-
Get involved.
We want your input!
Apply for Membership and join the conversations about everything related to broadcasting.
After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
If you use a disposable or false email address, your registration will be rejected.
After your membership is approved, please take a minute to tell us a little bit about yourself.
https://www.radiodiscussions.com/forums/introduce-yourself.1088/
Thanks in advance and have fun!
RadioDiscussions Administrators
Kiss 105.7 is dead
- Thread starter EncSpy
- Start date
I for one would love the chance to get back on the air (pt) in the market. 105.7 would be a great place for that to happen. "JJ McCain" still has recognition in the market... and it doesn't hurt that I'm a previous KZL night talent.
Haven't been on here in a really long time, but I hope everyone is doing fantastic.
It sure is amazing how much things have changed for me since my days as "JJ McCain."
Ryan Shell
www.ryanshell.com
Haven't been on here in a really long time, but I hope everyone is doing fantastic.
It sure is amazing how much things have changed for me since my days as "JJ McCain."
Ryan Shell
www.ryanshell.com
J
JockDude
Guest
I'm glad a station is going after Dick's KZL. Just sorry that it's a CC station. Hope they put some effort into it, which pays-off. This may cause Allen and Bruce to have to spend some of their cash. There needs to be some changes at KZL cause Murf is too old for the format.
Yeah, Kiss 105.7 is dead. But the real death occurred when CC closed down WFMX! That was a true country station, which had a big following.
Wanna bet how long the new format will be in place???
Yeah, Kiss 105.7 is dead. But the real death occurred when CC closed down WFMX! That was a true country station, which had a big following.
Wanna bet how long the new format will be in place???
D
dittohead1
Guest
JockDude said:
This is you 1st post, son. Looks like you have some kind of h*rd-on for Dick.
CC will f--- this up. Buh-leeeve dat
M
MaskMan
Guest
Good call ditto! There's always some certain issue that pushes someone into that first post! OR, they want to say something so bad that they create a new identity to say it. Here, I think the former is the case. 
I also think CC will f*** this up. The Wolf pretty much proved that you gotta put some $$$ where your mouth is when introducing a new format. I think Dick will do whatever they feel they need to do to protect their property. They always have and they've always won the battle. My money's on KZL.
I also think CC will f*** this up. The Wolf pretty much proved that you gotta put some $$$ where your mouth is when introducing a new format. I think Dick will do whatever they feel they need to do to protect their property. They always have and they've always won the battle. My money's on KZL.
M
MaskMan
Guest
105-7 has the exact same coverage area as WTQR...
[/quote]
Duhhuh!
[/quote]
Duhhuh!
any word on what KZL is thinking/saying about this? I think they have a pretty steady listener group. They've been the only CHR format for a good 10 years now..in GSO...
D
dittohead1
Guest
Remember, in a year, it won't matter what they're saying on the air or what they're calling the station. The people meter doesn't care.
dittohead1 said:
correct...Thats one part of CC's thinking with the "premium choice" formats....Call letters and positioning statements simply don't matter that much anymore when it's a coded signal being read. That's how the generic American Idol, Dancing W/Stars, Survivor etc. etc. "compelling content" will be ok.
"Call letters and positioning statements simply don't matter that much anymore when it's a coded signal being read."
Not true. You still have to create an image or brand, so they know where to come back to after they've visited. Much like a restaurant or office store would.
I do believe stations will be able to tone down the constant "spam", in the form of meaningless liners, that don't connect with listeners in any way.
Not true. You still have to create an image or brand, so they know where to come back to after they've visited. Much like a restaurant or office store would.
I do believe stations will be able to tone down the constant "spam", in the form of meaningless liners, that don't connect with listeners in any way.
surfdude said:
BUt there IS no image or brand anymore. You listen toa top 40 CC station...it's the same as goin to Chili's or Applebee's. And CC doesn't care one bit as long as their costs are low. You think they're out hittin the streets doin sticker hits and school stops liek the old days?? Hard to do when the statuion is piped in
Every point of contact builds the brand and image, but if there's always only one-way communication, after a while the brand is tarnished, it becomes irrelevant, and people find it useless. Even God takes input from his listeners.
hope they don't change that... especially the 2-for-tuesday. they've never announced that, but they do it and it's great.EncSpy said:
why is that ok for urban AC?EncSpy said:
and why would KZL push the word "now" so much? is it just to confuse the audience? or is there an underlying reason i don't get?
M
MaskMan
Guest
The way WKZL is using the word "now" is a programming tactic. When a new station goes up against an established station, the established station has the higher cume (people tuning in for at least 5 minutes). The established station can prevent the new station from claiming any slogans, etc., simply by using them themselves. That way many, many listeners will think they did it first and will associate the slogan with the established station. It makes the new station look like they're copying the established station. And, believe me, listeners don't pay nearly the attention to what's going on that we do. The Dick Programming people have ALL the power right now and they know what to do to block this station. AND, they'll do it. Just watch. That's the value of experience. I learned of this tactic many, many years ago from a major programming consultant.
- Status