So if you live on the Upper Cape, and even into certain parts of the Mid-Cape, you can hear Kiss 108, AMP, Fun 107, Pro-FM, WCOD, MIX and JAMN....all of which already play some version of CHR music (although they aren't all techincally CHR stations). I haven't lived on the Cape in years, but from memory Hot 96.9 also comes in at least on the Upper Cape. I guess to people on the Outer Cape a CHR station is filling a void, but everyone else already has more options than ever. Is anyone actually sitting through commericals when you have 4 other stations playing CHR music, and 4 others playing music that at least appeals to most CHR listeners even if it isn't straight up CHR? Whats the value to the advertisers then?
I hope the station does well, but with that much competition for CHR, and an older demographic on Cape Cod that limits that CHR audience, its a tough hill to climb. Then again, CHR stations are doing well both nationally and locally so maybe there is enough of the pie to go around for them.
Bring back Johnny Boobaka!