convincing.

Two examples are hardly indicative of a larger trend. If you had more examples you would have offered them already. And I notice you avoided my question about whether or not you've ever even heard the station we are discussing, which is telling.

 

[doc9464]

> > If showing you examples of where it's done right
> succeeding
> > and where it's done wrong not succeeding isn't providing
> > evidence that doing it right is likely to succeed, then
> you
> > are beyond convincing.
>
> Two examples are hardly indicative of a larger trend. If
> you had more examples you would have offered them already.
> And I notice you avoided my question about whether or not
> you've ever even heard the station we are discussing, which
> is telling.
>

Note to Tom,
Here's where the people like Coolidge work...and I know you know when its time to stop beating the dead horse...people like Coolidge and RadioHead and Skynet..have a mantra they wont quit chanting..so it doesnt matter if you mention KPOJ or KLSD or KKZN or the station in Madison, and the fact that CC and other vendors are continuing to move ahead, not pull back on Flipping ...and they ignore the very cool point that the south is not getting AAR (Memphis, Atlanta, New orleans, Baton Rouge, and Chattanooga, soon). If CC will flip a channel in the red states, Id say they are happy with the results they get..but thats just common sense...not worthless spew like these guys throw out.

it wouldnt matter because these people try to frame the discussion that you have to prove what ever point is being made while they sit back like children and say "Nah-unnn". Don't waste your time. The part that really gets to me is that supposedely these are radio people - they know about 12+, they know this is just a formality or as you say "bragging rights". And the best part, is that I know not one of these people have any independant thoughts...they get all their information from an unemployed radio host who is blogging or they continue to listen to the conservative spin machine ....time to move on Tom...its getting so very old

 

[coolidge]

>
> Note to Tom,
> Here's where the people like Coolidge work...and I know you
> know when its time to stop beating the dead horse...people
> like Coolidge and RadioHead and Skynet..have a mantra they
> wont quit chanting

Note to "doc",

What did your cute little rant have to do with WHJJ? Answer: nothing. Therefore, what did it contribute to this thread? Answer: again, nothing.

The only "mantra" being chanted around here is that regardless of how poorly stations like WHJJ perform, that somehow Air America is still a "success." What you and Tom fail to realize is that AAR's success or failure in the market is not a reflection on your leftist ideology one way or the other. But since you seem to think otherwise, you have to pretend that stations like WHJJ aren't in a tremendous mess thanks to AAR's programming. The unfortunate side effect of such a belief is that we have to suffer through all these messages of yours telling us in effect that rain isn't really wet and the sun isn't actually bright. Face reality my friend.