Rich Eisen is an established name talent. How's he doing?
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Yikes…97.1 😱
- Thread starter Loverofradio
- Start date
Rich Eisen is an established name talent. How's he doing?
I don't know, but I am going to bet that it is better then the podcast kids.
I'll say it again: They could rebroadcast KSPN and it would still get less than 1 share.
Every now and then, I un-ignore BigA to see what people are responding to that he's said. And then I re-ignore.
60,100 more listeners per week than in the last week of May are tuning into a station that's been gone for six weeks "expecting to hear news or traffic"? A spike of 55%?
Seriously?
Re-ignored.
For two months, former listeners of KSFO continued to go to 560 to hear a loop advising them to go to 810. Many didn't move.
Explain that.
K.M. Richards
Program Director, The Eighties Channelâ„¢
I don't care. He has no explanation. He thinks all listeners behave logically. It's my experience they don't.
This is so true! This explains entire radio formats, stations and careers.
Based on K.M.’s post, I unignored again. 560 in San Francisco didn’t experience an increase in cume, much less a 55% spike.
People continued to tune in, but in steadily declining numbers.
And no, I don’t think all listeners behave logically. 54 years in broadcasting teaches you otherwise—-actually, that’s something you grasp in the first few months.
People continued to tune in, but in steadily declining numbers.
And no, I don’t think all listeners behave logically. 54 years in broadcasting teaches you otherwise—-actually, that’s something you grasp in the first few months.
K.M. Richards
Program Director, The Eighties Channelâ„¢
If anything, I think anyone who has the instincts to sit in the PD chair knows that the first thing you have to figure out is: What are the majority of potential listeners in your target demo likely to find appealing, and what are most of them going to do based on that?
Then you work on programming that will attract them, and you focus on what that specific subset of the population is most likely to do. You may not be right about all of them, but if you do your homework you can anticipate a lot of it and plan accordingly.
I know it's a waste of time to respond, but....
I'm not viewing all of this as "increase in cume." Increase in cume implies purposeful behavior.
60,000 about 10% of NewsRadio's cume. It's very possible some of it is accidental
What I'm saying is this is potentially even worse than it appears.
Logo and all:
Yeah but ESPN gives him ZERO promotion. He’s on at the same time as Mcafee and Cowherd. Plus his simulcast is buried on Disney + for whatever reason
New slogan: "Where the fouls just keep on coming!"
As a long-time resident of the SFBA, the preponderance of 560's listeners were in Contra Costa County (the other side of the Oakland-Berkeley hills) or in nursing homes. Since the former are likely to be working during the day, subtracting out the drive-time programs, many of the rest were sitting in their rooms with the radio playing in the background. They might not even have turned it on, the orderlies did it for them when breakfast was delivered. They may not even know what's on until the orderlies pop in their hearing aids. And it might not matter if 560 was playing a redirect message (or an EAS test), it's all background chatter. Only when the station evaporated into fuzz did they wake up and ask their orderly to fix the tuning.