WHY IS THERE ONLY ONE RAP/HIP-HOP STATION IN COLUMBUS???????????????

[alans613]

datfireman, 40 years of Hip-Hop and R and B? Talk about a train wreck waiting to be broadcast. Let's see, how about Ashford and Simpson right after the latest from Lil Wayne? You'd be laughed out of the radio business, dude. Remember, programming a station isn't about YOU, it's about the AUDIENCE. That's how radio works. If you want NICHE formats, go to satelitte radio...and no, XM/Sirius will NEVER be free dude...or go work for a non-comm. Also, there's a nifty new device called an MP3 player, which you can go to Family Dollar and buy a 2 GB unit for $20 and dump 500 or more tunes onto.

HA! wanna here a new word LOL at u! if what you say is true than why is there a MAGIC 98.9 out! you don't know jack! magic 98.9 play "classic Soul" meaning music from da 70's and 80's. also they play the latest RnB which is 2007-present and......... it's a successful station. So your saying......... If power 107.5 dedicates 3 hours OUT OF A WEEK to it. How would it go out of business??????

they had the old school basement party on power 107.5 from 1997-2007 where they would play 80's 90's and early 2000's hip hop AND IT STAY ON FOR 5 HOURS OUT OF THE WEEK! tell me if power 107.5 didn't go out of business then. how would it go out of business NOW! IF magic 98.9 can juggle two audience and be successful! how come power can't???? Listen to magic 98.9 and then make a proper come back! hit the road jack! AND IT'S NOT MY PERSONAL Ipod it's the old school/real hip hop nation who backing me which consides of 500 million nation wide and 400,000 localy!

Dude, your english is terrible. Please clean up your grammar. Your posts are extremely hard to read.
datfireman, there is no getting you to understand the business of radio. Where did I say that Power 107 would go out of business if they played what you've suggested, which would most likely be a NICHE show on a Fri. or Sat. night? You're putting words in my mouth. There's a reason that that particular show you mentioned was only on 5 hours a week. Why? Because there isn't an audience that wants this kind of music all the time. Does WNCI play "Club NCI" all week? No, because it's a NICHE show that only certain folks like. Since you're new to the board you might not understand what it means when someone says "Programming your personal iPod"...It means picking a format and particular music style you yourself like and then picking the songs you want to hear, and that's what you're doing here. Sorry to inform you. Also, when's the last time Magic 98.9 played anything hip-hop oriented? When have they ever played Jay-Z, Lil Wayne, Birdman, or Snoop Dogg? Magic 98.9 is Urban AC. Power 107 is Rhythmic. Period. There is no crossover whatsoever.
Do you really believe that 500 million people nationwide want the format you're suggesting? 400,000 locally? Have you spoken to each one of these people personally? Why do you continue to "preach to the choir" about a format that would never, ever work? Basically what you're suggesting is a variation on one of the biggest failures in radio format history, MOViN.

 

[alans613]

Magic 98.9 is Urban AC... there is NO hip-hop played on that station. It is majority classic soul from 70s and 80s (with some late 60s) mixed with today's R&B from the 90s-Now.... now ask yourself, if Magic would play Lil Wayne, would it be Magic anymore? No. People usually listen to Magic when they don't want the hip-hop that Power's providing. Magic's the R&B station.... Power's the hip-hop. It makes me wonder if Power did do the old school on Sunday nights or something, would it work?? I think it could with the right old school mix. The rhythmic old school like MOViN... remember, music has changed and now Power has more top 40 listeners than they do urban... the ratings are proving that! Power could honestly go full-blown Rhythmic CHR and play Britney and Miley and STILL get the ratings because it's the only hip-hop-leaning station in the city. I honestly wouldn't mind seeing that considering WNCI is a horrible example of a Mainstream CHR. Personally, I enjoy CHR so I would like to see a new CHR come to Columbus before I do a RHY/Urban.... however, if Power did lean more CHR, I wouldn't mind it. Their ratings wouldn't be damaged either.

However, those who are complaining about Power's lack of hip-hop, I do understand your pain. Power used to be Urban. Now it's Rhythmic. You're arguing that if you want Gaga or BEP, you can listen to WNCI. I think it's careless to tell these listeners to just listen to satellite radio. Just like you want another Urban, I want another CHR. All we can do is express our feelings on the board hoping OM's and PD's read it, and personally write emails... otherwise, wait for the decision to be made (hopefully, one day).

The likelihood of Columbus getting a second CHR station has about the same chances of a snowstorm in Hell. No one wants to compete with WNCI. The days of 92X and Power Pig/Hot/Kiss are long over.

 

[V.Riley]

The days of 92X and Power Pig/Hot/Kiss are long over.

Don't say that. I'm still holding out hope that WCOL will flip, and it will become WXGT 92.3 all over again. Hey, history repeats its self, right?

 

[almaniac27]

Do you really believe that 500 million people nationwide want the format you're suggesting? 400,000 locally? Have you spoken to each one of these people personally? Why do you continue to "preach to the choir" about a format that would never, ever work? Basically what you're suggesting is a variation on one of the biggest failures in radio format history, MOViN.

His numbers really don't add up. How can there be 500 million people nationally that want this when the United States population is only around 300 million? :

 

[dawg4life]

The likelihood of Columbus getting a second CHR station has about the same chances of a snowstorm in Hell. No one wants to compete with WNCI. The days of 92X and Power Pig/Hot/Kiss are long over.

Well... Unfortunately you're probably right but we are living in radio Hell and Columbus is due for a snowstorm.

 

[alans613]

The likelihood of Columbus getting a second CHR station has about the same chances of a snowstorm in Hell. No one wants to compete with WNCI. The days of 92X and Power Pig/Hot/Kiss are long over.

Well... Unfortunately you're probably right but we are living in radio Hell and Columbus is due for a snowstorm.

I always liked Hot/Kiss and thought at times they sounded even better than 'NCI did but I just don't see anyone wanting to compete with 'NCI now unfortunately. I agree with you 110% that Columbus is radio hell. No truer words have ever been spoken on this board! Good one dawg!

 

[lovejamminoldies]

If NOW had the balls to go against Z100, why can't one go up against a smaller Z100, WNCI?

 

[Nu_Roo_2]

If NOW had the balls to go against Z100, why can't one go up against a smaller Z100, WNCI?

Because NY has lots of stations and Columbus doesn't.  Columbus has a small number of decent signals even compared to any other market its own size.  Most of the sad realities of the Columbus market, including the ability of lousy (or at best lackadaisical) managers to be successful here, trace back to the under-allocation issue.  Nothing encourages business inertia more than lack of competition.

 

[xmusicmatt]

If NOW had the balls to go against Z100, why can't one go up against a smaller Z100, WNCI?

Because NY has lots of stations and Columbus doesn't. Columbus has a small number of decent signals even compared to any other market its own size. Most of the sad realities of the Columbus market, including the ability of lousy (or at best lackadaisical) managers to be successful here, trace back to the under-allocation issue. Nothing encourages business inertia more than lack of competition.

And because someone would have to own say WCOL, WLZT, WSNY or WBZX to attempt to compete against them.. Those are the only few big signals I could see being able to hit WNCI with a punch if they had the right programmer and budget to do it live, local, and out there. And as we know those that own those signals either own WNCI or would not want to put up the front against WNCI because they got their own nitche or target.

 

[Allfirdup]

If NOW had the balls to go against Z100, why can't one go up against a smaller Z100, WNCI?

Because NY has lots of stations and Columbus doesn't. Columbus has a small number of decent signals even compared to any other market its own size. Most of the sad realities of the Columbus market, including the ability of lousy (or at best lackadaisical) managers to be successful here, trace back to the under-allocation issue. Nothing encourages business inertia more than lack of competition.

And because someone would have to own say WCOL, WLZT, WSNY or WBZX to attempt to compete against them.. Those are the only few big signals I could see being able to hit WNCI with a punch if they had the right programmer and budget to do it live, local, and out there. And as we know those that own those signals either own WNCI or would not want to put up the front against WNCI because they got their own nitche or target.

you guys keep saying the same thing, but Power keeps up with WNCI and with a signal that 1600w and barely makes it to Newark. so the signal excuse doesn't really hold up.

 

[datfireman]

Magic 98.9 is Urban AC... there is NO hip-hop played on that station. It is majority classic soul from 70s and 80s (with some late 60s) mixed with today's R&B from the 90s-Now.... now ask yourself, if Magic would play Lil Wayne, would it be Magic anymore? No. People usually listen to Magic when they don't want the hip-hop that Power's providing. Magic's the R&B station.... Power's the hip-hop. It makes me wonder if Power did do the old school on Sunday nights or something, would it work?? I think it could with the right old school mix. The rhythmic old school like MOViN... remember, music has changed and now Power has more top 40 listeners than they do urban... the ratings are proving that! Power could honestly go full-blown Rhythmic CHR and play Britney and Miley and STILL get the ratings because it's the only hip-hop-leaning station in the city. I honestly wouldn't mind seeing that considering WNCI is a horrible example of a Mainstream CHR. Personally, I enjoy CHR so I would like to see a new CHR come to Columbus before I do a RHY/Urban.... however, if Power did lean more CHR, I wouldn't mind it. Their ratings wouldn't be damaged either.

However, those who are complaining about Power's lack of hip-hop, I do understand your pain. Power used to be Urban. Now it's Rhythmic. You're arguing that if you want Gaga or BEP, you can listen to WNCI. I think it's careless to tell these listeners to just listen to satellite radio. Just like you want another Urban, I want another CHR. All we can do is express our feelings on the board hoping OM's and PD's read it, and personally write emails... otherwise, wait for the decision to be made (hopefully, one day).

thank you that's all i wanted the radio exe's to admit.

 

[Nu_Roo_2]

If NOW had the balls to go against Z100, why can't one go up against a smaller Z100, WNCI?

Because NY has lots of stations and Columbus doesn't.  Columbus has a small number of decent signals even compared to any other market its own size.  Most of the sad realities of the Columbus market, including the ability of lousy (or at best lackadaisical) managers to be successful here, trace back to the under-allocation issue.  Nothing encourages business inertia more than lack of competition.

And because someone would have to own say WCOL, WLZT, WSNY or WBZX to attempt to compete against them.. Those are the only few big signals I could see being able to hit WNCI with a punch if they had the right programmer and budget to do it live, local, and out there. And as we know those that own those signals either own WNCI or would not want to put up the front against WNCI because they got their own nitche or target.

you guys keep saying the same thing, but Power keeps up with WNCI and with a signal that 1600w and barely makes it to Newark. so the signal excuse doesn't really hold up. 

It appears I am one of the "you guys" you are referring to,  but I never said -- nor do I believe -- that Power's signal is inadequate (I doubt xmusicmatt does, either, but I'd better let him speak for himself).  Some of the commercial class A's definitely have viable signals.  To me a good "line of demarcation" would be whether the signal is able to evade those dreaded downtown-area deficiencies.  In addition to Power, the other class A's that would pass that test are 98.9, 105.7, and maybe WCVO and 102.5.  But even adding those in, Columbus still has the fewest city-grade signals for a market this big.  Power's excellent performance against WNCI doesn't contradict that reality at all.

BTW, for Power and 98.9 the "downtown" test is particularly apropos, because their listener bases are highly concentrated in Franklin County and especially urban areas.

 

[tashamaxwell]

It would be nice if WNCI would play more hip hop like they use to a few years ago but I don't think they will do it. If power had competition from somewhere it would be good. They are not all that.

 

[dj_kandre]

If NOW had the balls to go against Z100, why can't one go up against a smaller Z100, WNCI?

Because NY has lots of stations and Columbus doesn't. Columbus has a small number of decent signals even compared to any other market its own size. Most of the sad realities of the Columbus market, including the ability of lousy (or at best lackadaisical) managers to be successful here, trace back to the under-allocation issue. Nothing encourages business inertia more than lack of competition.

And because someone would have to own say WCOL, WLZT, WSNY or WBZX to attempt to compete against them.. Those are the only few big signals I could see being able to hit WNCI with a punch if they had the right programmer and budget to do it live, local, and out there. And as we know those that own those signals either own WNCI or would not want to put up the front against WNCI because they got their own nitche or target.

you guys keep saying the same thing, but Power keeps up with WNCI and with a signal that 1600w and barely makes it to Newark. so the signal excuse doesn't really hold up.

It appears I am one of the "you guys" you are referring to, but I never said -- nor do I believe -- that Power's signal is inadequate (I doubt xmusicmatt does, either, but I'd better let him speak for himself). Some of the commercial class A's definitely have viable signals. To me a good "line of demarcation" would be whether the signal is able to evade those dreaded downtown-area deficiencies. In addition to Power, theother class A's that would pass that test are 98.9, 105.7, and maybe WCVO and 102.5. But even adding those in, Columbus still has the fewest city-grade signals for a market this big. Power's excellent performance against WNCI doesn't contradict that reality at all.

BTW, for Power and 98.9 the "downtown" test is particularly apropos, because their listener bases are highly concentrated in Franklin County and especially urban areas.

I for one thinks that the signal strenght is important. I've spent most of the past 10 years or do DJing in the suburban/outer area's of Columbus (ie. Newark, Lancaster, Logan, Zanesville, etc.) and I can assure you (and i'm not just saying this because it's the type of music that I choose to listen to) but there is an audience for the music out there also. I've done bars and clubs out there and my company (was based out of Lancaster/Newark) used to do a wide range of events spanning from school dances to corporate functions, private parties and of course weddings. I personally played all sorts of music genre's out in those parts but it always seemed to surprise me when at an event people (of all ages) would request hip-hop/r&b and most times it was current stuff they wanted. I always wondered how they knew about that music when there was no station there playing it and seriously most of the time I would be the only person of color there LOL

Back when Z-103 was urban I was working at a company in New Albany who employed a lot of people from Newark and the Licking County areas and a lot of people I knew that you would never have guessed it by looking at them, loved and listened to Z-103 and were seriously upset/disappointed when it went Hispanic.

There's an audience for urban, good urban in Franklin, Fairfield, Licking and other surrounding areas as well. I've seen this first hand and i'm not referring to friends of mine that happen to have the same taste I do either.


BRING GOOD URBAN TO CENTRAL OHIO!!! LOL

 

[datfireman]

datfireman, 40 years of Hip-Hop and R and B? Talk about a train wreck waiting to be broadcast. Let's see, how about Ashford and Simpson right after the latest from Lil Wayne? You'd be laughed out of the radio business, dude. Remember, programming a station isn't about YOU, it's about the AUDIENCE. That's how radio works. If you want NICHE formats, go to satelitte radio...and no, XM/Sirius will NEVER be free dude...or go work for a non-comm. Also, there's a nifty new device called an MP3 player, which you can go to Family Dollar and buy a 2 GB unit for $20 and dump 500 or more tunes onto.

HA! wanna here a new word LOL at u! if what you say is true than why is there a MAGIC 98.9 out! you don't know jack! magic 98.9 play "classic Soul" meaning music from da 70's and 80's. also they play the latest RnB which is 2007-present and......... it's a successful station. So your saying......... If power 107.5 dedicates 3 hours OUT OF A WEEK to it. How would it go out of business??????

they had the old school basement party on power 107.5 from 1997-2007 where they would play 80's 90's and early 2000's hip hop AND IT STAY ON FOR 5 HOURS OUT OF THE WEEK! tell me if power 107.5 didn't go out of business then. how would it go out of business NOW! IF magic 98.9 can juggle two audience and be successful! how come power can't???? Listen to magic 98.9 and then make a proper come back! hit the road jack! AND IT'S NOT MY PERSONAL Ipod it's the old school/real hip hop nation who backing me which consides of 500 million nation wide and 400,000 localy!

Dude, your english is terrible. Please clean up your grammar. Your posts are extremely hard to read.
datfireman, there is no getting you to understand the business of radio. Where did I say that Power 107 would go out of business if they played what you've suggested, which would most likely be a NICHE show on a Fri. or Sat. night? You're putting words in my mouth. There's a reason that that particular show you mentioned was only on 5 hours a week. Why? Because there isn't an audience that wants this kind of music all the time. Does WNCI play "Club NCI" all week? No, because it's a NICHE show that only certain folks like. Since you're new to the board you might not understand what it means when someone says "Programming your personal iPod"...It means picking a format and particular music style you yourself like and then picking the songs you want to hear, and that's what you're doing here. Sorry to inform you. Also, when's the last time Magic 98.9 played anything hip-hop oriented? When have they ever played Jay-Z, Lil Wayne, Birdman, or Snoop Dogg? Magic 98.9 is Urban AC. Power 107 is Rhythmic. Period. There is no crossover whatsoever.
Do you really believe that 500 million people nationwide want the format you're suggesting? 400,000 locally? Have you spoken to each one of these people personally? Why do you continue to "preach to the choir" about a format that would never, ever work? Basically what you're suggesting is a variation on one of the biggest failures in radio format history, MOViN.

if you say people will not listen to it and they don't have audience for it THEN IT will go out of business.

example: if somebody's sell a product and nobody's buys it. the company will not get any money. therefore the company will not have a way to pay for keeping the company financial afloat.


here's a reason that that particular show you mentioned was only on 5 hours a week. Why? Because there isn't an audience that wants this kind of music all the time.[/quote]



LOL! OKAY SMART GUY Tell me this then............... Why did blaze n city (power 107.5 Radio pensonilty) say alot of people were mad and asking why the old school basement party was canceled! they said people were blowning up the phone with vulgar language to bring it back. they also said, "easy people we don't make the decision no more the program directors and radio one make em." but we'll try to talk to our supervisor."

THIS JUST PROVES YOU DON'T KNOW NOTHING ABOUT RAP/HIP HOP. THIS ALSO PROVES YOU HAVEN'T BEEN LISTENING TO THE RADIO!
Notice since Radio One took over everything has gone sour!


Also, when's the last time Magic 98.9 played anything hip-hop oriented? When have they ever played Jay-Z, Lil Wayne, Birdman, or Snoop Dogg? Magic 98.9 is Urban AC. Power 107 is Rhythmic. Period. There is no crossover whatsoever[/quote]

i didn't say crossover? a crossover is when 2 different genre's are put together! but did i say that NO.......... NEW and OLD. I DIDN'T SAY ANYTHING ABOUT RAP! I SAID THEY PLAY NEW RnB AND Classic Rnb! NOTICE i mention RnB in both new and classic. and in my last comment. YOUR MAKING UP CRAP SO YOU CAN TRY NOT TO BE WRONG! #$%^& ! IF YOU KNOW SO MUCH ABOUT RADIO AND RADIO RESEARCH YOU

Because there isn't an audience that wants this kind of music all the time.

people who would DISAGREE!
1. all the people who hate dirty raps.
2. all the ANIT-women hating groups
3.all the NAACP people who wants the hip hop industry to clean up it's image and make positive music!
4. the real hip hop fanatics
5. fox news supporters
6. cnn supporters
7.anti- volience activists
8.people who hate pop music
9. will smith
will smith sold millions because not only did inner city people like him. suburban people, families and kids too! that open his fan base and audience too!

most of the old school flashback music was what these people were asking for!


Have you spoken to each one of these people personally? Why do you continue to "preach to the choir" about a format that would never, ever work? Basically what you're suggesting is a variation on one of the biggest failures in radio format history, MOViN.

actually smarty farty pants YES! i've catch the bus for 5 years now. recently i did a street survey with people on the bus (NEW AND YOUNG). I ASK them would they vote on a petition to bring 1980-2006 hip hop back for 5 hours out of a week on power 107.5. and..... drum roll please....................................................... 50 people said YES and 5 people said NO!

and i ask them about voting on bringing a local talent showcase back to the radio! 35 agree and 4 disagree!

BOTTOM LINE SINCE YOUR GOT GIVING ME PROOF OF WHAT YOU SAY IS TRUE THIS IS MY FINAL COMMENT TO YOU! I KNOW WE WILL NEVER GET A STATION I SAID IN THE TOPIC! YOU DON'T KNOW NOTHING ABOUT RAP AND WHAT BLACK FOLKS WANT TO LISTEN TO!

IF YA DID YOU WOULD KNOW THAT THE MAJORITY OF RAP/HIP HOP LISTENERS ARE INTO THIS MIXTAPE S#$% NOW! A MIXTAPE IS WHEN A RAPPER RAPS OVER OTHER PEOPLE'S BEATS OR CREATES HIS OWN BEATS AND SONGS WITHOUT POLITICS WATERING IT DOWN AND CREATING A FASLE IMAGE FOR THE ARTIST! MIXTAPES ARE UNDERGROUND AND OLD SCHOOL MUSIC! I BET YOU ARE WORKING FOR RADIO ONE THE RECORD COMPANIES AND PAUL STRONG! HOW AND THE HELL CAN THE RADIO STATION GET PAY FOR ME TURING ON THE RADIO! GOODBYE!

 

[datfireman]

HOW AND THE HELL CAN THE RADIO STATION GET PAY IF I TURN ON THE RADIO! So if i get a radio station and somebody tunes in does that mean i'mma get paid! the TRUTH IS RADIO IS FUNDED BY ADVERTISERS AND RECORD COMPAINES! TELL ME IF THE RECORD COMPAINES DON'T PAID THE RADIO! IF THE PEOPLE ARE FEELIN A LOCAL OR UNDERGROUND MUSICIAN AND MAKE TONS OF REQUEST FOR THAT ARTISTS.

HOW COME HE CAN'T GET REGULAR ROTATION OR AIRTIME LIKE THE MAINSTREAM ARTISTS! BACK THEN YOU COULD SUBMIT A SONG AND LET THE PEOPLE DECIDE IF IT DESERVE AIRPLAY! NOW YOU HAVE TO PAY 170 AND HAVE THE NUMBER 1 SONG ON SOME WEAK WEBSITE TO GET ONE SHOT A WEEK! AND REQUEST GOODBYE!

 

[chrisalcorn]

Hey dat, call WCKX and request some Wocka-Flocka and see what kind of response you get!!! Wocka-who???, Wocka-what???. How about Flex by 'The Party Boys'. Damn I'm glad I live near Lexington,KY. I feel for ya dat. WCKX and WLTO = same station different location. Magic aint all that either. If you can't hit em with 'Bounce-Rock-Skate' or 'Fight the Power" by the Isleys then your kinda weak to me. How about 'Dance Floor' by Zapp as well. All that's on WGVN AM 1580 in Lex too. How about that, an AM signal doing it big. You're on a board talking to people who really don't feel it, you know what I mean. By the way, where's the power in 'Power 107'??? No signal and piss-poor music. Most stations that call themselves 'Power' either play good hip-hop or have 100kw to back up their claim. WCKX has neither. I have trouble on I71 at only 30 miles out. Good grief. Both our stations have good signals for miles and miles. Aside from WUBT, in Russelville,KY, WBTF and WGVN have the largest coverage area for an uban in this state. My uncle lives on the west side of Columbus and WCKX has issues in the basement of his house and WNCI splatters all over the dial on any radio I've tried in Columbus. He likes Magic 98.9 and I noticed interference to Magic in his Lincoln which is only a year old so I know it's not the radio. Be patient dat and things will change. I'd say people are listening to WDHT anyhow. The have a good signal in Columbus except downtown. They were a regular here in the bluegrass state until hog and chicken WPBK came on the air. Maybe Z103 will be back. Stations here are flipping away from Spanish and maybe Z103 will be back.

 

[dawg4life]

WDHT is a Dayton station that's located in Springfield that really only penetrates the west side of Columbus but that will change soon now that they have a construction permit to move closer to Dayton.

Chris you sound like you know your stuff but here's where lies the problem...

This is Columbus, Ohio AKA Radio Hell.

Don't take this the wrong way Chris but your grandpa will be long gone before we ever see anything change in Columbus. As long as the current group of ownership/management/communists are in control, things will not change in Radio Hell unless you're a big fan of Country because let's face it, 6 Country stations might not be enough for a metropolis the size of Columbus. Apparently we're all a bunch of rednecks here in the most vibrant and diverse city in the state of Ohio.

 

[chrisalcorn]

I'm 41 right now and I KNOW how dat feels about this. Lexington had no urban until WCKU came on in 1988. They came on strong, played good music and held an audience and then the powers to be decided to start doing the same thing that WCKX is doing and they lost their asses. It flipped to classic rock IN THE MIDDLE OF THE AFTERNOON with NO warning after 7 years of urban. The last two years were painful. They would play something from Guy then back it up with Doobie Bros. How can this work anywhere??? Along came POWER 1250, a 500 watt AM near Lexington that came on with strong urban hip-hop, mixes and mix shows. I did say AM, right!!! This station was blazing even though it did not cover all of Lexington at night due to restrictions. They stayed in the game for a long time until they began to simulcast with WTKT 1580, a 10,000 watt AM signal. Same blazing music, same mix shows, same personalities but with 45 watts of night power, people were complaining. No music after dark!!! The station cared about it's listeners by having it's weekend mix-shows before dark as they would have to reduce power to protect WVKO, ha,ha!!.WBTF came on 1999-2000 and simulcast with WTKT , informed folks that their music they liked would live on as 107.9 The Beat and there you have it. When you don't care about your listeners, you will go under. WCKX will not last if this continues. Look what happened to WCKU. Prime example of not giving a damn, thinking you've got it all sewed up, not paying attention. They've tried classic rock, country, and old-school- what a joke!!! Now they're back as HOT 102 with a feeble attempt to take on WLKT and WBTF. Go ahead and stream this mess and you'll hear what happens when you play the game and lose.

 

[gr8oldies]

WDHT isn't moving an inch. Their City of License was changed to Urbana so WKSW could change city of license to Enon and become a Dayton station.