Chad Benson Show on KRLD

[Mediafrog+]

Meanwhile KRLD has requested a 90 day STA to operate with 12.5kw at night. The filing states that there has been lightning damage to the antenna switching equipment that prevents the use of the nighttime directional pattern.

Update: KRLD has filed a Restoration of Licensed Operation notice, so they are back to the 50kw directional night signal.

 

[Triple Fake Jerry]

My theory is the conservative talk audience is finite and getting sliced thinner and thinner by all the stations in this market. The problem is, there isn't a progressive alternative on radio in DFW. KERA's being "not conservative" (i.e. not kissing Orange Julius's .... ring at every opportunity) doesn't make it "progressive."

There was a try with Air America on 910 AM in the mid-Aughts and something short-lived on 1390 AM a couple of years later when I spun the dial randomly and Randi Rhodes popped up.

 

[TheBigA]

My theory is the conservative talk audience is finite and getting sliced thinner and thinner by all the stations in this market.

Seems to be true, since adding conservative talk to KRLD has hurt both KRLD and WBAP. Neither station is doing well.

The problem is, there isn't a progressive alternative on radio in DFW.

Houston has KPFT, and it's one of the lowest rated FMs in town.

 

[Mediafrog+]

Houston has KPFT, and it's one of the lowest rated FMs in town.

The block programming on KPFT is inconsistent hour to hour and day to day. Hard to hold any sort of audience that way these days, though individual shows might have a tiny following.

KNON would seem to be an approximation of KPFT, though predecessor KCHU in the 1970s might have more closely resembled the typical Pacifica programming model.

 

[TheBigA]

KRLD's Chad Benson goes to Cumulus WWTN in Nashville:

WWTN Makes Multiple Lineup Changes As Brian Wilson Retires

Brian WilsonCumulus Media News/Talk "SuperTalk 99.7 WTN" WWTN Hendersonville/Nashville TN has announced a series of lineup changes to take place

radioinsight.com

 

[Deleted member 76036]

The block programming on KPFT is inconsistent hour to hour and day to day. Hard to hold any sort of audience that way these days, though individual shows might have a tiny following.

KNON would seem to be an approximation of KPFT, though predecessor KCHU in the 1970s might have more closely resembled the typical Pacifica programming model.

I totally agree with KNON being an approximation of KPFT. I think @Triple Fake Jerry might have been thinking something closer to Chicago’s WCPT. However, I don’t think WCPT gets great ratings in Chicago. They also used to simulcast on 92.5 out of DeKalb, but that has been K-LOVE for quite a few years now.

When I lived in Illinois, I also remember Clear Channel/iHeart did Progressive Talk on 92.1 in Madison for quite a while. The history of WXXM’s period of the Progressive Talk format on Wikipedia is quite interesting.

With that being said, if a true progressive talk station was introduced in DFW, I don’t think it would do that great. I was told at one time, the left tends to get their information in a different way than the right does and that’s why talk radio is filled with conservative hosts and conservative viewpoints. Now, how true that actually is…I honestly have no idea.