johndavis said:If the anchor of a radio station is the morning show, you need for the station to come in on the clock radio so when the alarm goes off you can hook someone into the show before they get into the car. It all starts there, plus workplace listening. If adding 106.9 means that we can do to the north that we've been able to do in Clear Lake, Sugar Land, Texas City, and other points south, then we can win this thing.
And if a chimp grew wings, it could fly!
Simulcasting 107.5 on 106.9 is a bit like using a stinger missile to go rabbit hunting. If the programming was compelling enough, people would listen to 107.5, even on the northern fringe...and from what I remember 107.5 puts a decent signal up to Conroe. Will this put the nail in the coffin of the Arrow? Possibly - but Clear Channel could have the last laugh and flip the Arrow to Classic Hits a la CBS-FM or WOGL, or CBS could flip to Classic Hits on KLOL.
Time (and the PPM's) will tell.