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INDIANAPOLIS SEPTEMBER PPM

Waiting with baited breath...
 
How do you cancel an accidental post? Modify doesn't offer a delete choice.
 
I predict the big winners will be WJJK and WYXB. WFMS will still be a big force in the market, but WLHK will capture some key demos and make the country battle competitive. WIBC and perhaps WFBQ will take the biggest dives.
 
WNOU must be pretty happy 'bout now. Exactly doubled their market share.

WKLU isn't #1 as someone on here predicted, but Cume wise, they are 1 rank behind WIBC.
 
WIBC has some big problems to deal with. That won't be an easy or pain-free fix.
 
long-time-first-time said:
WIBC has some big problems to deal with. That won't be an easy or pain-free fix.
That's what I was thinking. And having just committed to air sportscasts isn't gonna make it any easier.
 
Maybe, maybe not. If someone from Indy traveled to Chicago for say, a Cubs game and took their PPM with them, it will pick up whatever they listened to. Happened with some L.A. stations showing up in the Las Vegas ratings a few months ago.

Or maybe clubber has a box and is DX'ing again :-D
 
rubberchicken said:
Maybe, maybe not. If someone from Indy traveled to Chicago for say, a Cubs game and took their PPM with them, it will pick up whatever they listened to. Happened with some L.A. stations showing up in the Las Vegas ratings a few months ago.

Or maybe clubber has a box and is DX'ing again :-D

Or maybe whomever ChiefEngineer is...is doing the things he said in his post:

[ http://boards.radio-info.com/smf/index.php?topic=175674.msg1523909#msg1523909 ]
 
I think it's interesting that no one here has commented yet on My107.9 - There were a lot of naysayers earlier on this board about this "format," and while I too am not a big fan of the mish-mash-music-laundry-list played here, the station is just outside the top 10 in 6+ with significant cume as well. Certainly appears to be the best showing this frequency has had in a while. :eek:
So, anyone care to offer insight why? Are they enjoying the same passive, in-office exposure to the meters that B105 is? Is it just the mainstream AC "kiss" the meters are giving, picking them up?
 
PPM seems to be very good to "at-work" type stations and not so good to urbans. Stations like WIBC are not often listened to for any length of time in drive times when they focus on news. They're great when there is breaking news but otherwise once you've heard the news you don't need to hear it again any time soon. And when it's sunny and dry for weeks at a time who really wants to hear the same forecast every 10 minutes. I'm sure they're hoping for some big storms.
 
bigtime said:
PPM seems to be very good to "at-work" type stations and not so good to urbans. Stations like WIBC are not often listened to for any length of time in drive times when they focus on news. They're great when there is breaking news but otherwise once you've heard the news you don't need to hear it again any time soon. And when it's sunny and dry for weeks at a time who really wants to hear the same forecast every 10 minutes. I'm sure they're hoping for some big storms.

I understand your point, but respectfully diasgree. Fans who love Rush, Hannity, etc. tend to over-report their listening in the diary world. The PPM exposes the reality. There are all-news stations in New York and Chicago that kill the closest talk competitor. You're right that radio is great for breaking news. No other form of media can compete (WHEN stations are properly staffed). A lot of stations that don't do well at news/talk simply do it poorly. Crime-scene/fatal crash stories do well on TV, but research shows they're depressing on radio. There's a lot of bad writing in radio newsrooms with very little production value.
 
N_D_Radioguy said:
BobOnTheJob said:
Waiting with baited breath...

I hope you mean "bated breath."

Otherwise, I hope the worms were delicious.

:)
Correction noted...unless I'm a fish & don't know it :D
 
Many people, including me, were right in saying that with PPM we would get a better idea of real listening. Just look at WHHH. Urban radio has always been over reported in the diary. Now we know.
 
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